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@NICKWECREATE




SWITCH
 ON

 NICK JANKEL
 JULY 2012
 PREPARED FOR MENDAKI CLUB
“Open your mouth and
you’re wrong.”


ZEN SAYING
Enlightening, enabling and
empowering change-agents
at every level to co-create a
radically more thriving
world.
RECENT CLIENTS & FUNDERS
THE IMPACT ACCELERATOR

                         Collaborative Leadership

                              Scale Strategy


                             Brand Strategy

                               Impact Story

                             Impact Metrics


                              Impact Model

                              Breakthrough
                               Proposition

                               Innovation
                                Purpose

                              Breakthrough
                               Leadership

                               Leadership
                                Purpose
INNOVATION &
 LEADERSHIP ARE
THE DOUBLE HELIX
     OF ALL
 BREAKTHROUGH
THE BIRDS MAKE GREAT SKY-CIRCLES OF
THEIR FREEDOM. HOW DO THEY LEARN IT?
THEY FALL, AND FALLING THEY ARE GIVEN
                WINGS.

                RUMI
@NICKWECREATE




PURPOSE
-DRIVEN INNOVATION & ENTERPRISE
WHAT IDEAS ARE
ENERGIZING YOU AT
  THE MOMENT?




       HOW IS BEING   WHAT ONE THING WOULD YOU
        HERE TODAY     LIKE TO LEAVE WITH THAT
       ALIGNED WITH     WOULD NOURISH YOUR
      YOUR PURPOSE?           PURPOSE?
CRISES OF...

      POVERTY
  CLIMATE CHANGE
     CONFLICT
  UNEMPLOYMENT
    CORRUPTION
  RESOURCE WARS
DEPRESSION & SUICIDE
INNOVATION
VEHICLE FOR DELIVERING PURPOSE
INGENUITY & LIBERATION OF FREE ENTERPRISE
COLLECTIVE SPIRIT OF MUTUAL EMANCIPATION
RECALIBRATE
CAPITALISM TOWARDS THRIVEABILITY

WITHOUT POLITICS!
COLLECTIVE
 CAPITALISM
Collective spirit of
         COMMUNAL
socialismCREATIVITY    16
PRIVATE SECTOR




                          ADAPTABILITY
                             SPEED
                           INGENUITY
                                                    3RD SECTOR
PUBLIC SECTOR


                                         (COM)PASSION
                SCALE
                                         INDEPENDENCE
                JUSTICE
                                          CITIZENSHIP
                VISION
PRIVATE SECTOR
                               SHORT-TERM
                                  GREED
                             IRRESPONSIBILITY

                              ADAPTABILITY
                                  SPEED
                                INGENUITY
                                                               3RD SECTOR
PUBLIC SECTOR


                                                 (COM)PASSION
                  SCALE
                                                 INDEPENDENCE
                 JUSTICE
                                                  CITIZENSHIP
                  VISION

                OPPRESSION                         RIGHTEOUS
                 INERTIA                          INEFFECTUAL
            WASTEFULNESS                        VESTED INTERESTS
PRIVATE SECTOR
                                   SHORT-TERM
                                      GREED
                                 IRRESPONSIBILITY

                                  ADAPTABILITY
                                      SPEED
                                    INGENUITY
                                                                   3RD SECTOR
PUBLIC SECTOR


                                                     (COM)PASSION
                  SCALE
                                                     INDEPENDENCE
                 JUSTICE
                                                      CITIZENSHIP
                  VISION

                OPPRESSION                             RIGHTEOUS
                 INERTIA                              INEFFECTUAL
            WASTEFULNESS                            VESTED INTERESTS
PROFIT MOTIVE
                          GREED
                   IRRESPONSIBILITY



                     ADAPTABILITY
                          SPEED
                         INGENUITY

               PURPOSE-DRIVEN
               ORGANISATIONS
               SCALE         (COM)PASSION
               JUSTICE       INDEPENDENCE
               VISION         CITIZENSHIP

                                               RIGHTEOUS
 OPPRESSION
                                              INEFFECTUAL
  INERTIA
                                            VESTED INTERESTS
WASTEFULNESS
PURPOSE
ALCHEMISES WITH VISION TO FOCUS
ENERGIES ON CHANGE
“I apply the tools of econometrics a few times
a year, but I apply my knowledge of the
purpose of my life every day. It’s the single
most useful thing I’ve ever learned. I promise
my students that if they take the time to figure
out their life purpose, they’ll look back on it as
the most important thing they discovered at
HBS. If they don’t figure it out, they will just
sail off without a rudder and get buffeted in
the very rough seas of life. Clarity about their
purpose will trump knowledge of activity-
based costing, balanced scorecards, core
competence, disruptive innovation, the four
Ps, and the five forces.”

CLAYTEN CHRISTENSEN
HARVARD BUSINESS SCHOOL
“When you do things from
your soul, you feel a river
moving in you, a joy.”


RUMI
“And you? When will you
begin that long journey into
yourself?


RUMI
SPIRAL 0                 What were you born to do?
           My Purpose    What special sauce do you
                        bring to any situation? Where
                             do you serve best?



           My Passion
                              In this context, what
                              moves you, inspires
                              you? What have you
                             learnt on your journey
                            to give or teach others?


            My Point

                             So what is the point of
                            life? Why are we here?



            My World
                             How do you see the
                            reality? How does the
                                  world work?
SPIRAL 1                       What is the reason the
                                organisation exists?
            Our Purpose       How it can best serve?
                               Who are you serving
                              and what is possible for
                                       them?

                              Harnessing these, what is
              Vision &          your vision for a better
               Values         world in 5-7 years time in
                              the context of the world’s
                                  problems? What 4
                                qualities do you value
                                  most in this vision?

           Skills & Talents
                                 With this purpose in
                               mind, what value do you
                               offer the world - unique
                                  skills, experiences,
                               talents and capacities?
                                 Where do you have
                                        virtuosity?
            My Purpose

                               What is your reason for
                                existing? What special
                                sauce do you bring to
                               any situation? Where do
                                   you serve best?
“Be patient toward
everything unresolved in
your heart and try to
love the questions
themselves... the point is
to live everything... live
the questions now.”
RAINER MARIA RILKE
Q&A
@NICKWECREATE




BREAKTHROUGH
INNOVATION WITH A PURPOSE
BREAKTHROUGH
SOCIAL INNOVATION

Definition: The impactful leverage of ideas
for social good in a manner that
permanently disappears or massively
reduces a major social problem
HOW
DO WE KNOW WHEN WE HAVE GOT ONE?

