MYNews 2015 01

MYNews 2015.01 BNLX-UK – page 1
MYNews
An SMT magazine from Mycronic
2015.01 BNLX-UK
FEEDBACK
the key to improving performance
Be careful what you ask for!
In 80% of companies, SMT machines
are idle for 75% of the time

MYNews 2015.01 BNLX-UK – page 3
High-mix thinking
For a higher volume world
Jet printing lets you add solder paste 10 times faster.
Stop waiting for painfully slow solder-paste dispensers. With modern “touch-
free” jet printing technology, you can move 10 times faster on complex add-on
work – with absolutely no risk of human error. Whether you’re mounting PCBs
for the space industry, doing pin-and-paste for new mobile broadband appli-
cations, or producing highly populated boards, you can always be sure
of getting perfect solder joints.
How? The secret lies in a combination of advanced robotics and software that
enables you to add paste where you need it, with precise volume control. You
can also achieve faster, more accurate low-temp paste application, avoiding
the need to expose costly components to a second reflow. So why not put our
high-mix thinking to work in your higher volume environment?
Mycronic, MYDATA, MYDATA automation and MY; MY100, MY100DX, MY100SX, MY100LX, MY100e, MY100HXe, MY100DXe, MY100SXe, MY100LXe, MY200, MY200HX, MY200DX, MY200SX,
MY200LX, MY500, MY600 and MYSynergy; T3, T4, T5 and T6; HYDRA Speedmount, Midas, ISIC; Agilis, Agilis Linear Magazine (ALM), Agilis Linear Magazine Flex (ALM FLEX), Agilis Stick Magazine
(ASM), Mycronic Tray Exchanger (TEX), Mycronic Tape Magazine (TM), Mycronic Tray Wagon Magazine (TWM); Mycronic Dip unit (DPU); Mycronic Standard vision System (SVS), Mycronic Dual
Vision System (DVS), Mycronic Linescan Vision System (LVS), Mycronic HYDRA Vision System (HVS); Mycronic Assembly Process Management (APM) including; JPSys, TPSys, MYLabel, MYPlan,
MYCenter, MYTrace, MYCam, FlowLine and Cad Conversion are registered trademarks or trademarks of Mycronic AB. Mycronic is ISO 9001:2008 certified.
MYCRONIC BNLX: Building Mµ, P.O. Box 8026, 5601 KA Eindhoven - The Netherlands
Visit: High Tech Campus 10, 5656 AE Eindhoven - The Netherlands
Tel: +31 40 262 06 67, FAX: +31 40 262 06 68
MYCRONIC UK: Unit 2, Concept Park, Innovation Close, Poole Dorset, BH12 4QT - England
Tel: +44 1 202 723 585, FAX: +44 1 202 723 269
www.mycronic.com, Publisher: Paul Rooimans, Editor: Keith Wilson. This newsletter is produced three times a year with the intention of providing
information about Mycronic, our services and our products. Responsible under Dutch Law - Paul Rooimans
4 Be careful what you ask for!
8 A passion for making a difference
12 Product news
14 Feedback – the key to improving performance
20 Services that unlock profit
24 Industry barometer for electronics manufacturing
28 Doing what the others cannot
32 MYCare Training
33 Service upgrade
34 MYKnowledge
4
814
12
Contents
2015.01

MYNews 2015.01 BNLX-UK MYNews 2015.01 BNLX-UK – page 5
Be careful what you
ask for!
Paul Rooimans explains why, after a superb year for sales in the UK, Mycronic
has decided to stop selling machines.
UK sales for Mycronic during 2014 were
nothing short of phenomenal – we broke
every record since the company was set
up! This was a particularly welcome result
after the rather weak year for UK sales we
had in 2013 and flat sales during 2014 in the
Benelux countries.
The UK upturn wasn’t entirely unexpected
as the CEM market in the country is strong
and is benefiting from the continuing trend
toward onshoring. But I don’t think those
are the only reasons for our success. In fact,
I think the most important reason is that in
2014, we decided to stop selling machines.
Yes, you read that right – we’ve stopped
selling machines!
Before our competitors crack open the
champagne, however, let me explain. We are
no longer looking to supply machines alone;
instead we’re looking to supply complete
solutions that include machines and services.
Of course, if you want to buy just a machine,
we’ll sell it to you, but that’s not the type of
business we’re actively seeking.
This may seem like a bold step, and it is,
so let me tell you why we’ve taken it. We
did a lot of research before we made our
decision and what this uncovered may – and
certainly should – stagger you. In 80% of the
companies we surveyed, the SMT machines
were standing idle for 75% of their potential
running time. There were many reasons for
this huge amount of downtime including, of
course, stoppages for product changeovers.
This revelation provokes an interesting
question. When a customer says that they
need a new machine capable of placing,
say, 40,000 cph in a high-mix environment,
is that really what they want? Isn’t it much
more likely that their real requirement is for
a more efficient SMT line that will allow them
not only to reach their production targets
but also to make more profit?
Part of the reason that CEMs often ask
the wrong questions when choosing new
equipment is that many of our competitors
promote their machines on the basis of
throughput (raw capacity) alone. After all,
this is a simple sales approach, especially for
sales people who don’t really understand
our industry. “Our machine can do 40,000
cph, whereas theirs only does 20,000 cph,
so ours must be the one you need.” It’s
an easy claim to make, but it’s absolutely
meaningless.
The truth is that if you’re a CEM, it’s not the
raw capacity of your SMT line that makes
you money, it’s the net output after you’ve
figured in all of the machine downtime.
That’s something very different and it’s
something you can’t work out by thinking
about raw capacity alone. To paraphrase our
latest advertising, the top speed of a high-
performance car is completely irrelevant
when it’s stuck in a traffic jam.
In a nutshell, that’s why we’ve stopped
selling machines and decided to concentrate
on supplying comprehensive solutions that
are designed to eliminate production “traffic
jams”. Every element of our solutions has
been developed to boost your productivity
and profitability – in short, to send money
straight to your bottom line. Surely that’s
what every business really wants. The fastest
placement machine on earth may be great
to brag about, but you can’t bank a boast!
So what do our solutions offer? Great
machines, of course, that are renowned for
their fast changeovers, which is a key point
in today’s high-mix world. But that’s by no
means all. Our solutions also include access
to our business expertise and our support
services.
Raw capacity doesn’t
make you money
We’ve stopped selling machines!
You can’t bank a boast!

