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MALAYSIANS
ON MALAYSIA
ESSENTIAL INSIGHTS INTO CONSUMER CONFIDENCE,
BEHAVIOURAL, TECH & E-WALLET TRENDS IN MALAYSIA
4 Q 2 0 2 1
2
MYCI DECLINE WITH THE
LOOMING OF OMICRON
VARIANT
WELCOME TO
MALAYSIANS
ON MALAYSIA
Our Malaysians on Malaysia study is
set to understand the trend and
sentiments that has happened thus
far. Since its inception in 2018, this
study has consistently reported on
insights and sentiments amongst
Malaysians.
Just as we regain confidence in 3Q21,
our MYCI recorded a drop from 109 to
93 points given the media coverage
on the looming of Omicron variant
coupled with the rising cost of living.
BOOST IN DOMESTIC
TRAVEL RECORDED
As always, we continue to also cover
interesting topics like tech trends, e-
wallet insights and other key stats.
If you like to dig deeper into the
numbers, please do reach out to us at
theteam@oppotus.com
MALAYSIANS REMAIN
SUBDUED TOWARDS
MALAYSIAN ECONOMY
Our economy indices hit an all-time
low in 4Q21
After 2 years of travel restrictions, we
see a strong increase in Domestic
travel activities (72% travel
domestically in P3M in 4Q21 vs 3% in
1Q-3Q 21)
AVERAGE NUMBER OF E-
WALLETS USED
INCREASES
Consumers are seen to use more e-
wallets than before averagely. With so
many activities within the e-wallet
space, it is no surprise that consumers
are opting to try out the different e-
wallet services out there so as to
enjoy the perks and benefits offered
by the different players.
MALAYSIANS ARE BLEAK
ABOUT THEIR FUTURE
FINANCIAL WELL-BEING
The effect of the rising cost of living is
taking a toll as Malaysians are feeling
bleak towards their future financial
well-being and are holding hack on
major purchases.
4
o After a rebound in 3Q’21, our MYCI show signs of
decline again in Q4’21 and has now dipped below
the 100-point mark again.
o The media coverage on the possible effect of
Omicron virus coupled with the coverage on the
rising cost of living seen to take a toll on
consumers’ confidence more on on the economy
aspects of things.
100
MALAYSIA CONFIDENCE INDEX (MYCI)
118
109 111 110
125
117
126
101
106 109 106
114
92
109
93
2Q18 3Q18 4Q18 1Q19 2Q19 3Q19 4Q19 1Q20 2Q20 3Q20 4Q20 1Q21 2Q21 3Q21 4Q21
Source: Oppotus 4Q2021
5
o Though businesses are
operating as normal and with
the country implementing
COVID-19 booster shots, the
news around the looming of
Omicron variant is seen to take
a toll on Malaysian’s confidence
this quarter.
o Just as people start to feel at
ease somewhat, dips are
recorded across many of our
MYCI components – apart from
current financial state of well-
being which is stable
(considering people are able to
work as normal).
o With news coverage about the
rising cost of living coupled with
unrest political environment
seen to hit on our MYCI
economy indices where it is at
its all-time low
MALAYSIA CONFIDENCE INDEX (MYCI) COMPONENTS
Current state of financial well-being
126
106
113
133
152
139
147
129
116
145
135
140
107
130
134
0
50
100
150
200
2Q18 4Q18 2Q19 4Q19 2Q20 4Q20 2Q21 4Q21
Financial well-being next 12mths
142
140
129
136
149
155
143
153
145
145
141
147
132
147
120
2Q18 4Q18 2Q19 4Q19 2Q20 4Q20 2Q21 4Q21
Good time for major purchases
67
78
90 90
99 93
111
73
95 96 98101
72
101
88
2Q18 4Q18 2Q19 4Q19 2Q20 4Q20 2Q21 4Q21
State of economy now vs. last year
93 95
105
91
109
98
114
63
80
69
83 87
71
79
58
0
50
100
150
200
2Q18 4Q18 2Q19 4Q19 2Q20 4Q20 2Q21 4Q21
State of economy next 12mths
161
125
115
98
119
100
116
87 92 91
84
99
77
86
63
2Q18 4Q18 2Q19 4Q19 2Q20 4Q20 2Q21 4Q21
Source: Oppotus 4Q2021
6
CURRENT FINANCIAL WELL-BEING
o Current financial well-being is
the only component that is
stable – considering people are
able to work /earn a living as
normal.
