AE's Speak to the Power of Data, Targeting and Email Marketing through Presslaff Interactive
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We had an overwhelmingly positive response to last month's Lead Generation webinar! What we heard more than anything was how powerful it is to hear successes straight from your peers. To that end, we gathered up more – more quotes from recent webinars, case studies and successes to give you more ideas about the power of data, targeting and email.
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AE's Speak to the Power of Data, Targeting and Email Marketing through Presslaff Interactive
- 1. “Basic enter to win online contest sponsorship just didn’t get a lot of traction, no lead gen. That all changed once we got Presslaff.” Madeline Catanzarite, Account Manager B100 (Federated Media)
- 2. “Having data to present to your clients opens doors to a lot more trust & deeper conversations.” Madeline Catanzarite, Account Executive B100 (Federated Media)
- 3. “It helped us speak to different kinds of advertisers. We’re closing clients we never could close before.” Robin Lachapelle, Integrated Media Consultant KRDO TV (NPG)
- 4. “We set packages at a higher price point. We saw the huge value in it [the campaigns] and wanted to price accordingly.” Emily Andrews, Director of Digital Marketing Sandusky Register (Sandusky News Group)
- 5. “Our AEs were so excited by the success of this first campaign, they couldn’t wait to get out and start selling our next one.” Erich Gausch, Digital Marketing Specialist WRCB-TV
- 6. “The feedback that I got from my sales reps was that this (lead generating contest) was fun and different.” Robin Lachapelle, Integrated Media Consultant KRDO-TV (NPG)
- 7. “Presslaff Interactive’s Dat-e-Base is the most powerful and successful lead generating tool we have!” Deb Williams, Director of Digital Sales Federated Media
- 8. We can help you turn data, targeting and email marketing into revenue success. Contact me. Michelle Novak Manager, Client Sales & Services mnovak@presslaff.com | 203.857.4277 presslaff.com
Notas do Editor
- Fabulous – just make background less transparent so easy to read. THIS SHOULD BE THE EMAIL HERO IMAGE