MYNews 2015.01 BNLX-UK
We’ll apply our expertise first of all to
analyse exactly what your business really
needs, and then we’ll tailor our services to
suit. We’ll look beyond the machine, at your
planning and engineering operations and at
every other relevant area of your business.
We’ll support you in the integration of our
machines with your CIM system, if you have
one and, if you don’t, we will, if you wish,
help you to implement one.
Once your machine is up and running, we’ll
make sure you get the most from it with
our training services, our 24/365 on-line
knowledge base, our remote monitoring
and diagnostic services, and regular
on-site audits to help you further optimise
performance and profitability. In short, we’ll
do everything within our power to help you
operate efficiently and make more money. I
hope you’ll agree that this is a rather better
business option than buying just a machine,
however impressive its data sheet might at
first appear.
So what has all this got to do with our
excellent 2014 sales performance in the UK?
Simply this: the majority of the orders we
received in the UK during 2014 were repeat
orders from existing customers. Why is
that? Because experience has shown these
customers that our total solution approach
really does boost the profitability of their
SMT operations. And because the versatility
and reliability of our solutions has allowed
them to grow their businesses to the point
where they need more capacity to serve
their expanding customer base.
There you have it. Our UK customers have
discovered the secrets of successful high-
mix, high to medium volume operation. So,
when you next think of investing in SMT
equipment, maybe you should pause for a
while and ponder. Do you really want raw
capacity or, like our successful UK customers,
is it really net output and more profit that
you’re seeking?
In 80% of companies,
SMT machines are idle
for 75% of the time
FACTS & FIGURES ABOUT OUR TERRITORY
Total installed base: 485 Pick and place machines, 74 Jetprinters and 71 SMD Towers,
22 AEGIS MES systems. 278 Mycronic clients.
RECENT NEW ORDERS
ARA MY200 LXE14 + MY500
Axtron MY200 LX14
Benchmark MY600
CIL Ltd MY200SX14 + MY500
Delta-Malta MY200LXe14 + MY600
Dethon MY200DX14
Gemini MY600 + MY200LX14 + MY200SX14
M & M Qualtech Ltd MY200LX14
MBDA MY200LX14 + 3 Towers
Mini Cam SMD Tower 200
MoFlash MY9
Newtech Cy NV MY600
Rommtech MY200SX14
Protonic MY200DX14
Tridonic 2 x SMD Towers 2000
Trojen MY9
West Control Solutions MY9e
ZED Tunnel MY9
UK Company 2 x MY600
4 x MY200SX14
5 x SMD Towers
Other accounts 6 x Jetprinters
5 x Pick & place machines
1 x SMD Tower
What does the top speed
of a high performance car
matter, when it’s standing still?
Raw line speed will take you nowhereLet us help you to get on trackTake a 360 degree approach

A passion for
making a difference
How is your previous experience helping
you in your current role?
You learn an awful lot in large companies.
You get exposed to many different things.
I have a career that spans pretty much
everything; production, purchasing, direct
consumption, development processes,
marketing and sales, quality, finance. So I
have a good understanding of all areas of
the business.
I have also worked my whole career in
companies with a heavy R&D focus. So
I’ve learnt what sort of synergies you can
extract from an R&D organization. And that’s
exactly what we are doing at Mycronic. We
are making sure we optimize our product
development as much as possible using the
resources we have.
Mycronic AB’s president and CEO Lena Olving is something of a high flyer
within Swedish industry. Lena’s CV includes two of the country’s most
successful export companies and several years working in Southeast Asia
and China. After 25 years at Volvo Cars, Lena went on to become deputy
CEO and Chief Operating Officer at Saab AB, Sweden’s largest defense and
security company.
Twice in recent years, Lena has received the distinction of being named
Sweden’s most influential businesswoman.
For the last 18 months, Lena has been charged with leveraging the com-
bined strengths of Mycronic’s SMT and Pattern Generation business areas.
Here, Lena answers some topical questions, providing some insight into
the changes taking place at the company and how Mycronic plans to remain
at the forefront of the electronics industry.
But aren’t SMT and pattern generation
technologies very different?
Yes, and some elements within R&D are very
specialized, of course. But a large proportion
of R&D work can be used across the whole
spectrum of development projects. R&D
engineers are smart. They have the ability
to learn how they can work with different
products.
And strong R&D synergy was actually one
of the key factors behind MYDATA joining
Micronic in 2009.
In addition to radiating
personal energy and
enthusiasm, Lena is also a
champion of diversity and
gender equality – or rather,
as Lena puts it, “simply making
the best use of the whole of
the intellectual capital available.”

