Oliver Heinz is an ICS Community Manager who spends his day: 1) Engaging with community members in group chats and catching up on different channels. 2) Attending a team meeting to discuss community management strategies. 3) Updating the SocialBizUG.org community platform and organizing upcoming webinars on community topics. 4) Planning travel for in-person community events, as face-to-face interactions are important to complement virtual engagement.

1. A Day in the Life
ICS Community Management
Oliver Heinz
ICS Community Manager
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2. Hi, I am Oliver
• Been around
• IBM Family
• 2 Homes
• Hockey Dad
• Gadget addict
• Photographer
• Tennis player
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@oliheinz oli@us.ibm.com

3. 6.30am
Good Morning Community, are you awake yet?
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4. The Group Chat
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5. 8.30am
Catch up with the other Channels
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6. Communities are very different
• Not all Communities are the same
– Quiet / active
– Technical / business oriented
– Virtual / live
• Channels and activities need to adapt
– Online / Phone
– Regular Meetings / Ongoing Interaction
– Complexity of Platform
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7. 10 am
Team Meeting

8. Community Management is Two Way Marketing
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9. 1.00pm
SocialBizUG.org Updates
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10. SocialBizUG.Org – Your Community Platform
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11. 3.30 pm
Webcast Organization
• Monthly Community Webcast: 2nd Wed of Month, 10am ET
– Community News
– Community Spotlight
– Special Topic
• SocialBizUG Webcast: 4rd Wed of Month, 12pm ET
– Focus on one Topic
• Identify Topics & Speakers
• Gather Community News
• Promote Webcasts
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12. 4pm
Travel Planning
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13. Face to Face beats Virtual
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16. Tip: Drag and Drop from your Connections Side Bar

23. To sum it up..

24. Thank you!
Questions?
Comments?
Feedback?
@oliheinz / oli@us.ibm.com
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