SOCIAL (FOCUSED ON A MAJOR SOCIAL PROBLEM)              ✓
SYSTEMIC (TACKLES ROOT CAUSES NOT JUST SYMPTOMS)        ✓
SUSTAINABLE (DESIGNED FOR GROWTH INTO THE FUTURE)       ✓
SCALEABLE (DESIGNED FOR MILLIONS VS. HUNDREDS)          ✓
SELF-ORGANIZING (CITIZENS / USERS INVOLVED IN IMPACT)   ✓
BREAKTHROUGH
IN REALITY
TRANSFORMATIVE, SYSTEMIC INNOVATION IS OFTEN TALKED
ABOUT YET SELDOM ACHIEVED
RISK-AVERSION, PERFORMANCE-FOCUS, ORG CULTURE &
FUNDING CONSTRAINTS HAMPER BREAKTHROUGH
THE EXTENT OF THE BREAKTHROUGH ACHIEVED IS DIRECTLY
PROPORTIONAL TO THE CAPACITY OF THE TEAM TO TOLERATE
AMBIGUITY, EMBRACE THE UNCERTAINTY OF NEW MODELS,
CULTIVATE THE EDGES OF THE NETWORK & CRACK THE DEEP
CODE OF THE SYSTEM
HUMAN-CENTRED DESIGN AND CROWD-SOURCING ALONE
TEND TOWARDS INCREMENTAL OUTCOMES UNLESS OTHER
PROCESS / TOOLS ENGAGE THE TEAM IN BIG, BOLD THINKING
BREAKTHROUGH INNOVATION PROFILE
Possibility Oriented


Open


Responsive


Networked


Resilient


Empathic


Coachable
WARNING
NOTHING IN HERE IS ‘TRUE’

(BUT IT MIGHT SERIOUSLY SWITCH YOU ON)
WHAT
DO YOU SEE?
“He was a bold man that first ate
an oyster.”

JONATHAN SWIFT
SWITCHED ON LEADERSHIP




                         BREAKTHROUGH




                                        © Wecreate 201
NBA
SUPER HERO
SWITCHED ON LEADERSHIP




                         BREAKTHROUGH




                                        © Wecreate 201
6 BILLION
DOLLAR COMPANY
SWITCHED ON LEADERSHIP




                         BREAKTHROUGH




                                        © Wecreate 201
5 MILLION
ROOMS BOOKED
SWITCHED ON LEADERSHIP




                         BREAKTHROUGH




                                        © Wecreate 201
70%
GROWTH OVER 8 YEARS

CLOSE TO CHINA
SWITCHED ON LEADERSHIP




                         BREAKTHROUGH




                                        © Wecreate 201
4 PRISONS
(AND A POP UP SHOP)
SWITCHED ON LEADERSHIP




                         BREAKTHROUGH




                                        © Wecreate 2012
“If I had not been in prison I would not
have been able to achieve the most
difficult task in life, and that is changing
yourself... Prison itself is a tremendous
education in the need for patience and
perseverance. It is above all a test of
one's commitment.”

NELSON MANDELA
‘Switched on’ people are
either delusional or
visionary.

Either way, they see a
breakthrough where no-
one else can see one.
INNOVATION
SEEING PROBLEMS
SWITCHING THEM INTO POSSIBILITIES

AND BRINGING THEM TO LIFE BRILLIANTLY, NO
MATTER WHAT
INNOVATORS
CREATE NEW MARKETS
THROUGH (THOUGHT) LEADERSHIP
INCREMENTAL
EVOLUTIONARY
BREAKTHROUGH
DISRUPTIVE
SWITCHED ON LEADERSHIP




                         BREAKTHROUGH




                                        © Wecreate 2012
SWITCHED ON LEADERSHIP




                         BREAKTHROUGH




                                        © Wecreate 2012
SWITCHED ON LEADERSHIP




                         BREAKTHROUGH




                                        © Wecreate 2012
SWITCHED ON LEADERSHIP




                         BREAKTHROUGH




                                        © Wecreate 2012
WHAT IS A
BREAKTHROUGH
 INNOVATION IN
 YOUR WORLD?
BREAKTHROUGH
INNOVATIONS
DESTABILISE
STATUS QUO
CREATE A GREATER
SHARE OF THE FUTURE
CURRENT
WORLD DRIVEN BY OLD RULES
CURRENT
LEADERS SUCCEEDED WITH THE OLD RULES
WORLD
WIRED TO RESIST CREATIVITY IN FAVOUR OF
EFFICIENCY & CONTROL
“There is deep institutional and
cultural resistance to real change.
And, as the forces of disruption
increase, often the resistance of
organizations under threat does
not abate but intensifies, until
flailing against this unknown or
misunderstood enemy they
exhaust themselves - take your
pick from the slew of industry
and organizational failures.”
ALAN MOORE, HUFFINGTON POST
PEOPLE
OFTEN CAN’T OR WON’T SEE THE FUTURE
UNTIL IT IS
TOO LATE




 $85 BILLION
    TO $0
WHY?
ACCESS TO SAME IF NOT MORE
TECHNOLOGY, RESOURCES, CAPITAL, STAR
HIRES, RESEARCH ETC.
DOOMED
TO SOLUTION FAILURE
WHY?
MODELS
ALL ARE PREMISED ON ASSUMPTIONS
STATUS QUO
MAINTAINED BY OUTDATED ASSUMPTIONS
CHOOSE
ASSUMPTIONS
ASSUMPTION
SHAPE OUR SUCCESS AND DELINEATE OUR
FAILURE
ASSUMPTION
VIDEOS ARE SCARCE
WE CONTROL ACCESS (TIME & RANGE)
YOU MUST COME INTO A STORE
LATE FEES ARE PART OF LIFE (AND OUR
BUSINESS MODEL)
SWITCH!
ASSUMPTION
VIDEOS ARE ABUNDANT
WE ENABLE ACCESS
YOU CAN INTERACT & TRANSACT ONLINE
NO LATE FEES ARE A RIGHT
THE COMMUNITY IS BETTER TOGETHER
SOLUTION
A FLEXIBLE, ACCESSIBLE, ENJOYABLE PEER-
POWERED ONLINE COMMUNITY WHERE WE
CAN ALL SEE, RATE AND EXPLORE MOVIES
TOGETHER
$0 BILLION TO
      $6




