2. THE MAN BEHIND THE KERATIN REVOLUTION
His Goal … His Vision
To change the way we use Keratin products launching the next generation in the category
To bring a truly safe Formaldehyde and Aldehyde free product to the market that really works!
To create and inspire stylists with products that make hair healthier allowing style versatility.
3. LEGACY COLLECTION
AT-HOME, BACK BAR & TRAVEL
KERATIN CONCEPT
LEGACY
COLLECTION
18 TOP PREFORMING
FIRST IN CLASS PRODUCTS
SPECIFICALLY DESIGNED TO WORK
SYNERGISTICALLY TOGETHER
ALL SHAMPOO & CONDITIONER
Available in:
33. 8 oz.
12 oz.
3 oz. Travel size
STYLING & SUPPORT:
Most Available in
Full and Travel size
4. LEGACY IN SALON COLLECTION
KERATIN SMOOTHING
TREATMENT
• A treatment that leaves hair healthy,
full bodied and frizz free for over 3 months
• 100% Formaldehyde & Aldehyde Free System
• Drastically reduces fizz to 95%
• Sophisticated formula uses highest quality
Ingredients combined with low PH mechanism
to soften and smooth course hair
• The ONLY Keratin Treatment
that can be called a “COPPOLA”
WHY YOU’LL LOVE IT:
For Professional Use Only
THE
COPPOLA
33.8 oz. Liter with Measuring Cup
12 oz.
3 oz. Single Service Pack
5. LEGACY IN SALON COLLECTION
CLARIFYING SHAMPOO
• Prepares Hair to absorb the Keratin & Ceramide enriched
COPPOLA Keratin Treatment
• Brilliantly removes excess oil and product build-up
• Maximizes frizz reducing benefits
• Safe for use on damaged, color & chemically treated hair
WHY YOU’LL LOVE IT:
For Professional Use Only
33.8 oz. Liter with Pump
12 oz.
3 oz. Single Service Pack
6. Only Keratin Smoothing System to:
• Reverse signs of damage
Wear it Smooth and Sleek
Wear it Full and Bouncy
• Promote overall hair strength
• Offer versatility
V
E
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S
A
T
I
L
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T
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7. LEGACY COLLECTION
AT-HOME, BACK BAR & TRAVEL
TOTAL REPAIR
SULFATE-FREE
SMOOTHING SHAMPOO
• Extends the life of all in-salon keratin treatments
• Repairs Damage reducing frizz
• Smooth cuticle adding shine
• Protects against environmental stresses including heat
styling, UV rays and pollutants
WHY YOU’LL LOVE IT:
• Restores hair to optimum health with Keratin and
Ceramide building strength and retaining moisture
33.8 oz. Liter with Pump
12 oz.
3 oz. Travel Size
8. LEGACY COLLECTION
AT-HOME, BACK BAR & TRAVEL
• Extends the life of all in-salon keratin treatments
• Adds the perfect amount of hydration
• Smooth cuticle adding shine
• Repairs damage, reducing frizz
WHY YOU’LL LOVE IT:
• Enriched with Keratin, Ceramides and a blend of
organic oils to strengthen hair and retain moisture
TOTAL REPAIR
SMOOTHING
CONDITIONER
33.8 oz. Liter with Pump
12 oz.
3 oz. Travel Size
9. LEGACY COLLECTION
AT-HOME, BACK BAR & TRAVEL
• Extends the life of all in-salon keratin treatments
• Protects color treated hair, leaving it ravishingly
radiant with brilliant shine
• Helps prolong the life and vibrancy of hair color
• Protects against environmental stresses including heat
styling, UV rays and pollutants
WHY YOU’LL LOVE IT:
• Restores hair to optimum health with Keratin and
Ceramide building strength and retaining moisture
COLOR CONTROL
SULFATE-FREE
SHAMPOO
33.8 oz. Liter with Pump
12 oz.
3 oz. Travel Size
10. LEGACY COLLECTION
AT-HOME, BACK BAR & TRAVEL
• Extends the life of all in-salon keratin treatments
• Prevents color fade
• Helps prolong the life and vibrancy of hair color
• Restores the natural moisture balance of dry and
over-processed hair
WHY YOU’LL LOVE IT:
• Organic oils smooth while Keratin and
Ceramide build strength and retain moisture
COLOR CONTROL
CONDITIONER
33.8 oz. Liter with Pump
12 oz.