Why have you brought everything under
the new ‘Mycronic’ name?
The two business areas target different
customer segments. But, otherwise, every-
thing within the company is integrated:
production, purchasing, R&D, finance, HR.
So, it makes sense that we all work under
the same name.
At the same time, what we are doing is not
really changing the name, but rather to
building a brand. We are looking to create an
even stronger brand identity.
It’s not so much about describing products,
or our position in the electronics industry
supply chain. It’s more about creating
brand values and expectations around our
capabilities, our expertise, how we are as a
company, and what we want to achieve.
How does the new company tag line
“When passion meets innovation”
fit in with this?
This is how we describe the huge number of
encounters that take place between people
– both internally and externally. Whenever
we get together, we should be passionate
about the task at hand and take advantage
of the innovative forces available in order to
contribute to our customers’ and our own
success.
But the innovative power is not ours alone.
It can also be the innovative power of our
customers. So, it is not necessarily our
passion that meets our innovation. It could
be our passion that meets the customer’s
innovation. Or, it could be our passion for
innovation that meets the customer’s needs.
What do you see as the key challenges
facing the industry?
It is quite obvious that miniaturization is
going to remain with us. So, there is the
challenge of how you can develop and pro-
duce even smaller electronic components
that can handle even more things, and sit in
even smaller final products.
There is also the question of the continued
impact of newer technologies and applica-
tions as they are taken to the next level of
development. Things like the Internet of
things, mobile devices, and LED technology.
I think looking at the numbers is also
interesting. What we know today is that
the number of electronics components
produced each year is estimated to increase
from seven trillion up to ten trillion over
a five-year period. At the same time, the
electronics industry itself has a value growth
of maybe three to four percent per year.
What becomes obvious is that the cost per
➞ “We have the most
flexible solution on the
market. And this is at a time
when the need for greater
flexibility is increasing in
all segments.”
component has to come down – which
means production efficiency has got to
go up.
That is a journey where we believe we
can help.
How will Mycronic meet these challenges?
Viewing the industry as a whole, we are only
a small player, of course. But we are a very
important player – the market leader in fact
– in our market segment. That is something
we will work hard to maintain and increase.
Having a competitive offering is essential.
So, we have to work with our product road
map. And this needs to be based on an
outside-in approach. We need to view things
from our customer’s perspective, based on
dialog and an understanding of their needs.
The goal is to achieve continuous incremen-
tal development, regularly interspersed with
technical quantum leaps.
It is important to remember, as well, that it
is just as much about services as it is about
products. We are moving away from being
sellers of hardware to becoming more of a
business partner and solution provider.
We have the most flexible solution on the
market. And this is at a time when the
need for greater flexibility is increasing in
all segments. So, we expect to be able to
contribute significantly towards the future
of the industry.
On a personal level, how do you approach
such a huge task?
For me, it is about trying to make a differ-
ence every day. I wake up each morning with
enormous energy levels and a passion for
wanting to move the company another small
step forward on our journey.
My natural instinct is to try and do things
better tomorrow than I did them today.
In fact, I carry out a quick appraisal on my
way home every evening. I ask myself two
questions; ‘What have I achieved today?’ and
‘Knowing now what happened today, what
could I have done better?’
I also think it is very important that people
are happy at work. If you feel better, you
perform better.
Not every task can be terribly exciting of
course. But, on the whole, one should wake
up in the morning and feel happy about
going to work. That is something I want all
of my colleagues to feel and I have a certain
responsibility to try and ensure that by the
way I lead the company.
You always do a better job if it’s fun!
My natural instinct is
to try and do things
better tomorrow than
I did them today.

MYNews 2015.01 BNLX-UK
New 10-level buffer
with cooling option
The new 10-level buffer unit is designed to balance station-
capacity differences by offering board escape possibilities in
case of stoppages or slow board flow in the connected systems.
The FIFO/LIFO capability and the ‘pass through’ function, that
disables board buffering and allows the boards to pass through
the unit without being buffered, gives the unit a wide range
of uses. Buffer full warning level, start slot, stepping and pass
through slot are selectable via an easy-to-use operator’s panel.
Motors, cables, PLC and associated control electronics are located
behind steel covers, which gives the unit a clean look. A number
of options are available, including automatic width adjustment,
cooling fans for post-oven operation, and a ventilation hood for
conformal coating applications. //
New holder unit
for improved
media verification
The latest VERSION of the MY600’s ejector holder unit is
equipped with a unique electronic ID and a matching barcode
label, making it possible to logically connect the solder paste
syringe to the holder unit, using the barcode scanner on the
MY600 Jet Printer. The connection allows the system software to
keep track of what type of media is loaded on a specific holder
unit, and makes it possible to securely verify that the correct
media is used for each production order. MY600 users that have
the previous version of holder units are recommended to upgrade
to the latest version. The Holder Unit Upgrade Kit includes a
set of five unique barcode labels and an instruction on how to
upgrade the holder unit. //
Photo:Xxxxxxxxxx
Productnews
Photo:Xxxxxxxxxx
Volume to NPI and back. Without missing a beat.
The new MY200 performance series.
Now you can leapfrog between varied batch sizes in the blink of an eye.
Having long developed flexible solutions for the demanding aerospace
industry, we understand the needs for agile, high-quality placement of vital
components. Success is not just a matter of machine speed, but how many
boards you can mount at the end of the day.
This high-mix thinking translates well to today’s automotive and other higher
volume industries where batch sizes are decreasing. Why? Because car
electronics are becoming as diverse and advanced as the models themselves.
So why not put the industry’s most agile solution to the test in a demo of our
new, improved MY200 series? See how it can improve your production qual-
ity, with zero mix-up of parts, streamlined material handling, and traceability
down to individual placements. Give us a call to find out how our high-mix
thinking could benefit you.
High-mix thinking
For a higher
volume world