                A PEER-ENABLED,
                SELF-ORGANISING
                BUSINESS MODEL
ASSUMPTION
PRISONERS ARE THERE TO BE PUNISHED AND
CONTROLLED
MENIAL WORK IS ALL THEY ARE GOOD FOR
INVESTING IN THEIR TALENTS IS A WASTE OF
TIME AS THEY ARE #$%^&
SWITCH!
ASSUMPTION
PRISONERS CAN BE THERE TO BE LEARN AND
HEAL
THEY CAN CONTRIBUTE TO MEANINGFUL WORK
INVESTING IN THEIR TALENTS IS A PRIMARY
WAY TO STOP THEM REOFFENDING
SOLUTION
A PRISONERS-RUN FINE DINING RESTAURANT
THAT PREPARES THEM FOR THE RIGOROUS
DEMANDS OF REAL-WORLD CATERING
INDUSTRY AND GETS THEM INTO JOBS THAT
PREVENTS THEM RETURNING
IMPACT
150 GRADUATES
25% NEVER HAD A JOB
70% TO 20% REOFFENDING
12,000 VISITORS
£64 MILLION SAVING
BREAKTHROUGH
INNOVATIONS CHANGE THE RULES FOREVER

BY SWITCHING THE ASSUMPTIONS THAT
DRIVE THE SPACE
PROBLEMS CANNOT BE SOLVED BY THE
SAME LEVEL OF CONSCIOUSNESS THAT
         CREATED THEM.




                ALBERT EINSTEIN
SURFACE
ASSUMPTIONS, BIASES, BELIEFS
SHARE AN ASSUMPTION
THAT NO LONGER SERVES
THE SYSTEM YOU WANT TO
        CHANGE
EASY...?
IF IT WAS, EVERYONE WOULD BE DOING IT!
99

   THE BREAKTHROUGH SWITCH

What is our / my purpose?                                          Breakthrough Opportunity

                                                                 What kind of headline ideas could
 Problem                                                         seize this opportunity?
What is the problem, in human terms?


                                                                   Breakthrough Proposition

                                                                 What proposition emerges from this
 Proposition
                                                                 insight?
What is the current proposition that results in
         the current proposition that results
in this problem?
this probelm?

                                                                  Breakthrough Insight

                                                                 What is a more insightful, future-positive
 Assumptions
                                                                 belief?
What do we have to believe to generate
and validate this proposition?
                                                  BREAKTHROUGH




                                                                                              © wecreate 2012
100




A BILLION PEOPLE DO NOT
  HAVE CLEAN WATER -
 CHOLERA EPIDEMICS KILL
HUNDREDS OF THOUSANDS
CHOLERA

                                                                                            Breakthrough Opportunity
                                                                                          What kind of headline ideas could seize this opportunity?

  Problem
What is the problem, in human terms?
                                                                                                              The Folded Sari
           A billion people do not have clean
             water - cholera epidemics kill
                 hundreds of thousands.
                                                                                            Breakthrough Proposition
                                                                                          What proposition maximises accessibility, usability and enjoyability?

  Proposition
                                                                                       Focus investment on empowering and enabling
What is the current proposition [product offer, business model,                        people (with media tools, comms etc) to use it in
org process] that leads to this problem?
                                                                                            new ways to increase health - virally.
            Raise money to buy and deliver
          equipment (drill boreholes, pumps,
          lifestraws) to provide water. More
             investment needed to maintain                                                  Breakthrough Insight
                      technology.                                                         What is a more powerful, liberating and abundant view of
                                                                                          human nature /life?
  Assumptions
What do we have to believe to generate and validate this proposition?
                                                                                          Existing equipment - the sari - can be re-
                                                                                                 purposed to solve problems.
New things / technology is the best way to solve                                              The people need empowerment.
                  problems.
           Money solves problems.
                                                                        BREAKTHROUGH
            The people need help.
                      .

                                                                                                                                               © wecreate 2012
102




99% OF MICROBES FILTERED
50% REDUCTION IN CHOLERA
  70% STILL FILTERING 5
   YEARS LATER + VIRAL
         SPREAD
IN 1983, ONLY
  THOSE WHO
 COULD USE A
COMMAND LINE
 COULD USE A
   COMPUTER
PERSONAL COMPUTING

                                                                                           Breakthrough Opportunity
                                                                                         What kind of headline ideas could seize this opportunity?

  Problem
What is the problem, in human terms?                                                           Think different with a Mac... (and its
                                                                                                            ecosystem)

       Everyday people are not buying or using
          computers as much as they could.
                                                                                           Breakthrough Proposition
                                                                                         What proposition maximises accessibility, usability and enjoyability?

  Proposition
                                                                                          We design and sell ‘computers’ as creativity
What is the current proposition [product offer, business model,                             maximisers - they help people thrive.
org process] that leads to this problem?



   We design and sell computers as productivity
      maximers - they help businesses win.                                                 Breakthrough Insight
                                                                                         What is a more powerful, liberating and abundant view of
                                                                                         human nature /life?
  Assumptions
What do we have to believe to generate and validate this proposition?

                                                                                       Creativity is the goal of life. Technology can help
                                                                                          liberate us, empower us and inspire us.
     Productivity is the goal of life. Technology
      helps us be more productive cogs in the                           BREAKTHROUGH
    business machine (growing profits, GDP etc.)

                                                                                                                                              © wecreate 2012
THE WORLD’S
  LARGEST
COMPANY 28
YEARS LATER
106

   THE BREAKTHROUGH SWITCH

What is our / my purpose?                                          Breakthrough Opportunity

                                                                 What kind of headline ideas could
 Problem                                                         seize this opportunity?
What is the problem, in human terms?


