For the complete report, get in touch with us at : info@netscribes.com BHN Surgicals Pvt. Ltd. is headquartered in Chennai and manufactures Medical Equipments in the domains of Surgical Instruments, Hospital Furniture, etc. The report begins with the basic facts about the company such as contact details, revenues, competitors, brief history, line of business and geographic reach among others. Key Products and Services of the company describes the rationale of how it creates, delivers, and captures value through its products and services offered Information about the company’s management side is also provided that details their names, designation, professional experiences, memberships of boards etc. Through SWOT analysis, the report highlights key internal factors that give the company advantage or disadvantage over its peers along with key external factors prevailing in the industry that may have favorable or unfavorable impact on the company’s operations. The report also covers the financial analysis of the company including the balance sheet for fiscal years 2008-11, profit and loss a/c and the key ratios depicting the key financial figures for fiscal year 2009-11. Industry Analysis provides top level understanding of the Medical Equipment sector in India with special reference to Surgical Instruments segment. Market size, growth, key segments, growth drivers, import \ export and trends are some of the foremost points covered in the analysis. The competitive landscape identifies key players of the industry drawing comparisons on parameters such financial performance and service offerings. The company is benchmarked against its main competitors’ key financial ratios in the competitive benchmarking chapter.

1. BHN Surgicals Pvt. Ltd.
February 2012

2. Contents
Executive Summary
Factsheet
Offices & Centres
Key Products and Services
Key People
BHN Surgicals Pvt. Ltd. SWOT Analysis
Financial Profile
Industry Analysis
Competitive Landscape
Competitive Benchmarking
Appendix
2

3. Executive Summary
• BHN Surgicals Pvt. Ltd. headquartered in A
Company • It manufactures and supplies G and H
Description • The company is P certified
Key Products and • It manufactures surgical equipments under various segments such as U, M, E, I, D, C and S
Services
• Strength 1 is one of the major strengths of the company; however weakness 1 is one of the key areas of
concern
SWOT Analysis • The company can reap significant benefits owing to opportunity 1 while threat 1 may have an adverse
affect on the strategic initiatives and growth prospects of the organization
• BHN Surgicals Pvt. Ltd. generated total revenues of INR A mn in the fiscal year (FY) 20‐‐ registering an
increase of P times over FY 20‐‐. It earned a net profit of INR C mn in FY 20‐‐ as compared to a net profit of
INR Xmn in FY 20‐‐
Financial Profile • The financial profile of the company includes profit and loss a/c for FY 20‐‐, 20‐‐ and 20‐‐, balance sheet and
key ratios depicting the key financial figures for FY 20‐‐, 20‐‐, 20‐‐ and 20‐‐, giving an insight into the
company's financial performance
• Medical Equipments market is estimated at INR A bn in FY 20‐‐ and expected to grow at a CAGR of x per
cent to reach INR B bn in FY 20‐‐
• The Medical Equipments market is classified into segments such as P, Q, R and S
Industry Analysis • The Surgical Instruments market in India is estimated at INR A bn in FY 20‐‐ and is expected to grow at a
CAGR of x per cent to reach INR B bn by FY 20‐‐
• The key drivers are A, B, C and D
• Key competitors for the company can be enlisted as: Competitor 1 and Competitor 2
Competitive
Landscape
3

4. Factsheet
Basic Information Brief Description
Industry ‐‐ • BHN Surgicals India Pvt. Ltd. (BHN) is headquartered in A and is a
manufacturer and supplier of T and P
Corporate Address ‐‐
 ‐‐
 ‐‐
• BHN is a group company of M
Tel No. ‐‐  ‐‐
Fax No. ‐‐ • It offers products for Z, N, J, V, Z, F, U, O
Website ‐‐ • The products manufactured by the company adhere to the H
Year Founded ‐‐
• It manufactures products such as B, U, J, K, P, A, Q, X, I, etc.
LE
Year of Incorporation ‐‐
Ownership ‐‐
MP
A
Revenue ‐‐
Fiscal Year End
Auditor
Key Competitors
‐‐
‐‐
‐‐
S
Brief History
• 20‐‐:
Source:
4

5. Offices & Centres – India
LE
MP
SA
Headquarters
Note:
Source:
5

6. Key Products and Services (1/4)
The company generates revenue through its products which include :
Segment Division Products
• ‐‐ • ‐‐ • ‐‐ • ‐‐
Division 1
• ‐‐ • ‐‐ • ‐‐ • ‐‐
Segment 1
• ‐‐
SAMPLE • ‐‐ • ‐‐ • ‐‐
Division 2
• ‐‐ • ‐‐ • ‐‐ • ‐‐
Source:
6

7. Key People
Key People Ownership Structure
Total Paid‐up Capital INR A
Name Designation
Total Number of shareholders ‐
‐‐ ‐‐
‐‐ ‐‐
P LE
S AM
Note:
Source:
7

8. SWOT Analysis (1/2)
Strengths Weakness
• Strength 1 • Weakness 1
• Strength 2
• Strength 3 Internal
Factors
P LE
SAM
Source:
8

9. SWOT Analysis (2/2)
Opportunities Threats
• Opportunity 1 • Threat 1
• Opportunity 2
• Threat 2
External
Factors
PLE
S AM
Source:
9

10. Financial Profile
Financial Snapshot Profit & Loss Statement
Total Income
Net Profit/Loss after tax Particulars 2009 2010 2011
INR mn
15 E
Operating Income ‐ ‐ ‐
10
Total Income ‐ ‐ ‐
5 C
A Expenditure (below) ‐ ‐ ‐
B D F
0
20‐‐ 20‐‐ 20‐‐
Operating expenses ‐ ‐ ‐
Financial Summary
• Analysis Point 1
LE
P
Total Expenditure ‐ ‐ ‐
• Analysis Point 2
SAM
• Analysis Point 3
Profit/(Loss) after
Tax
‐ ‐ ‐
Source: Note:
10