Feedback
– the key to improving
performance
How is your production line performing? How much downtime is there?
And what are the reasons? The MYCare maintenance and service program
now offers you greater feedback to support continuous improvement. Facts,
insights, recommendations, and ongoing support – it’s all part of the new
MYCare preventive maintenance routine.
“Great training session, Usain! Your
reaction times are the best this year. And
your resistance-run times have improved by
3.5% over the last month. You’re in perfect
shape for Saturday’s meet in Zurich.”
From sports psychology to nursery
education, from healthcare to business
management, positive feedback is a
powerful motivational tool for improving
performance.
But what about the flip side? Who wants
to hear they are averaging 15% below their
personal best? Or that they have high
cholesterol levels? Or that their new work
process could be more efficient? Or that
their children need extra tuition at school?
All feedback has value, of course. Whether
good or bad, it’s always better to know the
truth. Having the information gives you the
opportunity to act – to build on the things
you do well, and to change the things you
need to improve.
Beyond preventive maintenance
Electronics production is perfectly suited
to the benefits of performance feedback. In
SMT lines, repetitive tasks are carried out by
balancing automation, the flow of data and
materials, and operator intervention. Usually,
there are opportunities to fine-tune these
processes and improve the overall output.
Jason Gross, Group Technical Director at
Mycronic, explains that this is an area where
the company can now support its customers
better than ever.
“We’ve broadened the scope of our MYCare
program to include a summary of the
performance of our pick-and-place machines.
It’s part of a new preventive maintenance
feedback procedure. Rather than the
traditional approach of focusing only on the
hardware, we are taking a much broader view
of our customers’ production operations.
“Customers will benefit from new insights
into how their production line is performing,
as well as suggestions for improvement, and
ongoing support,” says Jason.
Dynamic feedback loop
Equipment reliability and uninterrupted
production remain key objectives for
preventive maintenance. However, the
new MYCare feedback loop fulfills a wider
role that facilitates a continual cycle of
improvement.
Work begins before the actual maintenance
visit. The Mycronic service engineer reviews
previous reports and recommendations, so
they are fully prepared for the on-site visit.
At the customer’s plant, the engineer carries
out maintenance and calibration tasks
according to established protocols and
schedules.

Being on the production floor gives
the service engineer an insight into the
customer’s operations. Through discussions
and observations, the engineer gains
an understanding of work processes,
knowledge levels, and the tools and
resources being used.
During the visit, the service engineer also
downloads the production event log files
stored in the TPSys machine software. These
log files are used to create a production
status report whilst on site.
“It’s at this point things start to get very
interesting for the customer,” says Jason.
The production status report is sent, along
with any comments from the engineer,
to the service manager. The service
manager reviews it along with the previous
year’s statistics and comments from the
preventative maintenance visit.
“The service manager then contacts the
customer to review the report and discuss
the key points. This can lead to new
initiatives and improvements, which the
service organization supports as needed.
“The reports themselves can also be added
to the customer’s private area on Mycronic’s
support webpage, so they can be accessed
by others within the company. And, of
course, all the information is saved – ready
for the next preventive maintenance visit.”
User-friendly feedback
The production status report is the focal
point for feedback. It includes three types
of information: key performance indicators
(KPIs), comments, and an equipment
utilization chart.
The ‘Recent’ column in the KPI section
corresponds to the latest production statistics.
Usually these are calculated from log files
covering the last three months of production.
This setting can, however, be changed
depending on production volumes and the
amount of hard-drive storage available.
Scheduling and
preparation
Follow-up
and improve
Analyze
and report
Maintenance
and calibration
➞ Preventive maintenance feedback loop. KPIs include machine utilization, throughput
(measured as components per hour),
component reject rate, parts placed per year,
and the number of changeovers per day.
There is also an assessment of the machine’s
overall health and the knowledge level of
those operating the line.
Recent performance is easily compared
with previous figures (usually from the year
before), as well as with the customer’s target
figures – if these goals have been set.
The KPI section shows the observations
and comments noted by the service
engineer during their visit. The service
manager may also add additional notes
or recommendations that might benefit
the customer. The third area of the report
provides a summary of machine utilization.
The data is calculated to provide a graphical
breakdown of available production time for
an average day. The chart enables customers
to see how much time is being spent
building boards, and where time is going
when not building boards.
➞ An example of a
MYCare Status Report.
Reports are generated
for pick-and-place
machines covered by
the MYCare program
and running TPSys 2.5
or later.
Where production time goes …
Unused time. Free capacity – machine is operational but no jobs are loaded or running.
Changeover time. The time the line stands still after the completion of one job before the start of the next job.
Component wait time. Production downtime – waiting for components to be replaced/inserted.
Operator stop time. Production downtime – due to the operator stopping the production line.
Board load wait time. The time for boards to be moved into the machine.
Board unload wait time. The time for boards to be removed from the machine.
Board change time. The time for switching boards in the machine.
Fid. search time. The time required for fiducial search to ensure accurate component placing.
Tool change time. The time required for switching between placement tools.
Build time. Production time – the time spent placing components on boards.