                                                                   Breakthrough Proposition

                                                                 What proposition emerges from this
 Proposition
                                                                 insight?
What is the current proposition that results in
         the current proposition that results
in this problem?
this probelm?

                                                                  Breakthrough Insight

                                                                 What is a more insightful, future-positive
 Assumptions
                                                                 belief?
What do we have to believe to generate
and validate this proposition?
                                                  BREAKTHROUGH




                                                                                              © wecreate 2012
Q&A
THINK SYSTEMICALLY
INNOVATE DISRUPTIVELY
ACT COLLABORATIVELY
“Be patient toward
everything unresolved in
your heart and try to
love the questions
themselves... the point is
to live everything... live
the questions now.”
RAINER MARIA RILKE
@NICKWECREATE




BREAKTHROUGH
LEADERSHIP (WITH A PURPOSE)
EVERYONE THINKS OF CHANGING THE
  WORLD, BUT NO ONE THINKS OF
       CHANGING HIMSELF.

          LEO TOLSTOY
SUBLIME
TO THE RIDICULOUS...
CREATIVITY IS NOT A TALENT. IT
   IS A WAY OF OPERATING.
         JOHN CLEESE
SHARE AN ASSUMPTION
THAT NO LONGER SERVES
         YOU
HUMANS
IRRATIONAL CHOICES
CHAOTIC SYSTEMS
MESSY LIVES
MULTIPLE LAYERS
“Many forms of decision-
making, especially those that
involve a high level of risk and
uncertainty, involve biases and
emotions that act at an implicit
level.”

THE ROLE OF EMOTION IN DECISION
MAKING: A COGNITIVE NEUROSCIENCE
PERSPECTIVE
117




        vmPFC




SOURCE: DAMASIO, BACHARA, BABA ET AL.
HUMAN MOTIVATIONS



    Practical & social




    Rational




    Emotional
HAND
BEHAVIOURS & ACTIONS
TOOLS & TECHNIQUES

CREATIVITY
HEAD
COGNITIVE FRAMES & LOGICAL REASONS
CONNECTING IDEAS & CONTENT
MENTAL MAPS & MEANING

TRUTH
HEART
FEELINGS
EMOTIONAL EXPERIENCE
INTUITIONS

LOVE
“In order to create there
must be a dynamic force,
and what force is greater
that love?”

STRAVINSKY
SWITCHED ON LEADERS
                                                         CHARACTERISTICS   CAPABILITIES



Practical & social techniques

                                        Results

                                     Engagement

Rational techniques                 Story / Strategy

                                       Sensing

                                       Intention
Emotional techniques
                                 Integrity / Alignment

                                       Purpose

                                Awareness / Connection
BUT THERE IS A
    CATCH
WIRED
TO SURVIVE
PATTERNS
BRAIN SENSES THREATS BASED ON PAST
EXPERIENCE AND ‘PROGRAMMING’
PROBLEMS
PRIORITISED OVER POSSIBILITIES
FEAR RESPONSE
HAND
FIGHT, FLIGHT, FREEZE


CLOSED HAND / FIST
HEAD
I KNOW THE ANSWER
IT’S A PROBLEM / BAD
THIS SHOULD NOT BE HAPPENING
CLOSED MIND
HEART
FEAR & ANXIETY
LACK
SUFFERING

CLOSED HEART / SHUT DOWN
OFF

        REACT
      = RETREAT
OFF     REPEAT

OFF

                  © wecreate 2012
“Nothing will stop you
being creative so effectively
as the fear of making a
mistake.”

JOHN CLEESE
ASSUMPTIONS
HELP
WITH SURVIVING
PREVENT
US THRIVING
BREAK
THROUGH
BREAK
THROUGH THE BARRIERS
HAND
HEAD
HEART
OPEN
HAND
HEAD
HEART
OPENNESS
MAJOR EVOLUTIONARY ADVANTAGE
REWIRE
OURSELVES TO THRIVE
ON



ON
     = CREATE
       COLLABORATE
ON



               © wecreate 2012
145


SWITCHED ON LEADERSHIP
SWITCHED ON LEADERSHIP

                                                                                        Proactivity
                                                                                      What can I do right now to serve those most needing support
                                                                                      and ensure this problem does not happen again?
  Problems
What is the problem I perceive right now? Am I prepared Switch On -
and stop reacting, start observing and follow it to its origins?
                                                                                        Possibility
                                                                                      With this purpose, what kind of ideas and opportunities come
                                                                                      to me to solve this problem positively?




  Patterns                                                                              Purpose

What pattern is being triggered now that causes this to be a problem                  With this passion, what is my focused purpose in this situation?
for me? Is it familiar to me? How does my mind and body react?




                                                                                        Passion
                                                                                      With this peace, what am I passionate about inspiring or
                                                                                      enabling more of in the world around me?
  Pain
What (painful) beliefs and assumptions do I have about myself and
the world that underpin this pattern?
What causes me to believe in these assumptions? What scares me                          Peace
most in these moments?
What memories do I associate with these beliefs?                                      How can I reconnect with who I truly am and heal the pain
                                                                       BREAKTHROUGH   right now?
                                                                                      From this sense of peace and openness what do I truly believe
                                                                                      about myself and the world?


                                                                                                                                        © Wecreate 2012
PROBLEMS
OUR OWN LIMITS TO LOVE (HEART), TRUTH
(HEAD), CREATIVITY (HAND)
“There are only two ways to live your
life. One is as though nothing is a
miracle. The other is as though
everything is a miracle.”


ALBERT EINSTEIN
148


SWITCHED ON LEADERSHIP
SWITCHED ON LEADERSHIP

                                                                                        Proactivity
                                                                                      What can I do right now to serve those most needing support
                                                                                      and ensure this problem does not happen again?
  Problems
What is the problem I perceive right now? Am I prepared Switch On -
and stop reacting, start observing and follow it to its origins?
                                                                                        Possibility
                                                                                      With this purpose, what kind of ideas and opportunities come
                                                                                      to me to solve this problem positively?




  Patterns                                                                              Purpose

What pattern is being triggered now that causes this to be a problem                  With this passion, what is my focused purpose in this situation?
for me? Is it familiar to me? How does my mind and body react?