Monthly Household Income
Location
Current state of financial well-being
126
106
113
133
152
139
147
129
116
145
135
140
107
130
134
0
50
100
150
200
2Q18 4Q18 2Q19 4Q19 2Q20 4Q20 2Q21 4Q21
129
135
155
0
50
100
150
200
2Q18 4Q18 2Q19 4Q19 2Q20 4Q20 2Q21 4Q21
RM4,501-RM7,000 RM7,001-RM10,000
RM10,001 and above
138
139
139
107
0
50
100
150
200
2Q18 4Q18 2Q19 4Q19 2Q20 4Q20 2Q21 4Q21
KL/PJ Penang JB Kuantan
*Kuantan was not included for 2Q2021
Source: Oppotus 4Q2021
7
OUTLOOK ON FINANCIAL WELL-BEING NEXT 12 MONTHS
o With companies cutting back on
expenses to sustain the impact
of the pandemic and the rising
cost of living, consumers are
skeptical with their financial well-
being in the coming 12 months.
o The downtrend is seen across
all the income level.
Monthly Household Income
Location
Financial well-being next 12 months
142140
129
136
149
155
143
153
145145141
147
132
147
120
0
50
100
150
200
2Q18 4Q18 2Q19 4Q19 2Q20 4Q20 2Q21 4Q21
119
126
0
50
100
150
200
2Q18 4Q18 2Q19 4Q19 2Q20 4Q20 2Q21 4Q21
RM4,501-RM7,000 RM7,001-RM10,000
RM10,001 and above
123
115
129
102
0
50
100
150
200
2Q18 4Q18 2Q19 4Q19 2Q20 4Q20 2Q21 4Q21
KL/PJ Penang JB Kuantan
*Kuantan was not included for 2Q2021
Source: Oppotus 4Q2021
8
SPEND ON MAJOR PURCHASES
o The downtrend on spends on
major purchase index is also a
reflection of consumers’
skeptism towards their financial
well-being the coming year.
Monthly Household Income
Location
Good time for major purchases
67
78
90 90
99
93
111
73
95 96 98 101
72
101
88
0
50
100
150
200
2Q18 4Q18 2Q19 4Q19 2Q20 4Q20 2Q21 4Q21
86
84
105
0
50
100
150
200
2Q18 4Q18 2Q19 4Q19 2Q20 4Q20 2Q21 4Q21
RM4,501-RM7,000 RM7,001-RM10,000
RM10,001 and above
79
100
95
97
0
50
100
150
200
2Q18 4Q18 2Q19 4Q19 2Q20 4Q20 2Q21 4Q21
KL/PJ Penang JB Kuantan
*Kuantan was not included for 2Q2021
Source: Oppotus 4Q2021
9
CURRENT STATE OF ECONOMY
o With the rising cost of living
coupled with the unrest political
environment admist the looming
of Omicron, our economy
indices are hitting an all-time.
o A further drop of 21-pts is
recorded for current state of the
economy – where T20 and the
lower M40 have a more negative
outlook towards the economy.
Monthly Household Income
Location
State of economy now vs. last year
93 95
105
91
109
98
114
63
80
69
83 87
71
79
58
0
50
100
150
200
2Q18 4Q18 2Q19 4Q19 2Q20 4Q20 2Q21 4Q21
56
61
60
0
50
100
150
200
2Q18 4Q18 2Q19 4Q19 2Q20 4Q20 2Q21 4Q21
RM4,501-RM7,000 RM7,001-RM10,000
RM10,001 and above
51
51
30
103
0
50
100
150
200
2Q18 4Q18 2Q19 4Q19 2Q20 4Q20 2Q21 4Q21
KL/PJ Penang JB Kuantan
*Kuantan was not included for 2Q2021
Source: Oppotus 4Q2021
1 0
STATE OF ECONOMY NEXT 12 MONTHS
o … and this downward trend will
continue in the near future.
Monthly Household Income
Location
State of economy next 12 months
161
125
115
98
119
100
116
87
92 91
84
99
77
86
63
0
50
100
150
200
2Q18 4Q18 2Q19 4Q19 2Q20 4Q20 2Q21 4Q21
58
68
71
0
50
100
150
200
2Q18 4Q18 2Q19 4Q19 2Q20 4Q20 2Q21 4Q21
RM4,501-RM7,000 RM7,001-RM10,000
RM10,001 and above
65
66
51
67
0
50
100
150
200
2Q18 4Q18 2Q19 4Q19 2Q20 4Q20 2Q21 4Q21
KL/PJ Penang JB Kuantan
*Kuantan was not included for 2Q2021
Source: Oppotus 4Q2021
1 1
NOTABLE ACTIVITIES PAST 3 MONTHS
Source: Oppotus 4Q2021
Online Shopping, %
Making online purchases from e-commerce
sites (e.g. Shopee, Lazada)
21
39 36 35 31
49 48 46 53 57 60 56
37
4Q18 4Q19 4Q20 4Q21
Making purchases from live streaming
(e.g. FB live, etc.)
