Creative and Effective Instructional Design by Joke D'haese

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Joke D'haese from iLearn gave a presentation on "Becoming a Creative and Effective Instrucional Designer". She talked about her methods for creating content in learning environments.

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Creative
Effective
ÑÑÑ

Superhero
ÑÑÑ

Content – Users - Goals

ARCS-model (Keller) –
Storyboarding

Attention
Relevance
Confidence
Satisfaction

Behaviorism !?
Drill and practice

Constructivism !!

Problem Based – Adaptive Learnin

(Retain Attention)
Problem based
Storytelling
Videodemonstration
Simulation
Look & feel

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2.
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5.

More
Information
?
Contact me at:
J.dhaese@ilearn-it.Be

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The purpose is to explore the opportunity to embed the Human‐Centred Design in business models culture. It aims to embody nimble business mind-‐sets to equip the organizations with the understanding of customer needs as a real competitive advantage. Design Thinking creates a high quality bond of engagement and loyalty between the company and employees. The open‐minded discovery process in the Design Thinking can be a strategic landscape where learning environment and innovation thrive. Understanding the customer through the use of empathy and to nourish the co‐creation process are the lenses to create a design-‐driven culture. This also implies a learning driven culture with the ability to reframe business challenges to solve customers’ problems.

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In February I spent one week with 25 students from different disciplines at European institute of Design in Rome, (IED Rome University). Every year the university holds the event called IED Factory where a cross-pollination of skills and backgrounds mingle to boost creativity, diversity and collaboration. Twelve workshops take place and the students are bound to deliver a final project after an intense week of activities. I designed the workshop to introduce the Design Thinking approach and to instill creative confidence. Visual Communication, Fashion Designers, Fashion Stylist, Photography, Animation, Jewellery Design are the different areas where the participants came from. The following are my findings. What’s the problem? Create trust and serendipity. At the outset my approach was to build up the atmosphere of one spine of 25 designers. In the first two sessions I tried to instill the design thinking skill set: observations, empathy, trust and collaboration. Then I set up 5 teams and showed them three challenges in Sustainability, Transport and Health & Food. A culture of innovation. As soon as the participants begun to perceive the sense of purpose, the edge of ‘Familiar vs Unfamiliar’ using storytelling, the Design Thinking methodology is a toolkit that implies a culture of risk, trust and failure. It creates scenarios of use, provokes and inspires alternatives. The projects…? No, it’s the path, it's the discovery. People are creative. Yes, they are indeed. In few days they went through ‘discover, ideation and prototype’ phases delivering an app and website for ‘Health & Food’, two ‘Educational rubbish bin’ for Sustainability, a thematic bus. Well, they did not find any investors. They adopted the mindset to show themselves things to explore, test and learn. The video below shows an example. From the idea of design object to think instead designing behaviours. First I needed to understand why I was going to do the workshop and what was the gap I could support as facilitator. The plan was to create contents, activities and my approach based on a design for knowledge, skills and motivation. So I focused on those scenarios rather than a design for habits, communication and environment. Designers design their way through the problem Once the participants start learning by doing, they also trust the process and forge their own way to go through. Eventually the thorny issues such as get people talking in the streets, reframe questions and create a storyboard helped them to see new opportunities. Then they transformed data into actionable ideas. However, as facilitator you are a designer as well. Therefore you also design your way through the problem with them. Lesson Learnt By focusing on creating a challenging context you might be able to offset the pressure to provide all the interactions; let the learners interact with each other. In terms of content, it is less than you think it is.

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Creative and Effective Instructional Design by Joke D'haese

1. a Creative Effective ÑÑÑ Superhero ÑÑÑ

2.

3. Content – Users - Goals

4.

5. ARCS-model (Keller) – Storyboarding

6. Attention Relevance Confidence Satisfaction

7.

8. Behaviorism !? Drill and practice Constructivism !! Problem Based – Adaptive Learnin

9. (Retain Attention) Problem based Storytelling Videodemonstration Simulation Look & feel / / 1. 2. 3. 4. 5.

10.

11.

12.

13.

14.

15.

16.

17.

18.

19.

20.

21.

22.

23.

24.

25. More Information ? Contact me at: J.dhaese@ilearn-it.Be