The medical device market is a thriving segment of the healthcare industry in India. Rise in the number of hospitals and increasing requirement of healthcare facilities is creating a need for sophisticated devices and equipments which can provide accurate treatment to individuals. The global market is growing rapidly and India has also joined the bandwagon of being one of the fastest growing countries in this respect. The government is expected to develop a regulatory structure leading to quality products by manufacturers. However, the regulatory structure currently lacks active participation from the government but with the increase in competition in the sector, it is due to follow in a very short period of time. Currently, imports account for a large share of primarily the high-end medical device segment and players are gearing up establishing large manufacturing facilities in India to tap the opportunities. The report begins with an introduction of medical devices in India and their classification based on relative parameters set by the Indian Government. The market overview section provides the market size and growth. It also provides an overview of the various segments that exist in the market along with their market share, size and growth. The import and the export structure of the medical devices are also given. This is followed by an analysis of the drivers fueling growth in the market which includes improving health infrastructure, increasing healthcare spending, changing demographics and growing target consumer group, increasing lifestyle diseases and therapies, and increasing medical tourism in India. The key challenges identified include high dependency on exports and lack of standard regulatory structure. The key trends in the market have also been identified including outsourcing/relocating of manufacturing facilities, increasing joint ventures and tie-ups, various exhibitions and trade fairs, and increasing demand for refurbished devices. The involvement of government in this industry is also included. It shows the role of various government bodies that are involved in regulating this sector and also involved in the promotion of this sector in India. It also highlights the regulations set in terms of assessment of a medical device manufacturing organization in India along with the procedure involved in registration of an organization and procurement of an import license. The initiatives taken by the government in order to promote the sector by providing tax reliefs and import duty relaxations have also been highlighted. The competitive landscape provides a look into the nature of the market, and the active players in the market. Profiles of the major domestic and foreign players have been included. A section providing strategic recommendations has been given at the end of the report which gives effective solutions to existing and potential for improving market share and increasing profitability.

1. Medical Devices Market – India
November 2011

2. Executive Summary
Domestic market for medical devices in India was pegged at INR a bn in 20-- and is expected to
Market grow at a CAGR of x% till 20--
Growing hospital infrastructure and healthcare spending is fostering the need for high-end
devices for accurate and fast treatment
Drivers: Challenges:
Improving health infrastructure High dependency on exports
Drivers & Increasing healthcare spending Lack of standard regulatory
Changing demographics and growing target structure
Challenges consumer group
LE
Increasing lifestyle diseases and therapies
Increasing medical tourism in India
Trends facilities
MP
Outsourcing/Relocating of manufacturing Various exhibitions and trade fairs
Increasing demand for refurbished
SA
Increasing joint ventures and tie-ups devices
Govt. bodies and associations like Association 1, Association 2 and Association 3 are aiming to
provide medical devices in India a regulatory structure in order to promote indigenous production
Government
Involvement Association 1 has laid down registration and license regulations to regularize imports of drugs
Government has provided tax reliefs, import duty relaxations and has implemented major
initiatives to boost the sector in India
The industry has a huge influx of foreign players who have consolidated their operations in India
either through establishing subsidiaries or tying up with Indian distributors
Competition
Players in India are also increasing their manufacturing capacities and are looking at diversifying
their product quality and portfolio
MEDICAL DEVICES MARKET IN INDIA 2011.PPT 2

3. •Introduction
•Market Overview
•Drivers & Challenges
•Trends
•Government Involvement
Government Bodies
Government Regulations
Government Initiatives
•Competition
•Strategic Recommendations
MEDICAL DEVICES MARKET IN INDIA 2011.PPT 3

4. India's medical device market is currently the fourth largest
market in Asia and ranks among the world’s top 20
Market Overview Market Size and Growth
• Good healthcare infrastructure, population rise and INR bn
growing economy are fueling growth in the medical f
100 x%
equipment market e
India's medical devices market is currently the fourth 80 d
c
largest market in Asia 60 b
a
• There are some ‘y’ medical devices makers in India 40
Most of them make Type 1 products such as Product 1, 20
LE
Product 2, Product 3, Product 4, Product 5, Product 6 and
Product 7 0
P
Type 2 products are catered by foreign firms 20-- 20--e 20--e 20--e 20--e 20--e
• India requires major foreign participation, especially Market Segmentation
in Type 2 devices that account for roughly u-v% of
the entire market
SAM
Currently, most of the reputed Indian healthcare institutes
use foreign medical equipments for the purpose of
Treatment 1, Treatment 2 and Treatment 3
Segment 1
Segment 2
Segment 3
Segment 4
s2%
r1% s1% r2%
• All medical devices sold in India must carry
Organization Z’s certificate to indicate their p1% p2%
q1% q2%
conformity with the provisions of this schedule to
enable them to move freely within the country
20-- 20--e
Source: ISA “Current status and potential for medical electronics in India”, Dec2010; Medicaldevice-network “India's Device Market Defies the Recession”, Aug 2009;
Webptc “Proven Trade Contacts”, Nov 2009; Dance with Shadows “Medical devices manufacturing guidelines finalized in India”, Jun 2009 Market size does not include exports
MEDICAL DEVICES MARKET IN INDIA 2011.PPT 4

5. Drivers & Challenges – Summary
Drivers
Improving health infrastructure
Challenges
Increasing healthcare spending High dependency on exports
Changing demographics and growing
target consumer group Lack of standard regulatory structure
Increasing lifestyle diseases and
therapies
Increasing medical tourism in India
MEDICAL DEVICES MARKET IN INDIA 2011.PPT 5

6. Trends – Summary
Increasing demand for Outsourcing/Relocating of
refurbished devices manufacturing facilities
Key
Trends
Various exhibitions and Increasing joint ventures
trade fairs and tie-ups
MEDICAL DEVICES MARKET IN INDIA 2011.PPT 6

7. Major Domestic Players (u/v)
Company Snapshot: Company 1
Corporate Information Financial Performance
Headquarters City 1, State 1 Revenue
Revenue Profit
INR mn Profit / Loss INR mn
Founded 19-- 800
c
d 20
b
600 a 15
Critical care medical equipments,
Products
devices for trauma 400 10
LE
200 5
Key People Person X – Chairman & MD
P
0 0
20-- 20-- 20-- 20--
Business Highlights
SAM
• Provides products and services in the information technology and the healthcare sectors in India
• Healthcare division of the company provides medical equipments to critical care, trauma, and operation theatre areas
in hospitals; develops specialty critical care/trauma care ambulances; manufactures and supplies mobile medical units
for diagnostics; and undertakes turnkey projects for providing customized solutions for construction of modular
operation theatres, surgical pendants, and intensive care units
• Operates as a subsidiary of Company 2
• Customer base includes major corporates, defense establishments, software technology parks, MNC's and Super-
specialty hospitals
Source:
MEDICAL DEVICES MARKET IN INDIA 2011.PPT 7

8. Thank you for the attention
The Medical Devices Market report is part of Netscribes’ Healthcare Industry Series.
For more detailed information or customized research requirements please contact:
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