18 15
23 22 15 12
3Q20 4Q20 1Q21 2Q21 3Q21 4Q21
Apply for banking products online
(e.g. credit card, loans, etc.)
22
14 9 8 10 10 6 6 7 9 5 12 6 8
4Q18 4Q19 4Q20 4Q21
Online Banking & Insurance, %
Purchased insurance products online
(e.g. car, fire, etc.)
14
29
16 14 10 10 13
4
16 10 10 12 14 14 9
2Q18 4Q18 4Q19 4Q20 4Q21
Online Gaming, % E-Wallet, %
18 17 22 22 16 10
3Q20 4Q20 1Q21 2Q21 3Q21 4Q21
Play online games
(ALL devices)
Making payments through e-wallet
(digital wallet)
22 15 22 27
38
63 49 60 56 67 54 66 67
4Q18 4Q19 4Q20 4Q21
Wearables, %
Used wearables (e.g. smart watch,
smart shoes, health, etc.)
12
21 20 17 13 15
29 23 21 24
16 17 22 24
44
2Q18 4Q18 4Q19 4Q20 4Q21
1 2
NOTABLE ACTIVITIES PAST 3 MONTHS (CONT.)
Source: Oppotus 4Q2021
International travel
(outside Malaysia)
Having a meal at convenience
stores/petrol marts
Travel, %
29
40
26
48 47 46 50
37
6
34 39
23
12 5
72
2Q18 4Q18 4Q19 4Q20 4Q21
15
18 11 15 18 17 17
7 0 1 1 1 3 0 0
2Q18 4Q18 4Q19 4Q20 4Q21
Domestic travel
(within Malaysia)
Purchase meal takeaway from
convenience stores/petrol marts
Eating OOH, %
46
57
32 26
61 66 58 63
37 46 52 65 56 51 55
4Q18 4Q19 4Q20 4Q21
40
61
30 26 22
38
25 31 20 30 30 40 40
24 24
2Q18 4Q18 4Q19 4Q20 4Q21
Food Delivery, %
Order food directly from merchant’s food
delivery app (e.g. McDonald’s, KFC, etc.)
Order food through third party food
delivery app (e.g. Grab, foodpanda, etc.)
49
37
3Q21 4Q21
38
11
3Q21 4Q21
1 3
E-WALLET LANDSCAPE IN MALAYSIA
2017/8 2020
2019
JAN’17 SEPT APR
2018
NOV DEC JAN’18 MAR APR JULY AUG
MAY
JULY MAR JAN’19
OCT
DEC AUG
E X I T
JUN JAN’20
DEC AUG
Source: Oppotus 4Q2021
NOV DEC
JUN JAN’21
2021
SEP
E X I T
OCT
NOV
DEC
1 4
E-WALLET USAGE
Used e-wallet in last 3 months? (Yes, %) On average, how many e-wallets do
you use?
e-Penjana Campaign
31 Jul-30 Sep 2020
(RM50)
Average monthly e-wallet spending
(4Q21, %)
AVERAGE SPENDING: RM151.61
e-Tunai Rakyat
Campaign
15 Jan-14 Mar 2020
(RM30)
Source: Oppotus 4Q2021
12
22
15
22
27
38
62
49
60
56
67
54
66 67
4Q18 4Q19 4Q20 4Q21
1.9
2.6
3.3
2.6
3.0
1.3
2.8
2.3
2.1
2.3
3.0
3.5
5.6
0.0
1.0
2.0
3.0
4.0
5.0
6.0
7.0
4Q18 4Q19 4Q20 4Q21
2
38
38
13
8
0
0
0
0
Below RM10
RM10-RM50
RM51-RM100
RM101-RM200
RM201-RM300
RM301-RM500
RM501-RM700
RM701-RM1,000
RM1,001-RM1,500
RM1,501-RM2,000
More than RM2,000
1 5
E-WALLET USAGE – BY BRAND
%
Source: Oppotus 4Q2021
90
58
51
36
32
66
48
0
20
40
60
80
100
1Q20 2Q20 3Q20 4Q20 1Q21 2Q21 3Q21 4Q21
Top 7 e-wallets used
24
9
28
10
11
0
20
40
60
80
100
1Q20 2Q20 3Q20 4Q20 1Q21 2Q21 3Q21 4Q21
1 8
WHERE ARE E-WALLETS BEING USED?
