1. Of the Silicon
Valley
Service-Learning Group Project
Organizational Communication Intervention
By:
Amy Marinakis (Group Leader)
Roberto Araujo
DaJuan Fisher
Chelsea Gill
Tyler Young

2. Contents
• Introduction of the Organization- by DaJuan
• Description of the Research Methods - by
Chelsea
• Research Results & Findings - by DaJuan
• Literature Review - Tyler
• Research Conclusions - Amy
• Action Plan and Recommendations - Roberto
• Demographic Charts - Amy
• Conclusion - Roberto

3. Introduction
• Video
• Organization Description
➡ WCA - Young Women’s Christian
Y
Association
• Why The YWCA

4. Description of the
Research Methods
• Interview Guide - Organization Supportive
Climate
• Outlined 5 dimensions
• 5 of us - 2 employees each. Total of 10
employees interviewed
• Gather answers - sort through them
• Analyzed the data

5. Research Results and Findings
• Leaders are understanding
• No improvement needed
• Supportive Communication System
• Trust in the Organization
• Expectation needed to accomplish
• Better advertisement, website update needed
• Well-known Organization
• Organization successful in helping women

6. Literature Review
• ooks: Zaremba, Alan book & Bird Samuel
B
• our Most Important Insights:
F
I. External Networking - how it works
II. xternal & Internal Networking - working
E
interdepently
III. External Networking - Strong ties & maintaining it
IV. External Networking - trust and loyalty

7. Research Conclusions
• Focal Area: Supportive Climate - SCOPE
• Supportiveness at YWCA
• Credibility at the YWCA
• Openness at the YWCA
• Participation at the YWCA
• Emphasis on high performance at the
YWCA

8. Action Plan and
Recommendations
• External Networking - Website
➡ Surveying
• Participation - it can improve
➡ Incentives
➡ Internal or one-on-one meetings
➡ uggestion box
S
• Performance Goals -
➡ Breaking down goals into smaller goals
➡ Small incentives/praise - make it fun

9. Demographics Charts

10. Conclusions
• Description of the Research Methods
• Research Results & Findings
• Literature Review
• Research Conclusions
• Action Plan and Recommendations
• Demographic Charts
• We are now ready for questions,
comments or concerns.

11. References
• Bird, S. Sensemaking and Identity, The Interconnection of Storytelling and
Networking in a Women’s Group of a Large Corporation. University of South
Australia. Journal of Business Communication, Vol. 44 (4), p311-339.
Retrieved November 21, 2008, EBSCO. San Jose State Library Online.
www.sjsulib.org.
• Zaremba, Alan Jay. Organizational Communication, Foundations for Business and
Collaboration. 2006. 2nd Edition, Thomson, South-Western.
• YWCA-Silicon Valley. Thanks to their management and staff for their
collaboration

12. The End!