3 oz. Travel Size
11. LEGACY COLLECTION
AT-HOME & STYLIST STATION
• Allows for a faster easier smoothing routine
• Ultra-light formula for long lasting frizz-free hair
• Creates a shield keeping humidity out
• Adds instant shine
WHY YOU’LL LOVE IT:
• Keratin and Ceramide build strength
and retain moisture
INFUSION ANTI-FRIZZ
CREAM
4 oz. Airless Pump
1.75 oz. Airless Pump
12. LEGACY COLLECTION
AT-HOME & BACK BAR
• Delivers soft, touchable, bouncy, shiny
from roots to ends
• Instantly mends and softens dry hair
• Penetrates the hair shaft with moisture
• For use at home or as an in-salon keratin
infusing service that is first in class
WHY YOU’LL LOVE IT:
• Keratin and Ceramides build
strength and retain moisture
TOTAL REPAIR
HAIR MASK 8 oz. Jar Great Service Size
or as a Take Home Treatment
13. LEGACY COLLECTION
AT-HOME & STYLIST STATION
• Reduces drying time, tames fly-aways
• 45% pure and certified Argan Oil that is lightweight
and a residue-free formula
• Adds intense shine
• Keeps hair controlled and manageable hydrating and
conditioning dry brittle ends
WHY YOU’LL LOVE IT:
• Encourages healthier, hair growth
ARGAN OIL
• Helps seal in moisture and strengthen hair shaft
1.75 oz. Airless Pump
14. LEGACY COLLECTION
AT-HOME & STYLIST STATION
• Easy to use in salon or at home
• Provides intense volume
• Gives limp hair fierce fullness, strength,
texture and shine
• Leaves hair touchable, flexible, soft and resilient
WHY YOU’LL LOVE IT:
• Keratin and Ceramide building strength
and retaining moisture
FULL VOLUME
STYLING CREAM
4.4 oz. Airless Pump
15. LEGACY COLLECTION
AT-HOME, STYLIST STATION & TRAVEL
• Provides thermal protection from heat styling
• This heat activated leave-in spray provides the
frizz reduction and finish of a keratin treatment
• Provides perfectly smooth, long lasting blowouts
• Dramatically reduces blow dry time by 50%
WHY YOU’LL LOVE IT:
• Keratin, Ceramides and a blend of essential
Vitamins build strength and retain moisture
JUST BLOW
BLOW OUT SPRAY
6 oz. Trigger Spray
2 oz. Travel Spray
16. LEGACY COLLECTION
AT-HOME & STYLIST STATION
• Never greasy, never stiff, never flaky
• Adds pliable hold to any length or texture
• Adds definition and texture
• Leaves a soft satin finish
WHY YOU’LL LOVE IT:
• Simply the best Mud product on the market
MUD TEXTURIZING
CREAM 4 oz. Jar
17. LEGACY COLLECTION
AT-HOME, STYLIST STATION & TRAVEL
• Fast drying
• Versatile, workable hold
• No stiff or sticky residue
• Humidity resistant
WHY YOU’LL LOVE IT:
• All day hold
STEEL
MEDIUM HOLD and CONTROL
STYLING MIST
12 oz. Can
1.5 oz. Travel
18. LEGACY COLLECTION
AT-HOME, STYLIST STATION & TRAVEL
• Fast drying
• Touchable Strong Hold
• Performance Flexibility
• Humidity resistant
WHY YOU’LL LOVE IT:
• All day hold and extra control
TITANIUM
FIRM HOLD and CONTROL
HAIRSPRAY
12 oz. Can
1.5 oz. Travel
19. ALL SHAMPOO & CONDITIONER
AVAILABLE IN: 33.8 OZ. / 12 OZ. / 3 OZ. (travel size)
BLONDEST COLLECTION
AT-HOME, BACK BAR & TRAVEL
BLONDEST COLLECTION
13 top preforming first in class products
specifically designed to work synergistically
20. BLONDEST IN-SALON COLLECTION
For Professional Use Only
BLONDEST
Cream Developers
With Azulene
IN SALON CREAM DEVELOPER
LIGHTENING SYSTEM
• Rich and creamy formula allows for optimal
receptivity and easy application, never drippy
• Levels range from deposit only
to demi-permanent to lifting up to 4 levels
WHY YOU’LL LOVE IT:
• For use with our Lightening Powder System