Source: Oppotus 4Q2021
Groceries CVS
F&B
Food
Delivery
E-commerce
purchase
Mobile
Reload
Bill
payment
Petrol Transportation Gaming
Hotels
Flight
Tickets
Movie
Tickets
74
67 65 64 62
56
42 42 40
14
10 8
4
0
20
40
60
80
100
1Q, 2Q, 3Q, 4Q20, 1Q, 2Q, 3Q21 4Q21
2 8
8
5153
59
39
44
59
64
4549
6164
53
60
7874
2Q18 4Q 2Q19 4Q 2Q20 4Q 2Q21 4Q21
12
39
53
70 72
64
70 68 65
60 59
74 77
2Q19 4Q 2Q20 4Q 2Q21 4Q21
26
60
73
85
79 76 74 74
67
62
57
81
93
2Q19 4Q 2Q20 4Q 2Q21 4Q21
6
27
42
56
61
51 52
60 56 53 52
68
61
2Q19 4Q 2Q20 4Q 2Q21 4Q21
9
27
44
51
57
45 49
60
51 48
64
76
63
2Q19 4Q 2Q20 4Q 2Q21 4Q21
TECH TRENDS
15
56 57
66
75
62 66
74 73 72
67
84
78
0
25
50
75
100
2Q19 4Q 2Q20 4Q 2Q21 4Q21
Cryptocurrency
(e.g. Bitcoin, Ethereum, etc.)
FinTech Esports
Blockchain
%
17
61 61
69
75
58
72 73 70
61
66
81 85
0
25
50
75
100
2Q19 4Q 2Q20 4Q 2Q21 4Q21
Virtual Reality (VR) Artificial Intelligence (AI) Augmented Reality (AR)
%
Source: Oppotus 4Q2021
Non-fungible token (NFT)
24
47
56
77
85
1Q21 2Q21 3Q21 4Q21
2 9
35
28
22
30
23
26
14
39 38
31
33
41
39
19
0
10
20
30
40
50
3Q18 4Q18 1Q19 2Q19 3Q19 4Q19 1Q20 2Q20 3Q20 4Q20 1Q21 2Q21 3Q21 4Q21
OWN ANY CRYPTOCURRENCY?
Yes, %
Source: Oppotus 4Q2021
3 0
13
9
6 6 5 5
2 2
0 0
0
10
20
30
40
50
TYPES OF CRYPTOCURRENCY OWNED
Bitcoin Bitcoin Cash Litecoin Dash NEO
Ethereum NEM
%
3Q, 4Q19, 1Q, 2Q, 3Q, 4Q20, 1Q21, 2Q, 3Q 4Q21
Source: Oppotus 4Q2021
ENJ
DOGE XRP
3 2
TOP PLATFORMS & EXCHANGES USED TO TRADE
CRYPTOCURRENCY
Local Bitcoin
Luno
MX Exchange
eToro
BitPanda
Huobi
Kraken
Bitcoin ATMs
Sinergy
Paybis
Coinmama
Tokenize
40
25
20
19
19
19
18
17
16
12
9
9
Cryptocurrency platforms &
exchanges used %
Source: Oppotus 3Q2021
38
36
36
31
29
25
23
22
20
19
17
7
Sources for Cryptocurrency
news and updates %
Telegram groups
Social media (e.g. Facebook, Instagram, etc.)
From friends
From family/relatives
Online search (e.g. Google, Yahoo, etc.)
YouTube
Crypto news sites (e.g. CoinGecko, CoinDesk, etc.)
Crypto exchange sites (e.g. Luno, etc.)
Online reviews, blogs
Clubhouse
LinkedIn
Reddit groups
3 4
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Oppotus. In accessing such content, you agree that you may only use the content for your own personal non-commercial use and that you will not use the content for any other purpose whatsoever without an
appropriate licence from, or the prior written permission of, Oppotus. Oppotus uses its reasonable endeavours to ensure the accuracy of all data in Oppotus webpages and publications at the time of publication.
However, in accessing the content of Oppotus webpages and publications, you agree that you are responsible for your use of such data and Oppotus shall have no liability to you for any loss, damage, cost or
expense whether direct, indirect consequential or otherwise, incurred by, or arising by reason of, your use of the data and whether caused by reason of any error, omission or misrepresentation in the data or otherwise.
