Social Media by the Golden Gate National Parks Conservancy
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At our March 2012 Gathering Veda Benarjee and Mike Hsu presented an overview of how they use social media to connect people to the Golden Gate National Recreation Area. Their presentation made us laugh. And we learned a lot.
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Social Media by the Golden Gate National Parks Conservancy
- 1. SOCIAL MEDIA & THE WHOLE COMMUNICATIONS PACKAGE Veda Banerjee & Mike Hsu twitter.com/parks4all facebook.com/parksconservancy
- 2. Hey girl
- 4. How do we make social media a bigger and more integral part of our organization?
- 5. No. 1: Set ground rules •BE HONEST •BE RESPECTFUL •BE THOUGHTFUL •BE ETHICAL WWW.BETHKANTER.ORG
- 7. No. 2: Divide and Conquer Mike Veda Mark Mason Mason Tami
- 8. No. 3: Encourage creativity What… the… Poop ?!?!
- 10. No. 4: Learn and Adapt Brown Pelican Western Snowy Plover Sanderling
- 11. No. 4: Learn and Adapt Marin Bobcat
- 12. No. 5: Get Senior Staff Excited
- 13. No. 5: Get Senior Staff Excited •Focus •Grab Attention •Engage •Take Action The Dragonfly Effect by Jennifer Aaker and Andy Smith
- 14. No. 6: Coordinate & Mobilize
- 15. Yammer.com
- 16. How to Grab Attention •Personal •Unexpected •Visual •Visceral
- 17. No. 7: Put a Moon On It!
- 18. Contact Info Veda Banerjee vbanerjee@parksconservancy.org Mike Hsu mhsu@parksconservancy.org www.parksconservancy.org