                                                                                        Passion
                                                                                      With this peace, what am I passionate about inspiring or
                                                                                      enabling more of in the world around me?
  Pain
What (painful) beliefs and assumptions do I have about myself and
the world that underpin this pattern?
What causes me to believe in these assumptions? What scares me                          Peace
most in these moments?
What memories do I associate with these beliefs?                                      How can I reconnect with who I truly am and heal the pain
                                                                       BREAKTHROUGH   right now?
                                                                                      From this sense of peace and openness what do I truly believe
                                                                                      about myself and the world?


                                                                                                                                        © Wecreate 2012
149


SWITCHED ON LEADERSHIP
SWITCHED ON LEADERSHIP                                                                     HIGHER ORDER
                                                                                        Proactivity

                   ORDER                                                              What can I do right now to serve those most needing support
                                                                                      and ensure this problem does not happen again?
  Problems
What is the problem I perceive right now? Am I prepared Switch On -
and stop reacting, start observing and follow it to its origins?
                                                                                        Possibility
                                                                                      With this purpose, what kind of ideas and opportunities come
                                                                                      to me to solve this problem positively?




  Patterns                                         THE EXTENT OF THE
                                                                   Purpose

                                                    BREAKTHROUGH
What pattern is being triggered now that causes this to be a problem
for me? Is it familiar to me? How does my mind and body react?
                                                                                      With this passion, what is my focused purpose in this situation?



                                                 DEPENDS ON HOW DEEP
                                                 WE ARE WILLING TO GO
                                                                   Passion
                                                                                      With this peace, what am I passionate about inspiring or

  Pain                                            TO MAKE THE SWITCH                  enabling more of in the world around me?


What (painful) beliefs and assumptions do I have about myself and
the world that underpin this pattern?
What causes me to believe in these assumptions? What scares me                          Peace
most in these moments?
What memories do I associate with these beliefs?                                      How can I reconnect with who I truly am and heal the pain
                                                                       BREAKTHROUGH   right now?
                                                                                      From this sense of peace and openness what do I truly believe
                                                                                      about myself and the world?



                                                                       CHAOS                                                            © Wecreate 2012
PREPARE
TO ENTER
YOU TAKE THE BLUE PILL, THE STORY ENDS,
 YOU WAKE UP IN YOUR BED AND BELIEVE
 WHATEVER YOU WANT TO BELIEVE. YOU
     TAKE THE RED PILL, YOU STAY IN
  WONDERLAND, AND I SHOW YOU HOW
      DEEP THE RABBIT HOLE GOES.
              MORPHEUS
EPIPHANY
EUREKA!
“Invention, it must be
humbly admitted, does not
consist in creating out of
the void, but out of chaos;
the materials must, in the
first place, be afforded.”
MARY SHELLEY
“If I had to answer one song it would
have to be ‘Yesterday’ because it came
to me in a dream and because 3000
people are supposed to have recorded
it.
“That was entirely magical – I have no
idea how I wrote that. I just woke up
one morning and it was in my head. I
didn’t believe it for about two weeks.”

PAUL MCARTNEY
“In short, it is a question of
processes that, even if they
do not originate in the
heavens, certainly go
beyond our intention and
our control, acquiring - with
respect to the individual - a
kind of transcendence.”
ITALO CALVINO
SOURCE
OF CREATIVITY
“Much of the source, like an
iceberg, is deep underwater,
unseen.”

DOUGLAS HOFSTADTER
“In the beginner's mind
there are many possibilities,
in the expert's mind there
are few.”
SHUNRYU SUZUKI
“At the onset of every work, you
must recreate your primal
innocence.”

RAINER MARIA RILKE
“Experts can only give you
incremental evolution... if you’ve
never heard about a problem, [you
mind has to] work with a higher
level of neocortex.”

NAVEEN JAIN, BILLIONAIRE ENTREPRENEUR
“I have the feeling that I
don’t write my books, that
the story is somewhere
floating. My job is to be
quiet, to be silent and alone,
ready to tune into thoise
voices and write the story...
The story does not belong
to me”
ISABEL ALLENDE
INSIGHT
IS THE SUBSTRATE OF ALL CREATIVITY

CONVENTION IN, CONVENTION OUT
EMBRACE THE
  CHAOS




              LOVE THE LIMBO
“One must have chaos in
order to give birth to a
dancing star.”

NIETZSCHE
168


SWITCHED ON LEADERSHIP
SWITCHED ON LEADERSHIP

                                                                                          Proactivity
                                                                                        What can I do right now to serve those most needing support
                                                                                        and ensure this problem does not happen again?
  Problems
What is the problem I perceive right now? Am I prepared Switch On -
and stop reacting, start observing and follow it to its origins?
                                                                                          Possibility
                                                                                        With this purpose, what kind of ideas and opportunities come
                                                                                        to me to solve this problem positively?


             RIGOUR                                                                                           RIGOUR
  Patterns                                                                                Purpose

What pattern is being triggered now that causes this to be a problem                    With this passion, what is my focused purpose in this situation?
for me? Is it familiar to me? How does my mind and body react?




                                                                                          Passion
                                                                                        With this peace, what am I passionate about inspiring or
                                                                                        enabling more of in the world around me?
  Pain
What (painful) beliefs and assumptions do I have about myself and
the world that underpin this pattern?
What causes me to believe in these assumptions? What scares me                            Peace
most in these moments?
What memories do I associate with these beliefs?                                        How can I reconnect with who I truly am and heal the pain
                                                                         BREAKTHROUGH   right now?
                                                                                        From this sense of peace and openness what do I truly believe
                                                                                        about myself and the world?



                                                                       CREATIVITY                                                         © Wecreate 2012
“We need to be in the open
mode when pondering a
problem – but! – once we
come up with a solution, we
must then switch to the
closed mode to implement
it.”
JOHN CLEESE
OPEN
AND CLOSE

(DIVERGENT & CONVERGENT)
RIGOUR
IS AN ESSENTIAL PART OF CREATIVITY
ARCHETYPE
OF CHANGE & TRANSFORMATION
JOURNEY
CREATES RESILIENCE, CREATIVITY, THRIVING
“Your body and mind are the field.
Suffering is the seed, wisdom the
sprout and Buddhahood the grain.”