OPPOTUS RESEARCH GROUP SDN BHD
Level 40 Mercu 2, No.3 Jalan Bangsar
KL ECO CITY, 59200 Kuala Lumpur, Malaysia
www.oppotus.com
theteam@oppotus.com

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Oppotus - Malaysians on Malaysia 4Q2021

  • 1. 1 MALAYSIANS ON MALAYSIA ESSENTIAL INSIGHTS INTO CONSUMER CONFIDENCE, BEHAVIOURAL, TECH & E-WALLET TRENDS IN MALAYSIA 4 Q 2 0 2 1
  • 2. 2 MYCI DECLINE WITH THE LOOMING OF OMICRON VARIANT WELCOME TO MALAYSIANS ON MALAYSIA Our Malaysians on Malaysia study is set to understand the trend and sentiments that has happened thus far. Since its inception in 2018, this study has consistently reported on insights and sentiments amongst Malaysians. Just as we regain confidence in 3Q21, our MYCI recorded a drop from 109 to 93 points given the media coverage on the looming of Omicron variant coupled with the rising cost of living. BOOST IN DOMESTIC TRAVEL RECORDED As always, we continue to also cover interesting topics like tech trends, e- wallet insights and other key stats. If you like to dig deeper into the numbers, please do reach out to us at theteam@oppotus.com MALAYSIANS REMAIN SUBDUED TOWARDS MALAYSIAN ECONOMY Our economy indices hit an all-time low in 4Q21 After 2 years of travel restrictions, we see a strong increase in Domestic travel activities (72% travel domestically in P3M in 4Q21 vs 3% in 1Q-3Q 21) AVERAGE NUMBER OF E- WALLETS USED INCREASES Consumers are seen to use more e- wallets than before averagely. With so many activities within the e-wallet space, it is no surprise that consumers are opting to try out the different e- wallet services out there so as to enjoy the perks and benefits offered by the different players. MALAYSIANS ARE BLEAK ABOUT THEIR FUTURE FINANCIAL WELL-BEING The effect of the rising cost of living is taking a toll as Malaysians are feeling bleak towards their future financial well-being and are holding hack on major purchases.
  • 3. 4 o After a rebound in 3Q’21, our MYCI show signs of decline again in Q4’21 and has now dipped below the 100-point mark again. o The media coverage on the possible effect of Omicron virus coupled with the coverage on the rising cost of living seen to take a toll on consumers’ confidence more on on the economy aspects of things. 100 MALAYSIA CONFIDENCE INDEX (MYCI) 118 109 111 110 125 117 126 101 106 109 106 114 92 109 93 2Q18 3Q18 4Q18 1Q19 2Q19 3Q19 4Q19 1Q20 2Q20 3Q20 4Q20 1Q21 2Q21 3Q21 4Q21 Source: Oppotus 4Q2021
  • 4. 5 o Though businesses are operating as normal and with the country implementing COVID-19 booster shots, the news around the looming of Omicron variant is seen to take a toll on Malaysian’s confidence this quarter. o Just as people start to feel at ease somewhat, dips are recorded across many of our MYCI components – apart from current financial state of well- being which is stable (considering people are able to work as normal). o With news coverage about the rising cost of living coupled with unrest political environment seen to hit on our MYCI economy indices where it is at its all-time low MALAYSIA CONFIDENCE INDEX (MYCI) COMPONENTS Current state of financial well-being 126 106 113 133 152 139 147 129 116 145 135 140 107 130 134 0 50 100 150 200 2Q18 4Q18 2Q19 4Q19 2Q20 4Q20 2Q21 4Q21 Financial well-being next 12mths 142 140 129 136 149 155 143 153 145 145 141 147 132 147 120 2Q18 4Q18 2Q19 4Q19 2Q20 4Q20 2Q21 4Q21 Good time for major purchases 67 78 90 90 99 93 111 73 95 96 98101 72 101 88 2Q18 4Q18 2Q19 4Q19 2Q20 4Q20 2Q21 4Q21 State of economy now vs. last year 93 95 105 91 109 98 114 63 80 69 83 87 71 79 58 0 50 100 150 200 2Q18 4Q18 2Q19 4Q19 2Q20 4Q20 2Q21 4Q21 State of economy next 12mths 161 125 115 98 119 100 116 87 92 91 84 99 77 86 63 2Q18 4Q18 2Q19 4Q19 2Q20 4Q20 2Q21 4Q21 Source: Oppotus 4Q2021
