2. STATS ABOUT FACEBOOK
People within the age group of 17-24 make up 54%
of the users on Facebook.
The next highest age group is 25-32 which make up
21% of the users.
Alexa.com keeps statistics on website traffic and it
shows that it generates the 2nd highest amount of
hits with 132 million unique visitors in a day
3. WHY A BUSINESS SHOULD USE FACEBOOK?
Saves money
Reaches wide audience without being time consuming
Good for creating brand awareness
5. WHY SHOULD A BUSINESS USE FACEBOOK
Creating a Facebook is free.
The status update feature can be used to inform
your audience about what’s new that is happening
in your company.
It’s a user friendly feature as it gives customers
information that they want at their fingertips
9. FACEBOOK HELPS BUSINESSES EVALUATE
THEIR CUSTOMERS
Businesses can gain insight as to consumer
thoughts, behavior and shopping patterns.
They can make products according to their
research to favor consumers
11. CONCLUSION
Businesses should use Facebook because
- It saves them money & time
- It helps them evaluate their customers.
- Establish and expand their brand.
12. SOURCES
Facebook statistics:
http://www.digitalbuzzblog.com/facebook-statistics-
stats-facts-2011/
How to see products through your Facebook page
http://www.socialmediaexaminer.com/how-to-sell-
products-via-your-facebook-page/
How to establish brand awareness through
Facebook
http://mashable.com/guidebook/facebook/