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the

Consumerization
Intranet
the

of
“The beginning is the most
important part of the work.”
~Plato
“I Can. I Will. I Did!”
~ Nike
“Life consists not in holding good cards,
but in playing those you hold well.”
~ Josh Billings
The

Intranet
“The value of an idea lies
in the using of it.”
~ Thomas A. Edison
“The details are not the details.
They make the design.”
~ Charles Eames
“The first person to tweet the
word abracadabra and
@mentions me,
receives
a gift.“
~ @MrPetrovic
[ “The best way to be boring is to leave nothing out.” ]
~ Voltaire
Consumerization?

“

[wikipedia]

The growing tendency for new information
technology to emerge first in the consumer
market and then spread into organizations.

“

mobile

social

gamification

devices

devices
“Your father staff... was seduced by the Dark Side of the IT Force.”
~ original quote by Obi-Wan Kenobi


4I%
of mobile business users
have used a shadow IT
service like Dropbox,
Google Drive or
SkyDrive.
~ Harmon.ie
In SharePoint organizations,
these mobile business users waste:

$904,671,666
every year.

~ Harmon.ie

* Source: http://goo.gl/1LG5Od
Who is using “Shadow IT”?
Take your mobile
phone out of your
pockets.

1

Turn the screen of
you mobile phone
on.

2

Face the screen
towards the
Presenter.

3
“Failure is not fatal, but
failure to change might be.”
~ John Wooden
Video Clip: The Matrix: There is no Spoon
http://www.youtube.com/watch?v=uAXtO5dMqEI
The…

User

Video Clip: Angry Birds Star Wars II: Darth Maul Teaser Trailer
http://www.youtube.com/watch?v=cqtUATQzZyo
“An overflow of good converts to bad.”
~ William Shakespeare
“Lost time is never
found again.”

~ Benjamin Franklin
On the Intranet …

“You are not who you choose to be.”
~ @MrPetrovic
"If you do build a great experience,
customers tell each other. "
~ Jeff Bezos
identity

user centric
THE CONSUMERIZATION OF THE

INTRANET

user motivation
The…

Analytics
Who measures the traffic on the
public website?
Take your mobile
phone out of your
pockets.

1

Turn the screen of
you mobile phone
on.

2

Face the screen
towards the
Presenter.

3
“Be nice to nerds. Chances are you'll end up working for one.”
~ Bill Gates
“Lost time is never
found again..”

~ Benjamin Franklin
#BIWUG

“I hear and I forget. I see and I
remember. I do and I understand.”
~ Confucius
Who measures the Intranet traffic
(as detailed as the Internet traffic)?
Take your mobile
phone out of your
pockets.

1

Turn the screen of
you mobile phone
on.

2

Face the screen
towards the
Presenter.

3
“Many hands make light work.”
~ John Heywood
identity

user centric
THE CONSUMERIZATION OF THE

analytics

INTRANET

user motivation
What?

Gamification
“Facts do not cease to exist because they are ignored.”
~ Aldous Huxley
identity

user centric
gamification

THE CONSUMERIZATION OF THE

analytics

INTRANET

user motivation
The…

Devices Apps
&
Video Clip: Microsoft Windows Phone 7 - Funny Smartphone Addicts Commercial
http://www.youtube.com/watch?v=jdpQir1sqiQ
“May your life someday be as awesome as
you pretend it is on Facebook.”
~ Anonymous 
Who has a “mobile first” Intranet?
Take your mobile
phone out of your
pockets.

1

Turn the screen of
you mobile phone
on.

2

Face the screen
towards the
Presenter.

3
identity

user centric
gamification

THE CONSUMERIZATION OF THE

analytics

Apps
INTRANET

Mobile

devices

user motivation
The…

Services

“If you are not on the web, you will have
problems accessing services.”
~ Tim Berners-Lee
“We cannot accomplish all that we need to
do without working together.”
~ Bill Richardson
Video Clip: The Matrix Stockroom
http://www.youtube.com/watch?v=dzslA5chwDA
“Communication works for
those who work at it.”
~ John Powell
“If you can use a Web browser,
you can use Skype.”
~ Niklas Zennstrom
3

Time | Target | Ties
Time | Target | Ties
Time | Target | Ties
Time | Target | Ties
loosely coupled architecture

identity

communication
user centricsearch engine optimization
API

gamification

THE CONSUMERIZATION OF THE

analytics

Apps
INTRANET

Mobile

devices

user motivation

collaboration
The…

Smart Agents

“It can only be attributable
to human error. .”
~ HAL
Video Clip: Introducing Google Now
http://www.youtube.com/watch?v=pPqliPzHYyc
“As people are walking in the same
spot all the time, a path appears.”
~ John Locke
loosely coupled architecture

identity

communication
user centricsearch engine optimization
API

gamification

THE CONSUMERIZATION OF THE

analytics

Apps
INTRANET

Mobile

devices

user motivation

smart agents

collaboration
“Good Artists Copy, Great Artists Steal.”
~ Pablo Picasso
loosely coupled architecture

identity

communication
user centricsearch engine optimization
API

gamification

THE CONSUMERIZATION OF THE

analytics

Apps
INTRANET

Mobile

devices

user motivation

smart agents

collaboration
“Never was anything great
achieved without danger.”
~ N. Machiavelli
Video Clip: Google Analytics In Real Life - Landing Page Optimization
http://www.youtube.com/watch?v=N5WurXNec7E
Thank You
For up-to-date information on
“Enterprise Collaboration”
follow me on Twitter.
Peter van Hees
@MrPetrovic
Video Clip: Google Analytics In Real Life - Site Search
http://www.youtube.com/watch?v=cbtf1oyNg-8
Video Clip: Google Analytics In Real Life - Online Checkout
http://www.youtube.com/watch?v=3Sk7cOqB9Dk

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The consumerization of the intranet