BODDHIDARMA
PURPOSE
FOUND ON OUR JOURNEY INTO PAIN
“Whenever we set out
with the intent to
generate a breakthrough,
we must necessarily
venture forth where few
have ventured before.” 
NICK JANKEL, WECREATE
PURPOSE
TRANSCENDS PAIN

PLEASURE CANNOT
PURPOSE
CONNECTS HEAD, HAND, HEART IN SERVICE TO
PEOPLE & PLANET
PURPOSE
EMANATION & EMERGENCE
WEI WU WEI
DOING NOT DOING
The sage does not accumulate for himself.
The more he uses for others, the more he
has himself.
The more he gives to others, the more he
possesses of his own.
The Way of Heaven is to benefit others and
not to injure.
The Way of the sage is to act but not to
compete.

TAO TE CHING, 81
PROBLEMS
CONTAIN WITHIN THEM THE ESSENCE OF THEIR
CREATIVE SOLUTION
REALITY
BITES
“‘I could have let hatred for this act
consume me. I could have curled up in
a ball and cried, asking, “Why me?” But
I didn’t. From the moment I was given
the option of choosing life, I made a
pact that if I did survive I would live a
full life, a good and rich life.”

GILL HICKS
“We who lived in the concentration
camps can remember the men who
walked through the huts comforting
others, giving away their last piece of
bread. They may have been few in
number but they offer sufficient proof
that everything can be taken from a
man but one thing: the last of the
human freedoms – to choose one’s
attitude in any given set of
circumstances, to choose one’s own
way.”
VIKTOR FRANKL
LEADERS
CREATE NEW CONTEXT FOR OURSELVES &
OTHERS TO CO-CREATE A RADICALLY BETTER
WORLD
ONENESS
IS GREATEST RESOURCE FOR SOCIAL JUSTICE &
ENVIRONMENTAL THRIVING

BRAHMAN, BROTHERHOOD OR BUDDHAHOOD
“LOVE”
ONLY THING THAT CAN CHANGE ANYTHING
PERMANENTLY
SOCIAL ENTERPRISE / INNOVATION IS LOVE IN
ACTION
LET ME SAY THAT THE TRUE
REVOLUTIONARY IS GUIDED BY A GREAT
FEELING OF LOVE.

CHE GUEVARA
SWITCH ON
PURPOSEFULLY REWIRE OUR MINDS AND THE
SYSTEM TO SEE POSSIBILITIES FOR ALL WITHIN
PROBLEMS OF SO MANY
SWITCH
ANYTHING INTO AN OPPORTUNITY TO CREATE
THE FUTURE
PROBLEMS
ARE THE KEYS WHICH UNLOCK THE DOORS OF
PEACE, PURPOSE & POSSIBILITY
IF   (AND IT’S A BIG IF)
LET GO
TECHNIQUES, BOUNDARIES
IDEAS, BELIEFS, REASONS, RULES
FEARS, WORRIES
IF   (AND IT’S ANOTHER BIG IF)
EMBRACE
THE CHAOS

AND GET COMFORTABLE WITH UNCERTAINTY
COURAGE
CURIOSITY & CREATIVITY TO FIND NEW
ASSUMPTIONS & INSIGHTS
I saw the angel in the
marble and carved
until I set him free.

MICHELANGELO
‘Switched on’ people
carve away everything -
their own patterns and
assumptions most of all
- to set themselves free.
RISKY?
TO MAKE THE SWITCH
SURE!
CREATIVITY IN LIFE AND WORK IS RISK
INCARNATE
“He was a bold man that first ate
an oyster.”

JONATHAN SWIFT
HOLDING
ONTO OLD IDEAS
FAR MORE
DANGEROUS THAN
RISKING NEW ONES
THOUGH IT DOES
NOT STOP PEOPLE
     TRYING
WORLD
STARTS TO CHANGE, ASSUMPTIONS HAVE TO
CHANGE WITH IT
FAILED
ORGANISATIONS HAVE ACCESS TO SAME (AND
USUALLY MORE!) TECHNOLOGY, CONSUMERS,
CONSULTANTS, RESOURCES AS THE
DISRUPTORS...
SWITCHED ON
PEOPLE & BUSINESSES THRIVE IN THE
GLOBALISED, NETWORKED, PARTICIPATORY
WORLD
REWIRE
TO QUESTION
TO EMBRACE UNCERTAINTY
TO THINK DIFFERENTLY
TO SEARCH FOR THE POSSIBLE
If we want
breakthrough
outcomes, we must
have breakthrough
thoughts.
LEADERSHIP PROFILE
Possibility Oriented


Open


Responsive


Networked


Resilient


Empathic


Coachable
Q&A
YOU
ARE THE ONE YOU’VE BEEN WAITING FOR
“The fools of this world look for sages
far away. They don't believe that the
wisdom in their own mind is the
sage. .... As long as you look
somewhere else you’ll never see that
your own mind is the Buddha.”
BODDHIDARMA
You are only ever one
(major) assumption
away from a (massive)
breakthrough.
HEALING THE WOUNDS OF MODERNITY




   WITH MODERNITY’S GREATEST
          INVENTIONS
PICK
A PROBLEM

THE BIGGER & JUICIER THE BETTER
ON OR OFF
HURTING OR HEALING?
CONTROLING OR CREATING?
FEARFUL OR FLOWING?
MINDLESS OR MINDFUL?
HEARTLESS OR WHOLE-HEARTED?
I MUST CREATE A SYSTEM OR BE
ENSLAV’D BY ANOTHER MAN’S.

WILLIAM BLAKE
THE TRUTH IS A PATHLESS LAND

        KRISHNAMURTI
The pioneering
creative leadership
  & collaboration
     coaching
   programme
THIS SKY WHERE WE
         LIVE IS NO PLACE TO
        LOSE YOUR WINGS SO
          LOVE, LOVE, LOVE.