  • 5. 6 CURRENT FINANCIAL WELL-BEING o Current financial well-being is the only component that is stable – considering people are able to work /earn a living as normal. Monthly Household Income Location Current state of financial well-being 126 106 113 133 152 139 147 129 116 145 135 140 107 130 134 0 50 100 150 200 2Q18 4Q18 2Q19 4Q19 2Q20 4Q20 2Q21 4Q21 129 135 155 0 50 100 150 200 2Q18 4Q18 2Q19 4Q19 2Q20 4Q20 2Q21 4Q21 RM4,501-RM7,000 RM7,001-RM10,000 RM10,001 and above 138 139 139 107 0 50 100 150 200 2Q18 4Q18 2Q19 4Q19 2Q20 4Q20 2Q21 4Q21 KL/PJ Penang JB Kuantan *Kuantan was not included for 2Q2021 Source: Oppotus 4Q2021
  • 6. 7 OUTLOOK ON FINANCIAL WELL-BEING NEXT 12 MONTHS o With companies cutting back on expenses to sustain the impact of the pandemic and the rising cost of living, consumers are skeptical with their financial well- being in the coming 12 months. o The downtrend is seen across all the income level. Monthly Household Income Location Financial well-being next 12 months 142140 129 136 149 155 143 153 145145141 147 132 147 120 0 50 100 150 200 2Q18 4Q18 2Q19 4Q19 2Q20 4Q20 2Q21 4Q21 119 126 0 50 100 150 200 2Q18 4Q18 2Q19 4Q19 2Q20 4Q20 2Q21 4Q21 RM4,501-RM7,000 RM7,001-RM10,000 RM10,001 and above 123 115 129 102 0 50 100 150 200 2Q18 4Q18 2Q19 4Q19 2Q20 4Q20 2Q21 4Q21 KL/PJ Penang JB Kuantan *Kuantan was not included for 2Q2021 Source: Oppotus 4Q2021
  • 7. 8 SPEND ON MAJOR PURCHASES o The downtrend on spends on major purchase index is also a reflection of consumers’ skeptism towards their financial well-being the coming year. Monthly Household Income Location Good time for major purchases 67 78 90 90 99 93 111 73 95 96 98 101 72 101 88 0 50 100 150 200 2Q18 4Q18 2Q19 4Q19 2Q20 4Q20 2Q21 4Q21 86 84 105 0 50 100 150 200 2Q18 4Q18 2Q19 4Q19 2Q20 4Q20 2Q21 4Q21 RM4,501-RM7,000 RM7,001-RM10,000 RM10,001 and above 79 100 95 97 0 50 100 150 200 2Q18 4Q18 2Q19 4Q19 2Q20 4Q20 2Q21 4Q21 KL/PJ Penang JB Kuantan *Kuantan was not included for 2Q2021 Source: Oppotus 4Q2021
  • 8. 9 CURRENT STATE OF ECONOMY o With the rising cost of living coupled with the unrest political environment admist the looming of Omicron, our economy indices are hitting an all-time. o A further drop of 21-pts is recorded for current state of the economy – where T20 and the lower M40 have a more negative outlook towards the economy. Monthly Household Income Location State of economy now vs. last year 93 95 105 91 109 98 114 63 80 69 83 87 71 79 58 0 50 100 150 200 2Q18 4Q18 2Q19 4Q19 2Q20 4Q20 2Q21 4Q21 56 61 60 0 50 100 150 200 2Q18 4Q18 2Q19 4Q19 2Q20 4Q20 2Q21 4Q21 RM4,501-RM7,000 RM7,001-RM10,000 RM10,001 and above 51 51 30 103 0 50 100 150 200 2Q18 4Q18 2Q19 4Q19 2Q20 4Q20 2Q21 4Q21 KL/PJ Penang JB Kuantan *Kuantan was not included for 2Q2021 Source: Oppotus 4Q2021
