3. Using Social Media to Look for Jobs
Facebook – BranchOut
• How to accelerate your career by using BranchOut
• In today's economy there are two competitive
advantages that you must have. The first is a positive
online presence, and the second is a “social” layer of
your career. By social we mean real relationships,
your family and friends on Facebook.
• BranchOut provides both in a way that is 100%
professional.
http://www.facebook.com/Branchout
5. Why Should You Use It ?
• Automatically imports all of your Facebook
contacts and will send a request to connect via
BranchOut to each of them for you in seconds
• You can upload your resume and it imports the
information into your BranchOut Profile for you
• Allows you to see where you Facebook friends
work so that you can use them to network and
gain information about their companies
• Use the search bar to find the people, jobs and
companies that can help you achieve your career
goals.
7. Twitter Nation
• Twitter is a social network where you post
short bursts of thoughts and information
• It has become the single most talked
about Web site since Facebook and grew
1,382% in the past year..
• Twitter revolutionized social media by
making it simple for the world to http://twitter.com/
communicate in real time.
• Think of it as a cross between text
messaging, instant messaging and
blogging
8. How do I Create a Profile?
1. Consider using a simple
name close to your own.
2. Upload a professional
photo.
3. Fill in your bio including
your education, job title,
industry etc.
9. How do I Find People and Companies to Follow?
• Search by name on Twitter
(look for Companies you want to work for)
• Find existing users in your e-mail address book
(connect with friends & co-workers)
• Look for common interests on WeFollow.com
• Just look at who your friends are following
Once you’re up and running, it should look like this:
(assuming you’re Barrack Obama)
11. Twitter- Tweet Your Way to a Job?
• About 300 to 500 jobs are posted on Twitter per minute,
the task of filtering information becomes difficult — that’s
why we have hashtags.(#)
• Hashtags: Words beginning with a # to help you track
specific conversations.
• They can help you focus on the tweets you want to see
• Hashtags such as #jobs, #jobadvice, #jobhunt and
#jobsearch offer both job openings and general job search
advice
12. Words to tweet by: You are
what you tweet
• Keep in mind that everything you tweet lends to
— or takes away from — your online persona.
• Make sure your Twitter stream represents you as
a professional individual that has important and
unique thoughts to contribute. Your goal should
be to become an industry expert — or at least
tweet like one.
13. • Getting involved with industry chats is a way to show your interest in a
particular field and represent yourself as a knowledgeable person. Check
out this Twitter chat schedule to get a head start.
• Also, if your search isn’t going so well, get involved in job-related chats,
such as #jobhuntchat, #careerchat, #internchat and #hirefriday for friendly
advice.
• Besides scouring job search hashtags, job seekers can also follow Twitter
accounts dedicated to posting job openings and follow Twitter streams of
companies they might want to work for.
• Example of a Twitter account that posts open jobs:
Jobing.com - http://twitter.com/#!/jobingflorida
15. • Don’t be afraid to research the companies that you
want to work for to find out who currently works there
and who is involved with recruiting.
• While you’re searching for a job, recruiters are
searching the web looking for job candidates.
• Take student Connie Zheng as an example — she’s
already been hired for two jobs through Twitter. “I got
my PR internship at Text 100 using Twitter, as well as my
entry-level position at Burson-Marsteller using Twitter,”
she explained. She advises job seekers, “Use Twitter as
a research tool to identify who the appropriate HR
person or recruiter is at the desired company.”
16. Businesses on Twitter
Starbucks Comcast
Southwest H&R Block
Dell Home Depot
Zappos Whole Foods
Little Debbie Dunkin Donuts
Hertz Kodak
Ford Red Cross
GM Rubbermaid
Honda Nationwide
17. • Applications that make using Twitter
easier, more productive, etc.
• TwitterFon
• A great way to use Twitter from
your iPhone.
19. • Socioclean was founded to keep social reputation clean in this growing world of
social networking.
• Social networks introduce privacy risks and personal information leakage, which is
becoming a bigger problem everyday.
• Most users are not aware of the data in their social profiles and how it might affect
them negatively.
• Allows you to scan your online profile for any inappropriate content that might hurt
your online social reputation.
• Clean your online profile for various social networks for free.
http://www.socioclean.com/
20. Set up a Google Alert for yourself.. So you know as soon
as information is posted about you on the internet.
http://www.google.com/alerts
21. You are invited to download my PowerPoint
presentation. It has hyperlinks to all the resources I
have discussed!
A link to the presentation has been put on the
Career Center Facebook Page.