1. Socbay iMedia 4U
Platform mở và ứng dụng để
phát triển mạng xã hội
Mobile
2012-May

4. “ The Future Of Mobile
is
The Future Of Everything ”
Matt Galligan, co-founder of SimpleGeo
But, what is the future of Mobile?

5. The future of mobile is Web!

6. Our situation today

7. Living in the cloud
Fly carefully, you may not
wanna hit the Android

11. Vietnam in its own trend

12. Crisis & Crisis
• Financial crisis
• Gold crisis
• Real estate crisis
• Stock market crash
• CPs crisis

13. Mobile Subscribes
180
160
140
120
100
80
60
40
20
0
2004 2007 2008 2009 2010 2011

14. The death of Beeline
and the rise of
• Lean startups – single developers or small groups.
– Remember the time of “Google adsense”, geeks?
• OTT payment companies
• Telcos is crazily finding the way out for the dump
pipe curse
• Hyper-connected and VNMobile S-Fone EVNT
3% 2%
2%
Beeline -
virtualizations Dead
0% Viettel
• Android fragmentation Mobifone
29%
36%
• The dawn of mobile Ads Vinaphone
28%

15. This presentation
• is not for technical details
• is just sharing our vision of Mobile SNS
• will be changed up to last minute

16. Socbay iMedia
since 2007

17. The Socbay platform
• High Compatibility: over 2.200+ mobile phone models with different OS:
Java Phone, Blackberry, Android, Symbian, Bada, iOS…
• Unique Socbay mobile search technology, mobile data streaming and user
personalization based on behaviour targeting technology.
• Socbay use a virtual currency to buy contents and a flexible ads serving
system.
• Useful daily services: news, location, security, books, etc; as well as
entertainment: music, game, video, football, image, etc.
• Online via 2.5G, 2.75G, 3G, Wi-Fi.

18. NO.1 APPLICATION
&
NO.1 MOBILE MARKETING
PROVIDER
IN VIETNAM
MULTI-PLATFORM
Symbian, Blackberry OS, iOS, Bada,
Android, Linux, Java phones…
MULTI-SERVICE
News, Story, Mp3 music, Game, Video,
Image, Football, Lottery, Daily tips…

19. Socbay iMedia intro clip (2 mins)

20. Rating & Comments
20

21. Get “rich” in minutes
21

22. More informative
22

23. More fun & interactive
Horoscope . Fate . Fun
23

24. Facebook and social networks
24

25. Challenges & Contests
And much more
25

26. Pay at convenience

27. Enjoy new free multimedia messages

28. ADVERTISING SERVICES
ON SOCBAY iMEDIA

29. ADVERTISING ON MOBILE PHONE IS GOING TO BE
THE NEXT GENERATION OF DOING MARKETING
Although mobile but laptop isn’t always running
USER BEHAVIOR SHIFT
The amount of time watching
TV is declining for the internet
connected devices growth ANYTIME AND ANYWHERE
Mobile always is in people pocket and almost
never sleeps!
VIRAL
Mobile phone is easier to share information p2p
#1
OF INTERATIVITY
Enhance interactions between advertisers and
CHOICE target audiences

30. ADVERTISING
ON SOCBAY IMEDIA
• Measureable KPI • Strong customization ability
• Cost-saving • Provide highly flexible marketing
campaign and effective target
• Strong back-end system advertising
• Collectable customers info
• Strong track-record to run large
campaign nationwide

31. Top banner Bottom banner Banner in article Banner in player
Landing Wap-site
page
inside
Socbay
iMedia

32. Click to call Click to download
Click to send SMS Branding box

33. POP-UP FOR RESEARCH & SURVEY
• Appear subject to pre-setup schedule.
• Collectable survey data
Yes/No questions One option questions Multiple choices User Comments

34. Cooperation needed
• If you want a new stream of revenue from
– SNS
– Mobile advertising
• And if you are:
– Developers
– Content provider
• We want to cooperate with you to
– Get new revenue stream
– New exciting challenges
34

35. Please don’t hesitate to contact us
• Mobile: +84.988.402.064
• Email: search@socbay.com
• Skype/Yahoo/Facebook ID: Cencious
35

36. ABOUT US
COMPUTE FUTURE
 Our company:
Founded in 28th July 2006, Naiscorp is the pioneer and
leading company in mobile portal, mobile SNS, intelligent
data processing, Vietnamese search engine, with unique
technologies.
 We serve:
Internet & mobile users, government, state owned
companies, enterprises/corporate advertisers, media
agencies, mobile network operators, internet service
providers, content providers.

37. WORLD BANK INFODEV TOP50

38. We brought MOMO to Vietnam (2011)

39. THANK YOU!
Naiscorp Information Technology Service Join-Stock Company
Add : 101 B1 Nguyen Khanh Toan Str., Cau Giay Dist., Hanoi, Vietnam
Tel : +84 (4) 3767 8458 Ext 107
Fax : +84 (4) 3767 8024
Email : sale@socbay.com
Representative Office: Ho Chi Minh City
Add : 1 Tran Khanh Du street, District 1, Ho Chi Minh city, Vietnam