11. Ratio Analysis
Key Ratios Key Ratio Analysis
y‐o‐y • Analysis point 1
Particulars change 2011 2010 2009
(2011‐10)
• Analysis point 2
Profitability Ratios ‐ ‐ ‐ ‐
Net Margin ‐ ‐ ‐ ‐
• Analysis point 3
Return on Equity ‐ ‐ ‐ ‐
Return on Capital Employed ‐ ‐ ‐ ‐
• Analysis point 4
Return on Working Capital ‐ ‐ ‐ ‐
Return on Assets ‐ ‐ ‐ ‐
• Analysis point 5
LE
Return on Fixed Assets ‐ ‐ ‐ ‐
MP
Cost Ratios ‐ ‐ ‐ ‐
Operating costs (% of Sales)
Liquidity Ratios
Current Ratio
Cash Ratio
‐
‐
‐
‐
‐
‐
‐
‐
‐
‐
‐
‐
‐
‐
‐
‐
SA
Efficiency Ratios ‐ ‐ ‐ ‐
Fixed Asset Turnover ‐ ‐ ‐ ‐
Asset Turnover ‐ ‐ ‐ ‐
Current Asset Turnover ‐ ‐ ‐ ‐
Working Capital Turnover ‐ ‐ ‐ ‐
Capital Employed Turnover ‐ ‐ ‐ ‐
Source: Improved Decline Note:
11

12. Annual Financial Ratios
Profitability Ratios
7 12
6 10
5
8
4
6
3
4
2
LE
1 2
0 0
2009 2010
MP
2011 2009 2010 2011
2,000
0
S A 20
15
2009 2010 2011
‐2,000 10
‐4,000 5
‐6,000 0
2009 2010 2011
Note:
Source:
12

13. Industry Analysis
Medical Equipment Industry – Overview Market Size & Growth (20‐‐ ‐20‐‐e)
• The Medical Equipment market is estimated at INR A bn in FY
20‐‐ and expected to grow at a CAGR of x per cent to reach INR B INR bn
bn by FY 20‐‐
100 G
• This market can be classified into segments such as C, D, E and F x% F
• Indian medical equipment market imports y per cent of its 80 E
medical equipments from countries such as M, N, O, P D
60 C
B
• Major trends observed in the medical equipment market are:
A
 40
LE
Trend 1
 Trend 2
 Trend 3 20


Trend 4
M
Trend 5
P
• Some of the key drivers of the medical equipment market are:
0
20‐‐ 20‐‐ 20‐‐e 20‐‐e 20‐‐e 20‐‐e 20‐‐e
SA
 Driver 1
 Driver 2
 Driver 3
Market Segmentation (FY 20‐‐)
 Driver 4
 Driver 5 a%
• Some of the Government initiatives towards the Medical d%
equipment market were: M
 Point 1 N
 Point 2 O
b% P
c%
Source:
13

14. Industry Analysis
Surgical Instruments Market – Overview Market Size & Growth (20‐‐ ‐20‐‐e)
• The Surgical Instruments market in India is estimated at INR A bn INR bn
25 U
in FY 20‐‐ and is expected to grow at a CAGR of x per cent to x%
20 T
reach INR B bn by FY 20— S
15 R
Q
P
10
• Surgical Instruments is a part of the X
5
0
• Some of the key drivers of the surgical instruments market are:
E
20‐‐ 20‐‐ 20‐‐e 20‐‐e 20‐‐e 20‐‐e
PL
 ‐‐ Import ‐ Export Pattern of Major Surgical
AM
Instruments
 ‐‐
 ‐‐
 ‐‐
S INR mn
3,000
2,000
A
B
C
D
E
Imports
F
G
Exports
H
• Some of the major trends are: 1,000
 A 0
20-- 20-- 20-- 20--
12%
 B HS Code 49%
HS Code Description
‐‐ ‐‐
 C ‐‐ ‐‐
‐‐ ‐‐
‐‐ ‐‐
‐‐ ‐‐
‐‐ ‐‐
Source:
14

15. Competitive Landscape (1/2)
Company Name Description
Company 1  ‐‐
 ‐‐
 ‐‐
Company 2 • ‐‐
• ‐‐
• ‐‐
S AMP LE
• ‐‐
Source:
15

16. Competitive Landscape (2/2)
Competitive Scenario
Company
Name Company A Company B Company C
Financial Information (INR mn – FY 2010)
Total Revenue ‐‐ ‐‐ ‐‐
Net
Profit/(loss) ‐‐ ‐‐ ‐‐
Major Market Segmentation (Medical Equipments)
Surgical
Instruments
Sutures
Suture   
Needles
Cannulas   
Forceps   
Scissors   
Retractors   
Catheters   
Blades   
Knives   
Scalpel   
Source: SAMPLE H: High; L: Low; M: Medium  Offered  Not Offered
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17. Competitive Benchmarking (1/2)
Key Financial Ratios – FY 2011 (1/2)
M
%
1.5
A • Analysis Point 1
1.0
B • Analysis Point 2
0.5
0.0
X Y
% N O
E
10 C
PL
E
0 • Analysis Point 3
AM
‐10 F • Analysis Point 4
‐20
%
X
Q
G
D
Y
H
S
100
50 • Analysis Point 5
0
X Y
Source:
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18. Thank you for the attention
BHN Surgicals Pvt. Ltd. is a part of Netscribes’ Healthcare Company Profile Series.
For more detailed information or customized research requirements please contact:
Jitendra Punjabi
Phone: +91 33 4064 6215
E‐Mail: jitendra.punjabi@netscribes.com
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