MYNews 2015.01
The new feedback
routine is like having
a health check.
JASON GROSS
GROUP TECHNICAL DIRECTOR
FOR MYCRONIC BUK & RUSSIA
Production health check
“The new feedback routine is like having a
health check,” suggests Jason. “It measures
the production line’s vital signs, and lets the
customer know how their SMT operation is
‘feeling’.”
“I think the utilization chart in particular will
provide very interesting reading for many
customers. It’s not uncommon for people
to overestimate their uptime. They may
think their production build time is around
60–70%, but in reality it may be closer to
40–50%.
“The good thing about the utilization chart is
that it shows exactly where available pro-
duction time is going – including the areas
people don’t normally take into account,
such as board unloading and component
wait time.
“The real value of this type of report, though,
is that it highlights the areas that need look-
ing at more closely. For example, investigat-
ing the reasons behind excessive operator
stop time could lead to improved work pro-
cesses, and ultimately an increase in uptime
and overall throughput.”
The path of continuous improvement
In today’s tough economic climate, having
a continuous improvement business phi-
losophy is the norm rather than the excep-
tion. Most companies already work with
some form of KPI tracking and equipment
monitoring.
The new MYCare routine and status report
provide a relatively basic level of production
monitoring annually. For those customers
who want more regular feedback, or a faster
rate of improvement, Mycronic also offers
a monthly MYRemote Performance service
and quarterly performance reviews. Both
of these services provide a greater level of
analysis across a wider scope within the
manufacturing cell. They also deliver more
detailed reports and recommendations for
improvement on a monthly or quarterly
basis respectively.
More intensive support is also available
through the MYOptimization Manufacturing
Audit service. This includes in-depth auditing
and analysis of Material Logistics, Planning
and Scheduling, SMT line operations, tech-
nologies, operator skills, resources, work-
flows and quality. The aim is to eliminate
bottlenecks and improve efficiency across all
aspects of production.
“There are many ways companies can
enhance their operations,” says Jason. “We
believe the new MYCare feedback routine
provides a new, useful tool which is now
included in all MYCare preventative main-
tenance contracts. Having an experienced
Mycronic manager – who has knowledge of
how hundreds of other Mycronic customers
run their production – review your current
production situation, offers you a unique
outside-in perspective.
“It is a proactive approach to feedback that
we hope will benefit all of our MYCare cus-
tomers, making them more productive and
more successful.”
Millions of components. One intelligent storage solution.
Look into our SMD Tower for a better way.
Whether you’re assembling PCBs for advanced smartphones or electronic
systems for cars, maintaining seamless production is critical. It’s about more
than just speed. You also need material handling solutions that enable the
highest possible line utilization at the lowest possible cost. Full control.
Easy MSD tracking. And smart storage of an endless array of indispensable
components.
The answer is not adding more factory staff, storage space or trolleys, but
embracing a smarter solution. Like our new SMD Storage System, which can
handle thousands and thousands of part numbers without losing track of
a single reel. So why not put our high-mix thinking to work in your higher
volume environment?
High-mix thinking
For a higher
volume world

Services that
unlock profit
Maximise your efficiency and profitability by using the latest support services from
Mycronic, says Benelux Customer support manager, Daan van Hoogstraten.
Earlier in this issue, Paul Rooimans explains
why we’ve stopped selling machines and
instead decided to concentrate on offering
complete productivity packages designed to
ensure that users of Mycronic equipment get
the best possible return on their investment.
Our support services, from which hundreds
of our customers have already benefited,
form an essential part of those packages
and, in 2015, those services are going to get
even better.
We are, for example, enhancing our popular
MYCare programme. Every new machine is
already sold with MYCare Start during the
first year and in 2015 we will also add our
Quarterly Performance Review service. This
will look at every aspect of our custom-
ers’ SMT operations, not just those directly
associated with our machine. We will typi-
cally review front-end engineering, material
storage and kitting, planning and schedul-
ing, and SMT cell layout, as well as machine
performance.
At these reviews we also discuss our cus-
tomers’ productivity and business goals as
well as looking at the challenges they are
facing. In most cases, we can make sugges-
tions that will help them move forward and,
wherever possible, we try to set measurable
targets for steps toward the goals. These
targets are then examined at future meet-
ings and, if necessary, the plans are further
refined.
Already part of MYCare 2, 3 and 4 for our
existing MYCare customers, our Quarterly
Performance Review service has proved to
be hugely successful. Almost all of the com-
panies who use it are seeing significant gains
in both efficiency and profitability which is
why we believe it is now just as important for
our new customers during their transition to
‘working the Mycronic way’!
Our software rental service is also rapidly
growing in popularity, with many custom-
ers finding this an attractive alternative to
purchasing our software outright and then
paying for updates as they become avail-
able. The benefits of rental are twofold. First,
it makes budgeting easier because the rental
fee is the same every month over a three-
year term. Second, users of this service
get the latest updates as soon as they are
released, so they always benefit immedi-
ately from the improvements that each new
release invariably brings.
This second benefit is becoming more and
more important, as today’s machines are
highly software dependent. This means that
software updates can and do lead to very
big gains in performance whereas, in the
past, achieving useful performance gains
often also meant making significant hard-
ware changes.
In our last issue we introduced
MYKnowledge, our new on-line training
resource that’s equally useful for customers
who don’t have time to attend our class-
room-based training courses and for those
who simply want to refresh their memories
about specific ‘how to’ procedures and tech-
niques.
From the outset, MYKnowledge has been
designed to be easy to use, and it now
includes a large number of well-illustrated
step-by-step guides showing how, for
example, to replace parts on our machines
and how to get the best from our software
packages. MYKnowledge also provides an
easy way for customers to access the user
manuals for our equipment, without having
to hunt for their printed copy.
MYKnowledge is expanding all the time as
we add not only new material that we’ve
produced, but also useful material that our
customers have supplied. And another really
big benefit is that, as MYKnowledge is an
on-line service, it’s always available when it’s
needed – 24 hours a day, 365 days a year.
MYCare Start now includes
Quarterly Performance Reviews

Because of the many benefits it offers, we’ve
decided that in 2015 we’ll include access
to MYKnowledge in all our MYCare service
contracts, making them even better value
for money. Every MYCare customer will be
shortly receiving a newsletter with contact
details on how to get their log in credentials
to access this service and, after that, we’ll be
sending out regular newsletters detailing all
of the new updates we have made.
Even though our customers have access to
MYKnowledge, however, there can come a
time when they need some additional sup-
port. This used to mean a complicated and
often lengthy telephone conversation with
our service department or even a site visit,
but now we offer an alternative that’s often
much more convenient and effective – the
MYRemote support service.
This allows Mycronic engineers to log in to
customers’ machines via an Internet connec-
tion, without the need to physically visit the
site. Once they’re logged in, the engineers
can examine just about every aspect of the
machine’s operation including the support-
ing software packages – they can even
Access to MYKnowledge
is now in all MYCare
Service Contracts
access pictures from the vision system. With
this data to hand, they can suggest solutions
to all but the most intransigent of problems.
The benefits of this approach were high-
lighted by a recent case where a customer
was finding that a new package was con-
tinually rejected by their machine. This was
a big problem, as the deadline for delivery
of the finished boards was just a few hours
away. Normally a site visit would have
been needed to sort out this problem, but
because of the customer’s location this
would have meant the loss of at least half a
day’s production, and the delivery deadline
would certainly have been missed.
What actually happened was that, with the
help of MYRemote support, the Mycronic
engineers were able to fix the problem in
less than 15 minutes. The deadline was met,
and all concerned were very happy!
Now that you’ve read this article, take a few
moments to think about your own SMT opera-
tions. Having the right machines is, of course,
important, and you really can’t do better than
Mycronic equipment, but what’s really going
to help you to squeeze the most productivity
and profit out of your equipment is the sup-
port that complements it. And, once again, I
can confidently say that you won’t find better
support than that provided by Mycronic.

