Market Research Report Search Engine Added "Printing Toners (Conventional Toners and Chemically Prepared Toners) Market by Raw Material (Polyester, Styrene-Acrylic and Others) for Monochrome Printing and Color Printing Applications - Global Industry Analysis, Size, Share, Growth, Trends and Forecast, 2014 - 2020" to its database.

1. Printing Toners Permit Alterations in Digital Images: A Key
Driving Factor of Global Printing Toners Market
Report Description
Digital printing involving printing toners is an integral part
of the contemporary printing industry. Printing toners are
composed of colored micro particles, which can be used to

2. produce around 12 million color variants in digital presses.
Furthermore, the use of laser printers for printing jobs
eliminates lengthy set up times that are needed for offset
printing. This makes laser printers suitable for short run
printing required for quick, just-in-time and on-demand
printing. Additionally, toners allow modification of the digital
image, thus enabling short run printing with multiple
originals. Toners used in the digital presses dry instantly as
they are fused by application of heat during the printing
process. This accelerates the binding process of books,
manuals and catalogs. However, printing toners are costlier
compared to the inks used in offset printers. This cost
difference is offset by the time saving benefits and image

3. modification flexibility offered by laser printers using printing
toners employed in digital presses.
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The folding carton printing and labeling industry has been
one of the primary consumers of the printing toners. This
trend is expected to continue during the forecast period.
Additionally, the shift in consumer preference from ink to
toners due to the cost effectiveness and reduction in wastage
provided by laser printers is expected to boost the printing
toners market in the near future. Furthermore, the increase
in commercial printing applications led by the growth in the

4. advertising & branding industry has been fuelling the printing
toners market over the past few years. Large-scale printing of
user manuals, catalogs, banners, bookmarks, brochures and
other materials requires extensive use of printing toners.
However, the adverse environmental effect of printing toners
is expected to hamper market growth during the forecast
period. Bio-based printing toners are anticipated to reduce
the level of fossil fuels consumed during the manufacture of
toners. This is anticipated to open new avenues of
opportunities for the printing toners market over the next
few years.
Depending on the production technology, toners can be
segmented into two types: conventional toners and chemically

5. prepared toners. In 2013, conventional toners constituted over
70% share of the global printing toners market, while
chemically prepared toners held the remaining share.
Conventional toners are manufactured through the process of
extrusion and grinding of a resin mixture into small particles.
These particles are unevenly shaped, and thus, require high
temperatures to melt and fuse the toner particle to the paper.
Chemically prepared toners is expected to be the fastest
growing segment in the market during the forecast period as
these toners offer superior printing capabilities coupled with
time and cost savings. Additionally, economical printers that
are compatible with chemically prepared toners are expected
to drive the chemically prepared toners market.

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The printing toners market can be segmented into three types
based on the raw material used: polyester, styrene acrylic
and other blends, and specialty polymers. Polyester and
styrene acrylic dominated the printing toners market in 2013.
Together, these accounted for over 95% share in the year.
Growth in the printing market is expected to augment
demand for printing toners over the next few years. Polyester
and other blends and specialty polymers are expected to
witness above average growth, due to their low melt
viscosities and excellent color, during the forecast period.

7. Based on the application, the global printing toners market
can be segmented into monochrome printing and color
printing. The color segment is expected to garner around 51%
share of the global printing toners market in terms of volume
by 2020. Growth in color applications of printing toners in
desktop publishing, commercial printing, folding cartons
printing and labeling is anticipated to drive the market for
color toners during the forecast period. Monochrome printing
was the preferred method for most printing needs until a few
years ago.
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8. Together, North America and Europe constituted over 65%
share of the global printing toners market in terms of volume
in 2013. Growing demand for printing toners in the Asia
Pacific and Rest of the World (RoW) from end user industries
such as packaging & printing, commercial printing, and
branding & advertising is expected to boost the market for
printing toners in these regions.
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