               HAFIZ

HAFIZ
CONNECT
NICK@WECREATE.CC

WECREATE.CC: SWITCHED ON INNOVATION &
LEADERSHIP
NICKJANKEL.COM: LIFE SWITCHED ON

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Switched On Leadership & Innovation

  • 1. @NICKWECREATE SWITCH ON NICK JANKEL JULY 2012 PREPARED FOR MENDAKI CLUB
  • 2. “Open your mouth and you’re wrong.” ZEN SAYING
  • 3. Enlightening, enabling and empowering change-agents at every level to co-create a radically more thriving world.
  • 5.
  • 6. THE IMPACT ACCELERATOR Collaborative Leadership Scale Strategy Brand Strategy Impact Story Impact Metrics Impact Model Breakthrough Proposition Innovation Purpose Breakthrough Leadership Leadership Purpose
  • 7. INNOVATION & LEADERSHIP ARE THE DOUBLE HELIX OF ALL BREAKTHROUGH
  • 8. THE BIRDS MAKE GREAT SKY-CIRCLES OF THEIR FREEDOM. HOW DO THEY LEARN IT? THEY FALL, AND FALLING THEY ARE GIVEN WINGS. RUMI
  • 10. WHAT IDEAS ARE ENERGIZING YOU AT THE MOMENT? HOW IS BEING WHAT ONE THING WOULD YOU HERE TODAY LIKE TO LEAVE WITH THAT ALIGNED WITH WOULD NOURISH YOUR YOUR PURPOSE? PURPOSE?
  • 11. CRISES OF... POVERTY CLIMATE CHANGE CONFLICT UNEMPLOYMENT CORRUPTION RESOURCE WARS DEPRESSION & SUICIDE
  • 13. INGENUITY & LIBERATION OF FREE ENTERPRISE
  • 14. COLLECTIVE SPIRIT OF MUTUAL EMANCIPATION
  • 16. COLLECTIVE CAPITALISM Collective spirit of COMMUNAL socialismCREATIVITY 16
  • 17. PRIVATE SECTOR ADAPTABILITY SPEED INGENUITY 3RD SECTOR PUBLIC SECTOR (COM)PASSION SCALE INDEPENDENCE JUSTICE CITIZENSHIP VISION
  • 18. PRIVATE SECTOR SHORT-TERM GREED IRRESPONSIBILITY ADAPTABILITY SPEED INGENUITY 3RD SECTOR PUBLIC SECTOR (COM)PASSION SCALE INDEPENDENCE JUSTICE CITIZENSHIP VISION OPPRESSION RIGHTEOUS INERTIA INEFFECTUAL WASTEFULNESS VESTED INTERESTS
  • 19. PRIVATE SECTOR SHORT-TERM GREED IRRESPONSIBILITY ADAPTABILITY SPEED INGENUITY 3RD SECTOR PUBLIC SECTOR (COM)PASSION SCALE INDEPENDENCE JUSTICE CITIZENSHIP VISION OPPRESSION RIGHTEOUS INERTIA INEFFECTUAL WASTEFULNESS VESTED INTERESTS
  • 20. PROFIT MOTIVE GREED IRRESPONSIBILITY ADAPTABILITY SPEED INGENUITY PURPOSE-DRIVEN ORGANISATIONS SCALE (COM)PASSION JUSTICE INDEPENDENCE VISION CITIZENSHIP RIGHTEOUS OPPRESSION INEFFECTUAL INERTIA VESTED INTERESTS WASTEFULNESS
  • 21. PURPOSE ALCHEMISES WITH VISION TO FOCUS ENERGIES ON CHANGE
  • 22. “I apply the tools of econometrics a few times a year, but I apply my knowledge of the purpose of my life every day. It’s the single most useful thing I’ve ever learned. I promise my students that if they take the time to figure out their life purpose, they’ll look back on it as the most important thing they discovered at HBS. If they don’t figure it out, they will just sail off without a rudder and get buffeted in the very rough seas of life. Clarity about their purpose will trump knowledge of activity- based costing, balanced scorecards, core competence, disruptive innovation, the four Ps, and the five forces.” CLAYTEN CHRISTENSEN HARVARD BUSINESS SCHOOL
  • 23. “When you do things from your soul, you feel a river moving in you, a joy.” RUMI
  • 24. “And you? When will you begin that long journey into yourself? RUMI
  • 25. SPIRAL 0 What were you born to do? My Purpose What special sauce do you bring to any situation? Where do you serve best? My Passion In this context, what moves you, inspires you? What have you learnt on your journey to give or teach others? My Point So what is the point of life? Why are we here? My World How do you see the reality? How does the world work?
  • 26. SPIRAL 1 What is the reason the organisation exists? Our Purpose How it can best serve? Who are you serving and what is possible for them? Harnessing these, what is Vision & your vision for a better Values world in 5-7 years time in the context of the world’s problems? What 4 qualities do you value most in this vision? Skills & Talents With this purpose in mind, what value do you offer the world - unique skills, experiences, talents and capacities? Where do you have virtuosity? My Purpose What is your reason for existing? What special sauce do you bring to any situation? Where do you serve best?
  • 27. “Be patient toward everything unresolved in your heart and try to love the questions themselves... the point is to live everything... live the questions now.” RAINER MARIA RILKE
  • 28. Q&A
  • 30. BREAKTHROUGH SOCIAL INNOVATION Definition: The impactful leverage of ideas for social good in a manner that permanently disappears or massively reduces a major social problem