  • 9. 1 0 STATE OF ECONOMY NEXT 12 MONTHS o … and this downward trend will continue in the near future. Monthly Household Income Location State of economy next 12 months 161 125 115 98 119 100 116 87 92 91 84 99 77 86 63 0 50 100 150 200 2Q18 4Q18 2Q19 4Q19 2Q20 4Q20 2Q21 4Q21 58 68 71 0 50 100 150 200 2Q18 4Q18 2Q19 4Q19 2Q20 4Q20 2Q21 4Q21 RM4,501-RM7,000 RM7,001-RM10,000 RM10,001 and above 65 66 51 67 0 50 100 150 200 2Q18 4Q18 2Q19 4Q19 2Q20 4Q20 2Q21 4Q21 KL/PJ Penang JB Kuantan *Kuantan was not included for 2Q2021 Source: Oppotus 4Q2021
  • 10. 1 1 NOTABLE ACTIVITIES PAST 3 MONTHS Source: Oppotus 4Q2021 Online Shopping, % Making online purchases from e-commerce sites (e.g. Shopee, Lazada) 21 39 36 35 31 49 48 46 53 57 60 56 37 4Q18 4Q19 4Q20 4Q21 Making purchases from live streaming (e.g. FB live, etc.) 18 15 23 22 15 12 3Q20 4Q20 1Q21 2Q21 3Q21 4Q21 Apply for banking products online (e.g. credit card, loans, etc.) 22 14 9 8 10 10 6 6 7 9 5 12 6 8 4Q18 4Q19 4Q20 4Q21 Online Banking & Insurance, % Purchased insurance products online (e.g. car, fire, etc.) 14 29 16 14 10 10 13 4 16 10 10 12 14 14 9 2Q18 4Q18 4Q19 4Q20 4Q21 Online Gaming, % E-Wallet, % 18 17 22 22 16 10 3Q20 4Q20 1Q21 2Q21 3Q21 4Q21 Play online games (ALL devices) Making payments through e-wallet (digital wallet) 22 15 22 27 38 63 49 60 56 67 54 66 67 4Q18 4Q19 4Q20 4Q21 Wearables, % Used wearables (e.g. smart watch, smart shoes, health, etc.) 12 21 20 17 13 15 29 23 21 24 16 17 22 24 44 2Q18 4Q18 4Q19 4Q20 4Q21
  • 11. 1 2 NOTABLE ACTIVITIES PAST 3 MONTHS (CONT.) Source: Oppotus 4Q2021 International travel (outside Malaysia) Having a meal at convenience stores/petrol marts Travel, % 29 40 26 48 47 46 50 37 6 34 39 23 12 5 72 2Q18 4Q18 4Q19 4Q20 4Q21 15 18 11 15 18 17 17 7 0 1 1 1 3 0 0 2Q18 4Q18 4Q19 4Q20 4Q21 Domestic travel (within Malaysia) Purchase meal takeaway from convenience stores/petrol marts Eating OOH, % 46 57 32 26 61 66 58 63 37 46 52 65 56 51 55 4Q18 4Q19 4Q20 4Q21 40 61 30 26 22 38 25 31 20 30 30 40 40 24 24 2Q18 4Q18 4Q19 4Q20 4Q21 Food Delivery, % Order food directly from merchant’s food delivery app (e.g. McDonald’s, KFC, etc.) Order food through third party food delivery app (e.g. Grab, foodpanda, etc.) 49 37 3Q21 4Q21 38 11 3Q21 4Q21
  • 12. 1 3 E-WALLET LANDSCAPE IN MALAYSIA 2017/8 2020 2019 JAN’17 SEPT APR 2018 NOV DEC JAN’18 MAR APR JULY AUG MAY JULY MAR JAN’19 OCT DEC AUG E X I T JUN JAN’20 DEC AUG Source: Oppotus 4Q2021 NOV DEC JUN JAN’21 2021 SEP E X I T OCT NOV DEC
  • 13. 1 4 E-WALLET USAGE Used e-wallet in last 3 months? (Yes, %) On average, how many e-wallets do you use? e-Penjana Campaign 31 Jul-30 Sep 2020 (RM50) Average monthly e-wallet spending (4Q21, %) AVERAGE SPENDING: RM151.61 e-Tunai Rakyat Campaign 15 Jan-14 Mar 2020 (RM30) Source: Oppotus 4Q2021 12 22 15 22 27 38 62 49 60 56 67 54 66 67 4Q18 4Q19 4Q20 4Q21 1.9 2.6 3.3 2.6 3.0 1.3 2.8 2.3 2.1 2.3 3.0 3.5 5.6 0.0 1.0 2.0 3.0 4.0 5.0 6.0 7.0 4Q18 4Q19 4Q20 4Q21 2 38 38 13 8 0 0 0 0 Below RM10 RM10-RM50 RM51-RM100 RM101-RM200 RM201-RM300 RM301-RM500 RM501-RM700 RM701-RM1,000 RM1,001-RM1,500 RM1,501-RM2,000 More than RM2,000
  • 14. 1 5 E-WALLET USAGE – BY BRAND % Source: Oppotus 4Q2021 90 58 51 36 32 66 48 0 20 40 60 80 100 1Q20 2Q20 3Q20 4Q20 1Q21 2Q21 3Q21 4Q21 Top 7 e-wallets used 24 9 28 10 11 0 20 40 60 80 100 1Q20 2Q20 3Q20 4Q20 1Q21 2Q21 3Q21 4Q21
