2. Questionnaire Audience Feedback Around 80% of people we asked said that after seeing the music video they would go out and buy the single, commenting that it was ‘catchy’ and the storyline stayed with you after watching the video.
3. Negative Comments.. There were very little negative comments about the music video, some people merely commenting on the fact that a few of the shots were slightly unsteady but hardly noticeable to most.
4. Conforming to Commercial Grime.. The majority of the audience were not aware that we were conforming to commercial Grime, instead thinking instead that this was an R&B video. However this is an understandable reaction as Grime is largely influenced by R&B and Hip-Hop, often being described as a sub-genre of music because of this.