Chris Mulvihill
- EMS Manufacturing -
Q4 2014 showed very different behaviours
in our OEM and CEM markets. The CEM
sales bucket showed a strong increase in
customer enquiries and in order placement.
Order commitments are being made for the
early to mid part of 2015, which is giving
us good visibility for the next six months.
Customers are talking about the business
prospects for 2015 with confidence.
Our OEM business has finished the quarter
where we expected. Q4 is often a turbulent
period when customers aim to manage the
effects of the year-end and the Christmas
Our friends in the industry are looking forward to 2015 with a high level of
confidence in the potential for business growth.
shutdown. Manufacturing responsiveness
has allowed us to capitalise on the
opportunities we’ve captured.
Looking forward to the New Year, our OEM
business often experiences a slow start in
January with customers returning from the
break. However, market forecasts indicate a
strong first quarter driven by the demands
of the financial year-end.
We expect to see high levels of activity from
mid-February through to the end of March,
with the emphasis being placed on fast
turnaround of orders through to delivery.
This will place a premium on manufacturers’
ability to work flexibly and responsively. Our
CEM customers are forecasting business
growth and an increase in activity in 2015,
with order placement and despatches
building momentum from the beginning of
the year.
In Q2, our OEM business will be driven by
longer-term product development turning
into NPI and being released to the market.
A number of the product and marketing
initiatives that we’ve been working on are
expected to deliver an increased level of
export sales through Q2 onward. We are
expecting to see continued order intake and
stability in our CEM business, with growth
being generated through existing customers
and conversion of opportunities to new
customers.
We are expecting to see
continued order intake
and stability
Industry barometer for electronics
manufacturing
Chris Johnson
- JJS Manufacturing -
(The Paragon Electronics Group)
As we approach the end of Q4 it is pleasing
to see that our aggressive forecast of over
20% growth on last year’s result is likely to
be exceeded. This is the result of a number
of our newer customers finally going into
full production following some protracted
development. We believe the final Q4
outcome could be as much as 25% up on last
year. However the additional 5% is largely
a result of a ‘year-end push’ from a few
customers keen to extract maximum sales
prior to the cut off, and it owes much to our
fast-turnaround configure-to-order services.
As we move in to Q1 2015, we expect the
growth to be more modest compared with
an excellent first quarter in 2014, so we are
predicting a 5% increase. Looking further out
to Q2 2015, we believe that further business
wins will begin to aid our growth and we
anticipate closer to a 7% increase compared
with the same quarter in the previous year.
Our growth continues to be primarily fuelled
by our ability to supply highly complex, fully
assembled and tested systems, managing
the process from component sourcing
and PCB assembly through to complex
full cabinet or machine assembly, test and
even commissioning. In addition, our multi-
site facilities, resources and breadth of
capabilities have allowed us to take several
opportunistic sales from large OEM’s
struggling with their internal capacity
constraints.
we believe that further
business wins will begin to
aid our growth

Guido Bergman
- Matas Electronics -
In October 2014, we celebrated our 30th
anniversary by taking all of our staff on a
five-day trip to Portugal. We looked back
and discussed with each other what a
pleasant market we operate in, and how
many changes there have been in the last 30
years.
Returning to the present, at the end of 2014
we are seeing that the EMS industry has
finally stabilised. In recent quarters we have
even achieved a small amount of growth.
Looking into the future, these are the signals
we’re getting from our partners:
• More added value is needed;
product life cycle management and
earlier involvement in development
(one-stop provider)
• Distinctiveness based on quality
and flexibility versus efficiency
(production) costs is increasingly
important.
• Further intensification of cooperation
in the chain (partnerships) with
clients is needed. It is important to be
close to the customer.
• Increasing transparency and
commitment to modern communication
capabilities strengthen close
cooperation in the chain. There is
growing demand for SMOI
(Supplier Managed Owned Inventory)
We are confident that the future is bright!
We are confident that the
future is bright!
Q3
1
2
3
3
4
5
6
7
8
9
10SCORE
Q4 Q1 Q2 Q3 Q4 Q1 Q2 Q3 Q4 Q1 Q2 Q3 Q4 Q1 Q2 Q3 Q4 Q1 Q2
2010 2011 2012 2013 2014 2015
Ton Plooy
- TBP Electronics -
The order situation as we approach 2015 is
comparable to that we saw at the beginning
of 2014. The overall business environment is
however considerably better than it was a
year ago, so the prospects for the first half of
2015 are good.
We are, however, seeing some significant
business trends. The first is increasing
pressure on turnaround – the time from
receiving an order to the time when we
deliver the boards. This has decreased
significantly in recent years, and is now
typically around one week. The goal for the
future will be to reduce this to 48 hours and
eventually to just 24 hours.
Another trend is that EMS providers are
being forced to take financial risks away from
their customers by holding more and more
materials and components in stock. Overall,
however, we are feeling positive about 2015.
Business is back on track and there is good
potential for growth compared with 2014.
We are, however,
seeing some significant
business trends.
THE SCORES Q4 (2014) Q1 (2015) Q2 (2015)
(actual) (predicted) (predicted)
Chris Mulvihill 8 8 8
Chris Johnson 9 8 8
Guido Bergman 8 7 8
Ton Plooy 6 7 7
Average 7.75 7.5 7.75
We asked our customers to score business for Q4 of 2014,
and give us their expectations for Q1 and Q2 of 2015.
These are the results, using a scale where 1 means terrible and 10 means fantastic.