  • 15. 1 8 WHERE ARE E-WALLETS BEING USED? Source: Oppotus 4Q2021 Groceries CVS F&B Food Delivery E-commerce purchase Mobile Reload Bill payment Petrol Transportation Gaming Hotels Flight Tickets Movie Tickets 74 67 65 64 62 56 42 42 40 14 10 8 4 0 20 40 60 80 100 1Q, 2Q, 3Q, 4Q20, 1Q, 2Q, 3Q21 4Q21
  • 16. 2 8 8 5153 59 39 44 59 64 4549 6164 53 60 7874 2Q18 4Q 2Q19 4Q 2Q20 4Q 2Q21 4Q21 12 39 53 70 72 64 70 68 65 60 59 74 77 2Q19 4Q 2Q20 4Q 2Q21 4Q21 26 60 73 85 79 76 74 74 67 62 57 81 93 2Q19 4Q 2Q20 4Q 2Q21 4Q21 6 27 42 56 61 51 52 60 56 53 52 68 61 2Q19 4Q 2Q20 4Q 2Q21 4Q21 9 27 44 51 57 45 49 60 51 48 64 76 63 2Q19 4Q 2Q20 4Q 2Q21 4Q21 TECH TRENDS 15 56 57 66 75 62 66 74 73 72 67 84 78 0 25 50 75 100 2Q19 4Q 2Q20 4Q 2Q21 4Q21 Cryptocurrency (e.g. Bitcoin, Ethereum, etc.) FinTech Esports Blockchain % 17 61 61 69 75 58 72 73 70 61 66 81 85 0 25 50 75 100 2Q19 4Q 2Q20 4Q 2Q21 4Q21 Virtual Reality (VR) Artificial Intelligence (AI) Augmented Reality (AR) % Source: Oppotus 4Q2021 Non-fungible token (NFT) 24 47 56 77 85 1Q21 2Q21 3Q21 4Q21
  • 17. 2 9 35 28 22 30 23 26 14 39 38 31 33 41 39 19 0 10 20 30 40 50 3Q18 4Q18 1Q19 2Q19 3Q19 4Q19 1Q20 2Q20 3Q20 4Q20 1Q21 2Q21 3Q21 4Q21 OWN ANY CRYPTOCURRENCY? Yes, % Source: Oppotus 4Q2021
  • 18. 3 0 13 9 6 6 5 5 2 2 0 0 0 10 20 30 40 50 TYPES OF CRYPTOCURRENCY OWNED Bitcoin Bitcoin Cash Litecoin Dash NEO Ethereum NEM % 3Q, 4Q19, 1Q, 2Q, 3Q, 4Q20, 1Q21, 2Q, 3Q 4Q21 Source: Oppotus 4Q2021 ENJ DOGE XRP
  • 19. 3 2 TOP PLATFORMS & EXCHANGES USED TO TRADE CRYPTOCURRENCY Local Bitcoin Luno MX Exchange eToro BitPanda Huobi Kraken Bitcoin ATMs Sinergy Paybis Coinmama Tokenize 40 25 20 19 19 19 18 17 16 12 9 9 Cryptocurrency platforms & exchanges used % Source: Oppotus 3Q2021 38 36 36 31 29 25 23 22 20 19 17 7 Sources for Cryptocurrency news and updates % Telegram groups Social media (e.g. Facebook, Instagram, etc.) From friends From family/relatives Online search (e.g. Google, Yahoo, etc.) YouTube Crypto news sites (e.g. CoinGecko, CoinDesk, etc.) Crypto exchange sites (e.g. Luno, etc.) Online reviews, blogs Clubhouse LinkedIn Reddit groups
  • 20. 3 4 Copyright © Oppotus 2021 – All rights, including copyright, in the content of Oppotus webpages and publications (including, but not limited to, Oppotus reports and blog posts) are owned and controlled by Oppotus. In accessing such content, you agree that you may only use the content for your own personal non-commercial use and that you will not use the content for any other purpose whatsoever without an appropriate licence from, or the prior written permission of, Oppotus. Oppotus uses its reasonable endeavours to ensure the accuracy of all data in Oppotus webpages and publications at the time of publication. However, in accessing the content of Oppotus webpages and publications, you agree that you are responsible for your use of such data and Oppotus shall have no liability to you for any loss, damage, cost or expense whether direct, indirect consequential or otherwise, incurred by, or arising by reason of, your use of the data and whether caused by reason of any error, omission or misrepresentation in the data or otherwise. OPPOTUS RESEARCH GROUP SDN BHD Level 40 Mercu 2, No.3 Jalan Bangsar KL ECO CITY, 59200 Kuala Lumpur, Malaysia www.oppotus.com theteam@oppotus.com