or as the best cream developer on the market
32 oz. Pump
Available in:
10%,20%,30%,40%
21. BLONDEST IN-SALON COLLECTION
For Professional Use Only
BLONDEST
Lightening Powder
With Azulene
IN SALON LIGHTENING SYSTEM
• Gently lightens hair up to 8 levels
• Special dust-free formula mixes instantly
into a smooth creamy souffle texture
WHY YOU’LL LOVE IT:
• Formulated with Keratin and Ceramides to
replenish the protein and moisture lost
during lightening
• Azulene provides the perfect tone that won’t
fade or become dull
• Perfect for foil and balliage applications
16 oz. Jar
22. BLONDEST COLLECTION
AT-HOME, BACK BAR & TRAVEL
• Leaves hair shiny and smooth without residue
• Repairs Damage reducing frizz
• Removes yellow tones in blonde and silver hair
• Neutralizes brassiness in chemically treated hair
WHY YOU’LL LOVE IT:
• Azulene improves color tone while Keratin and
Ceramide strengthen hair and add moisture
BLONDEST
COLOR COMMAND
SULFATE-FREE SHAMPOO
With Azulene
33.8 oz. Liter with Pump
12 oz.
3 oz. Travel Size
23. BLONDEST COLLECTION
AT-HOME, BACK BAR & TRAVEL
• Tones down yellow in blonde and silver hair
• Brightens and neutralizes brassiness in all color
tones as it conditions
• Delivers necessary moisture with reviving blend of
Keratin, Ceramides and rich emollients
• Restores faded highlights
WHY YOU’LL LOVE IT:
• Azulene improves color tone
BLONDEST
COLOR COMMAND
CONDITIONER
With Azulene
33.8 oz. Liter with Pump
12 oz.
3 oz. Travel Size
24. BLONDEST COLLECTION
AT-HOME & BACK BAR
• Azulene improves color tone
• Formulated with Keratin and Ceramides
to strengthen, repair and replenish
over-processed hair
• Delivers immediate hydration
• Balances PH levels after color services
WHY YOU’LL LOVE IT:
BLONDEST
COLOR COMMAND
HAIR MASK
With Azulene
8 oz. Jar Great Service Size
or as a Take Home Treatment
25. AT-HOME & STYLIST STATION
BLONDEST COLLECTION
• Azulene improves color tones
• Smooth fly-aways and protects hair color extending
it’s vibrancy
• UVA and UVB filters act as an anti-fade protector
• Seals split ends with a light finish,
never heavy or greasy
WHY YOU’LL LOVE IT:
• Keratin and Ceramide strengthen and hydrate
BLONDEST
COLOR COMMAND
HIGH-DEFINITION GLOSS
With Azulene
1.75 oz. Airless Pump
28. Complete Brand Support
Marketing and Support
• Salon Drop Off Pieces for DSC use
• All Material Bi-Lingual
• After Care 101 Consumer Post Care Cards
• FAQs for Stylists and Consumers
Marketing for the Salon and Consumer:
• Marketing Calendar – Featuring
Salon & Consumer Bonus Gifts
• Magazine Style Guides
• Window Clings & Mirror Glorifiers
• Floor and Table Top Pull Up Banners
29. Complete Brand Support
Marketing and Support
• Educational Wheels
• Online Downloadable Library
• All Material Bi-Lingual
• Certification Classes online
Education:
It’s Simple, It’s Safe, It’s Not Complex!
• DVDs
• Trainers available for onsite classes
30. Complete Brand Support
Marketing and Support
• Floor Displays
• 2 styles of Counter Displays
Displays:
• All Have Swap Out Back Talker to
Use with New Salon Promotions
33. ORLANDO LAUNCH RECAP
PETER COPPOLA IS BACK TO REVEAL
A NEW MOVEMENT IN HAIR STYLING
KERATIN CONCEPT
Rewind the strandsof time with our firstinclass repairing and styling system.
Keratin and Ceramide fusion gives hair an anti-aging boost, reversessigns of
damage and offersunparalleled protection.
f l x855.4.COPPOLA
VISITUS AT
PREMIERE ORLANDO
FORYOURCHANCE TO WIN A 2013 FIAT
W W W.PETERCOPPOLA.COM