Doing what the
others cannot
Since it was set up in 1987, CIL has grown
to become one of the UK’s most success-
ful EMS companies, covering a broad range
of technologies and employing the latest
manufacturing methodologies in an award-
winning factory.
Product areas in which we have achieved
particular success include microwave RF
boards for use in covert communications
systems and boards for high-temperature
oil and gas applications. We now also offer
a rapid prototyping service with one of the
fastest turnaround times available from any
UK supplier.
As Managing Director John Boston explains, solder paste jet printing is
making Custom Interconnect Limited (CIL) the go-to supplier for work that
other EMS companies are forced to turn away.
For some time, we have been operating four
SMT lines, none of which use equipment
from Mycronic. About 18 months ago, how-
ever, the growth of our business meant that
it was time to add even more capacity, and
we decided that this would be an excellent
opportunity to check out the latest develop-
ments in SMT equipment.
After carefully considering placement
machines from all of the leading suppliers,
we decided that a Mycronic MY100DX-14
was the best match for our requirements. In
particular, we were impressed by its ability
to efficiently to handle and precisely place
almost any component, including 01005 and
0201 types as well as BGAs and land grid
arrays.
“Because of the superb
performance of the
equipment we’ve purchased
from Mycronic and the excellent
and comprehensive support the
company consistently provides, we
will migrate all of our existing SMT
lines to Mycronic equipment. ”

These capabilities were very important to
us because of the type of work we carry
out. For example, a recent order, which
is typical of the type we regularly handle,
involved the placement of over 2 million
0201 components and many BGAs on almost
2,000 boards. It wasn’t only versatility that
attracted us to the Mycronic machines,
however. The very rapid changeovers pos-
sible with the Agilis feeder system and the
comprehensive service and support available
from the UK Mycronic team were other big
factors in our decision.
While our new Mycronic placement machine
increased our production capacity and
addressed many of our production issues we
were still aware of limitations in other areas –
specifically in the application of solder paste
to complex boards. Modern microwave RF
boards are notoriously difficult to produce
as they incorporate components that are
effectively “buried” in the board. To mount
these components, it is necessary to dis-
pense solder paste in to the aperture they
will occupy, which can be as large as 30 x 10
mm.
While this is just about possible using
conventional screen print solder dispens-
ing techniques, our experience shows that
achieving consistent results in this way
certainly is not possible! It was, therefore, a
logical step for us to look at the solder-jet
printing equipment offered by Mycronic and,
after thoroughly investigating this compara-
tively new technology, we decided to invest
in a MY500 Jet Printer for solder…
This proved to be a complete revelation!
Since solder-jet printing offers complete
control over paste deposition – on a pad-by-
pad or area-by-area basis, when necessary
– all of our solder paste dispensing problems
were solved at a stroke, even with the most
“difficult” of components, including those
buried RF devices.
Because of this, we can now produce com-
plex boards that other EMS companies sim-
ply can’t handle and, as you might expect,
this is winning us a lot of new business. In
fact, when we first purchased our solder
paste Jet Printer, it was primarily to meet the
needs of one particular customer. Since then
we have won six more customers that need
capabilities that can only be provided with
solder-jet printing.
The ability to handle orders that other
companies can’t is, however, not the only
benefit we’re getting from our solder-jet
printer. We have, for a long time, offered a
rapid-prototyping service, but our speed
of response was always limited by the time
it took to design and produce stencils. And,
particularly with complex boards, it was by
no means unusual to find that the first batch
of stencils needed modifying, leading to
further delays.
In contrast, with solder-jet printing, there
are no stencils! This means that as soon as
we have programmed the printer with the
details of the board, we can start applying
paste immediately. And, if the first pass isn’t
quite right, changes can be made in minutes
or even seconds rather than the hours or
days needed to produce a new stencil.
As a result, our rapid-prototyping service
now really lives up to its name and we can
typically deliver even the most complex
boards one to three days after kit clear-
ance. This gives us an invaluable competi-
tive advantage over our competitors and is
another factor that’s contributing to the suc-
cess and sustained growth of our business.
In fact, that success has already meant
that we’ve needed to further expand our
SMT production capacity and, in the last
few months, we’ve taken delivery of one of
the new generation Mycronic MY200SX-14
placement machines. This will work along-
side our MY100DX-14 and will be used
principally for the production of our most
challenging boards.
Because of the superb performance of the
equipment we’ve purchased from Mycronic
and the excellent and comprehensive sup-
port the company consistently provides,
we’ve also taken another major decision: over
the next few years, we will migrate all of our
existing SMT lines to Mycronic equipment.
That’s a big commitment and a big invest-
ment, but we are totally convinced that
working with Mycronic will continue to pro-
vide CIL with a huge competitive advantage,
and will further strengthen the company’s
position as the supplier that says yes when
all the others say no.
In fact, that success has
already meant that we’ve
needed to further expand
our SMT production

