Open Access - What are people doing & how are they doing it?
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Slides from a presentation made to the SIIA for their "Publishing in an Open Access World" webcast on May 9th 2013. (http://www.siia.net/index.php?option=com_content&view=article&id=1244:publishing-in-an-open-access-world-webcast&catid=348:content-landing-pages&Itemid=1282). Full slide set is available from SIIA at: http://www.google.com/url?sa=t&rct=j&q=&esrc=s&source=web&cd=1&ved=0CC4QFjAA&url=http%3A%2F%2Fwww.siia.net%2Findex.php%3Foption%3Dcom_docman%26task%3Ddoc_download%26gid%3D4250%26Itemid%3D318&ei=g3vLUYLsEcTTiwKP4oCIBQ&usg=AFQjCNGcYFoMDYIv6nK66rHfaANPUSqGVg&bvm=bv.48340889,d.cGE&cad=rja
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Open Access - What are people doing & how are they doing it?
- 1. Academic Publishing is Evolving… Open Access - What are people doing & how are they doing it? Pete Binfield Co-Founder and Publisher, PeerJ @p_binfield pete@peerj.com https://peerj.com
- 2. Academic Publishing is Evolving… Challenges • There are already strong OA Publishers • PLOS, BioMed Central (Springer), Hindawi, Frontiers (NPG) • Librarians are no longer the customer. Author’s are the ‘customer’ • Authors are increasingly well informed (‘activist academics’) • The market now cares about different issues to the past • People are Actively Experimenting • PeerJ, eLife, F1000 Research, Cureus, PLOS ONE
- 3. Academic Publishing is Evolving… Challenges • There are already strong OA Publishers • PLOS, BioMed Central (Springer), Hindawi, Frontiers (NPG) • Librarians are no longer the customer. Author’s are the ‘customer’ • Authors are increasingly well informed (‘activist academics’) • The market now cares about different issues to the past • People are Actively Experimenting • PeerJ, eLife, F1000 Research, Cureus, PLOS ONE
- 4. http://figshare.com/articles/Scale_of_OA_Publishing/650794 Stacked area graph of the contribution of major OA publishers to their combined volume of article publication
- 5. Academic Publishing is Evolving… Challenges • There are already strong OA Publishers • PLOS, BioMed Central (Springer), Hindawi, Frontiers (NPG) • Librarians are no longer the customer. Author’s are the ‘customer’ • Authors are increasingly well informed (‘activist academics’) • The market now cares about different issues to the past • People are Actively Experimenting • PeerJ, eLife, F1000 Research, Cureus, PLOS ONE
- 6. Academic Publishing is Evolving… There are Several Ways to Approach OA • ‘Hybrid’ Open Access (OA) journals • ‘Pure’ Open Access journals • Article Processing Charge (APC) fees • No fees • Membership fees • ‘Traditional’ (i.e. selective journals) • Cascade (i.e. shared peer review) • MegaJournals (reviewing for rigour, not for impact) • New experimental products
- 7. Academic Publishing is Evolving… There are Several Ways to Approach OA • ‘Hybrid’ Open Access (OA) journals • ‘Pure’ Open Access journals • Article Processing Charge (APC) fees • No fees • Membership fees • ‘Traditional’ (i.e. selective journals) • Cascade (i.e. shared peer review) • MegaJournals (reviewing for rigour, not for impact) • New experimental products
- 8. Academic Publishing is Evolving… Hybrid OA Journals Anatomy of open access publishing: a study of longitudinal development and internal structure Mikael Laakso and Bo-Christer Björk, BMC Medicine 2012 See also: The hybrid model for open access publication of scholarly articles: A failed experiment? 5 JUN 2012 - DOI: 10.1002/asi.22709
- 9. Academic Publishing is Evolving… Article Processing Charge (APC) Fees • Fees range from $8 - ~$5,000 (average ~ $900) A study of open access journals using article processing charges - Solomon and Bjork, 6 JUL 2012, DOI: 10.1002/asi.22673
- 10. No Fees
- 11. Membership Fees
- 13. http://www.eigenfactor.org/openaccess/ Eigenfactor.org is an academic research project co-founded by Jevin West and Carl Bergstrom and sponsored by the Bergstrom Lab in the Department of Biology at the University of Washington ‘Actidemics’?
- 14. Academic Publishing is Evolving… Challenges • There are already strong OA Publishers • PLOS, BioMed Central (Springer), Hindawi, Frontiers (NPG) • Librarians are no longer the customer. Author’s are the ‘customer’ • Authors are increasingly well informed (‘activist academics’) • The market now cares about different issues to the past • People are Actively Experimenting • PeerJ, eLife, F1000 Research, Cureus, PLOS ONE
- 15. Academic Publishing is Evolving… Late 2012 Late 2012 Late 2012 2006 2009 2011 2010
- 16. Academic Publishing is Evolving… Some of the Experiments • The Editorial Model • PLOS ONE (peer review for scientific rigour, not impact) • F1000 Research (publish first, peer review later) • Hindawi’s ISRN Series (peer review via ‘voting’ and discussion) • PrePrint Servers (e.g. PeerJ PrePrints, bioRxiv, arXiv, F1000 Research) • ‘Born’ OA Functionality • PeerJ • eLife • F1000 Research • Disaggregation of Services • Rubriq / Peerage of Science • Article Level Metrics / AltMetrics • FigShare
- 17. Academic Publishing is Evolving… Five Things to Consider 1. Your market is in the middle of disruption & unpredictable change 2. OA has new customers – serve them in new ways 3. Carefully consider what is an appropriate and sustainable business model for your specific audience 4. Your market is moving fast. Don’t delay, act today! Experiment and iterate! 5. Whatever you do, do it with conviction and do it for the right reasons because the marketplace will scrutinize you
- 18. Academic Publishing is Evolving… Thank You Pete Binfield Co-Founder and Publisher @p_binfield pete@peerj.com @ThePeerJ https://peerj.com