1. Images HA4 Task04
By Paige Ward.

2. I filmed 4 different Doc Martens to show the audience that they can get a
variety of different colours and patterns in the boots. The advert also shows
how they can get them to go with a few different outfits. When I put the doc
marten footage into my edit of my advert I ended up saving the footage as
JPEG’s instead of using them as videos because it was easier when they’re
quickly going through the different doc martens on the grass. I used these
shots to show how they’re upper shaped and have yellow stitching.
I also shown the black Doc Martens on their own on one of the girls ,who I
used to film, feet, I think this show looks good because the floor looks wet
and this show the audience that they’re waterproof and wearable in bad
weather.

3. I filmed them skipping to show the shoes are comfy and in previous
adverts it mentions how they have air cushioned soles instead of
saying this I shown it in a way to the audience. Also it’s obvious
they’re in the rain so it also shows they’re water proof shoes.

4. I filmed them two different people walking down the street both
wearing different Doc Martens. It shows how the Doc Martens are
water proof, comfy and you can get a variety of different Doc’s
which go with your clothes. I shot the girls walking back and forth,
instead of just filming the doc martens I filmed the girls as well like
previous adverts which I have seen.