MYCRONIC Training Dates
UK 2015
13-17 July
Operator Training (5 days)
21-22 July
Package Training (2 days)
18-20 August
Programmer Training (3 days)
26-27 August
Maintenance Training (2 days)
14-16 September
22-23 September
Advanced MYSMT (2 days)
24 September
Introduction to Electronics (1 day)
20-22 October
27-28 October
29 October
Calibration Training MY9-19 (1 day)
16-20 November
24-25 November
26 November
8-10 December
15-16 December
Software Training (2 days)
MYCare
Training
MYCRONIC Training Dates
Benelux 2015
From basic to more advanced levels for ma-
chine operators, programmers and service
engineers, we can put the right training
methods to work for you.
Part of our training offering includes class-
room style tuition conducted at our bespoke
learning facilities at the Mycronic offices in
Poole, Dorset (the UK) and in Eindhoven
(the Netherlands). We offer demonstra-
tion areas with pick-and-place machines, jet
printers and towers along with a training
room with individual PC’s for candidates.
During the training both theoretical and
practical exercises are used with an exami-
nation at the end of each course. For can-
didates who successfully pass the course, a
MYCertificate is provided.
We are also pleased to be able to offer be-
spoke training courses to suit your specific
needs. Pricing will be dependent on the
number of attendees and facilities available.
Dates are subject to availability and mini-
mum attendance levels.
03-04 September
09 September
Introduction to Electronics (1 day)
14-18 September
01-02 October
Software Training (2 days)
06-08 October
14-15 October
MYSMT Advanced Training (2 days)
21 October
22-23 October
02-06 November
11 November
08-09 December
Service
upgrade
With this in mind, we’ve recently reviewed
our service operations, taking particular
notice of customer feedback, and we’ve
decided to make some changes. These will
make it easier for us to continue to operate
efficiently and effectively as more and more
customers choose equipment from Mycronic.
One of the most significant changes is that
Robert Houliston, our current UK customer
support manager, is moving to a newly cre-
ated post of Senior Application Engineer.
In his new role, Robert will be able to make
even better use of his outstanding technical
expertise to support our customers and the
service team.
We are also appointing Sara Chandler, who
is new to Mycronic, as UK customer support
manager. Sara has extensive experience of
our industry in both materials and produc-
tion management from previous roles she
has held at CEM’s in the UK. We are confi-
dent that she will provide a well-organized
and effective interface between our custom-
ers and the rest of the service team.
Sara has already joined the company. If you
have not yet already spoken to her, we are
sure you will in the coming months.
At Mycronic, we are totally committed to providing the best service and
support in our industry and we’re delighted when our customers tell us, as they
often do, that we’re succeeding. However, we need to make sure not only that
we offer great service today, but also that we continue to do so in the future.

MYKnowledge
– our online
knowledge portal
MYKnowledgeTM
allows your Operators
and Engineers instant access to a variety of
guides and training materials including; cali-
bration guides, service menu guides, repair
guides, software function guides as well as
operator and programmer training packs.
Being online, this database eliminates the
need to print out and review bulky manu-
als as step-by-step guides provide a simple
point of reference. And as a continuously
growing database it will of course be up-
dated with new guides when new software
versions, new machines or new functions are
released.
This is a truly great addition to all our
MYCareTM
packages and a real benefit to our
customers
Please see below a list of the material which
is currently available in the MYKnowledge
database.
General
Introduction to Electronics
MY500
Gerber to Gencad converting in MYCenter
Service Menu overview
MY9-19 & MY100-200
Calibration Guide
Maintenance Guide Centering Unit
Maintenance Guide HYDRA
Maintenance Guide MIDAS
Operator Training
Programmer Training
Repair Guide C-Motor
Repair Guide Centering Electrodes
Repair Guide FFX Cable
Repair Guide HYDRA Theta Belt
Repair Guide Steelbelts C60
Repair Guide Vacuum Pump MY100-200
Repair Guide Vacuum Pump MY9-19
Repair Guide Z-motor MIDAS
Repair Guide Z-Locks
MYCenterTM
MYCenter 1
MYCenter 1 CAD import PCB export
MYCenter 1 Gerber import PCB export
MYCenter 2
MYCenter 2 CAD import PCB export
MYCenter 2 Gerber import PCB export
MYCenter 3 Locations and Bins Guide
MYCenter 3.1 New functions Guide
MYPlanTM
MYPlan 4
MYPlan 4 Family Kit
MYPlan 4 Minimize Assembly Time
MYPlan 4 Minimize Feeder Loading
MYPlan 4 Sequence
TPSys
TPSys 3.1 New Functions Guide
Paul Rooimans
CEO
Joanne Yates
Office Manager UK
Michel Marques
Service Engineer
Sebastian v. Houten
Internal Marketing &
Sales UK Benelux
Jason Gross
Technical Director
BUK & Russia
Constantia Schaap
Office Manager
Benelux
Michele Presutto
Customer Support
Manager Russia
Jeremy Hartill
Dir. Financial Services
Robert Houliston
Senior Application
Engineer
Sergey Ivanov
Service Engineer
Rebecca Mace
Service Administrator
UK
Una Lydon
Service Coordinator UK
Twan Aldenzee
Strategic Account
Director
David Cowell
Service Engineer
Wesley van Diesen
Service Engineer
Bas v. Broekhoven
Training Engineer
Benelux and UK
Edwin de Blauw
New Business
Development Director
Warwick Temple
Human Resources
Manager
Daan v. Hoogstraten
Customer Support
Manager Benelux
Brian Andrews
Service Engineer
John Rademakers
Service Engineer
Steve Giffen
New Business Manager
UK
Sara Chandler
Customer Support
Manager UK
Karin Beekmans
Service Coordinator
Benelux
Alan Clarke
Service Engineer
Kirill Panteleev
Service Engineer
Olga Zotova
Business Intelligence
Manager BUK & Russia
Gennadiy Martynov
Application
Engineer
Steven Skelding
Service Engineer
Paul Harvey
Service Engineer
Frank Souren
Communication
MYCRONIC TEAM
Benelux
United Kingdom
Russia
Please email your request
for MYKnowledge login to:
MYKnowledgeBUK@mycronic.com

Mycronic Benelux has moved to a new building!
Our new visit address is:
Gebouw Mµ
High Tech Campus 10
5656 AE Eindhoven
More details in our next magazine...

MYNews 2015 01

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