Presented on March 20 at the Hudson Valley Economic Development Forum on Digital Health Presentation focuses on consumer available gadgets including: fitness and health monitors

1. Technologies that Are Shaking Up
the Digital Health Industry
Robin Raskin, Digital Healthcare Executive Forum

2. The New Office Hours
Take Two Apps And Call Me In The Morning
OR
The Doctor Won’t See You Now

3. More Profitable to Treat Than Prevent
• US spends some 18% of gross domestic product on healthcare but ranks 17th on a list of
17 developed countries by outcome.
• 20% of GDP is medical ($28 trillion)
• Highest Rate for Hospital Procedures in the World
• Shorter Stays/High readmissions
• Emergency room is doctor
• Under insured population
• Aging Demographic
• Rules that make no sense in terms of billing
• Providers/payees/physicians/patient disconnect

4. Regulatory: Affordable Health Care Act
Economic: Price Comparison
Medicine as a Commodity
Technology: Mobile Phones, Sensors, Cloud
The Perfect Storm

5. • Take health into our own hands
• Focus on well care, not sick care
• Move from intermittent and reactive to
continuous and proactive
Changes in Attitude

6. Basic Building Blocks of Digital Health

7. Scanadu’s Scout Misfit Shine
Beam Toothbrush
Neurosky
EEG and ECG

8. Mo’ Better Sensors

9. Quantified Self
Using tech devices to measure all bodily input and output.
Is quantified self more than a narcissistic indulgence?

10. A National Habit
• Three quarters of online U.S. consumers (75%) own a fitness
technology product. (UP 61% in 2012)
• Pedometers remain the most popular 37%
• Others include fitness video games (26%) and portable blood
pressure monitors (21%)
• Price, battery life, size and falling off the wagon are biggest
obstacles.

11. The Guerilla Patient
• Doctors have 5 minutes
• Patients can’t absorb the information
• Leave office uninformed
• Poor adherence and compliance
• Liptor vs. Lumena
• Patients going outside of traditional
healthcare to educate
• Creating their own trusted networks
• Choosing their services and fostering
competition
• Monitoring done in hospital can now
be done at home

12. Obstacles to Progress
• Virtual patient visit will need to be reimbursable
• Patients are overwhelmed like when AT&T divested
• Don’t ask dr. Google questions. The answer is cancer
• Track-aholism
• The Graveyard of Dead Devices

13. In Data We Trust
Detecting Patterns of Large Numbers of Users
• The Driverless Car
• The Ingestible Pill
• The Lively Sensor
• Genetic Markers

14. Big Data Behind Each Individual

15. BioStamp from MC10
Bands are just today’s incarnation

16. Genetic Sequencing for all

17. Robotics
Paralyzed to walk (rehab)
Dementia (5.2 million in US alone)

18. Incentives for Behavior Modification
• Gaming – win points for behaving well
• Clinical trials out in the open
• Crowd-sourcing

19. The Doctor Will See You Now
Medical kiosks will move to companies and places like Walgreens and CVS

20. New Modes of Interaction
• Haptic and Gesture
• MultiTouch
• Voice
• Mind control
• Photo Capture
• Augmented Reality

21. Natural Interface

22. The Closer to Our Body the More We Look;
The Further From Our Body the Longer we Look
Rule of Screens

23. Gesture

24. Multi Touch

25. Just Think About It

26. Photos and Scans

27. Augmented Reality

28. At the Center of It All: The Mobile Phone and Tablet
• Cheap hardware
• Prescribing apps
• Gamification to keep people engaged
• iPhone does real EKG
• Scales that tweet
• Bands that Monitor Your Body
• Check up wherever you may be

29. Technologies that Are Shaking Up
the Digital Health Industry
Robin Raskin, Digital Healthcare Executive Forum