  • 31. HOW DO WE KNOW WHEN WE HAVE GOT ONE? SOCIAL (FOCUSED ON A MAJOR SOCIAL PROBLEM) ✓ SYSTEMIC (TACKLES ROOT CAUSES NOT JUST SYMPTOMS) ✓ SUSTAINABLE (DESIGNED FOR GROWTH INTO THE FUTURE) ✓ SCALEABLE (DESIGNED FOR MILLIONS VS. HUNDREDS) ✓ SELF-ORGANIZING (CITIZENS / USERS INVOLVED IN IMPACT) ✓
  • 32. BREAKTHROUGH IN REALITY TRANSFORMATIVE, SYSTEMIC INNOVATION IS OFTEN TALKED ABOUT YET SELDOM ACHIEVED RISK-AVERSION, PERFORMANCE-FOCUS, ORG CULTURE & FUNDING CONSTRAINTS HAMPER BREAKTHROUGH THE EXTENT OF THE BREAKTHROUGH ACHIEVED IS DIRECTLY PROPORTIONAL TO THE CAPACITY OF THE TEAM TO TOLERATE AMBIGUITY, EMBRACE THE UNCERTAINTY OF NEW MODELS, CULTIVATE THE EDGES OF THE NETWORK & CRACK THE DEEP CODE OF THE SYSTEM HUMAN-CENTRED DESIGN AND CROWD-SOURCING ALONE TEND TOWARDS INCREMENTAL OUTCOMES UNLESS OTHER PROCESS / TOOLS ENGAGE THE TEAM IN BIG, BOLD THINKING
  • 33. BREAKTHROUGH INNOVATION PROFILE Possibility Oriented Open Responsive Networked Resilient Empathic Coachable
  • 34. WARNING NOTHING IN HERE IS ‘TRUE’ (BUT IT MIGHT SERIOUSLY SWITCH YOU ON)
  • 36.
  • 37.
  • 38. “He was a bold man that first ate an oyster.” JONATHAN SWIFT
  • 39. SWITCHED ON LEADERSHIP BREAKTHROUGH © Wecreate 201
  • 41. SWITCHED ON LEADERSHIP BREAKTHROUGH © Wecreate 201
  • 43. SWITCHED ON LEADERSHIP BREAKTHROUGH © Wecreate 201
  • 45. SWITCHED ON LEADERSHIP BREAKTHROUGH © Wecreate 201
  • 46. 70% GROWTH OVER 8 YEARS CLOSE TO CHINA
  • 47. SWITCHED ON LEADERSHIP BREAKTHROUGH © Wecreate 201
  • 48. 4 PRISONS (AND A POP UP SHOP)
  • 49. SWITCHED ON LEADERSHIP BREAKTHROUGH © Wecreate 2012
  • 50. “If I had not been in prison I would not have been able to achieve the most difficult task in life, and that is changing yourself... Prison itself is a tremendous education in the need for patience and perseverance. It is above all a test of one's commitment.” NELSON MANDELA
  • 51. ‘Switched on’ people are either delusional or visionary. Either way, they see a breakthrough where no- one else can see one.
  • 52. INNOVATION SEEING PROBLEMS SWITCHING THEM INTO POSSIBILITIES AND BRINGING THEM TO LIFE BRILLIANTLY, NO MATTER WHAT
  • 55.
  • 57. SWITCHED ON LEADERSHIP BREAKTHROUGH © Wecreate 2012
  • 58. SWITCHED ON LEADERSHIP BREAKTHROUGH © Wecreate 2012
  • 59. SWITCHED ON LEADERSHIP BREAKTHROUGH © Wecreate 2012
  • 60. SWITCHED ON LEADERSHIP BREAKTHROUGH © Wecreate 2012
  • 61. WHAT IS A BREAKTHROUGH INNOVATION IN YOUR WORLD?
  • 64. CREATE A GREATER SHARE OF THE FUTURE
  • 67. WORLD WIRED TO RESIST CREATIVITY IN FAVOUR OF EFFICIENCY & CONTROL
  • 68. “There is deep institutional and cultural resistance to real change. And, as the forces of disruption increase, often the resistance of organizations under threat does not abate but intensifies, until flailing against this unknown or misunderstood enemy they exhaust themselves - take your pick from the slew of industry and organizational failures.” ALAN MOORE, HUFFINGTON POST
  • 69. PEOPLE OFTEN CAN’T OR WON’T SEE THE FUTURE
  • 70. UNTIL IT IS TOO LATE $85 BILLION TO $0
  • 71. WHY? ACCESS TO SAME IF NOT MORE TECHNOLOGY, RESOURCES, CAPITAL, STAR HIRES, RESEARCH ETC.
  • 73. WHY?
  • 74.
  • 75.
  • 76. MODELS ALL ARE PREMISED ON ASSUMPTIONS
  • 77. STATUS QUO MAINTAINED BY OUTDATED ASSUMPTIONS
  • 78.
  • 80. ASSUMPTION SHAPE OUR SUCCESS AND DELINEATE OUR FAILURE
  • 81. ASSUMPTION VIDEOS ARE SCARCE WE CONTROL ACCESS (TIME & RANGE) YOU MUST COME INTO A STORE LATE FEES ARE PART OF LIFE (AND OUR BUSINESS MODEL)
  • 83. ASSUMPTION VIDEOS ARE ABUNDANT WE ENABLE ACCESS YOU CAN INTERACT & TRANSACT ONLINE NO LATE FEES ARE A RIGHT THE COMMUNITY IS BETTER TOGETHER
  • 84. SOLUTION A FLEXIBLE, ACCESSIBLE, ENJOYABLE PEER- POWERED ONLINE COMMUNITY WHERE WE CAN ALL SEE, RATE AND EXPLORE MOVIES TOGETHER
  • 85. $0 BILLION TO $6 A PEER-ENABLED, SELF-ORGANISING BUSINESS MODEL
  • 86.
  • 87.
  • 88. ASSUMPTION PRISONERS ARE THERE TO BE PUNISHED AND CONTROLLED MENIAL WORK IS ALL THEY ARE GOOD FOR INVESTING IN THEIR TALENTS IS A WASTE OF TIME AS THEY ARE #$%^&
  • 90. ASSUMPTION PRISONERS CAN BE THERE TO BE LEARN AND HEAL THEY CAN CONTRIBUTE TO MEANINGFUL WORK INVESTING IN THEIR TALENTS IS A PRIMARY WAY TO STOP THEM REOFFENDING
  • 91. SOLUTION A PRISONERS-RUN FINE DINING RESTAURANT THAT PREPARES THEM FOR THE RIGOROUS DEMANDS OF REAL-WORLD CATERING INDUSTRY AND GETS THEM INTO JOBS THAT PREVENTS THEM RETURNING
  • 92. IMPACT 150 GRADUATES 25% NEVER HAD A JOB 70% TO 20% REOFFENDING 12,000 VISITORS £64 MILLION SAVING
  • 93. BREAKTHROUGH INNOVATIONS CHANGE THE RULES FOREVER BY SWITCHING THE ASSUMPTIONS THAT DRIVE THE SPACE
  • 94. PROBLEMS CANNOT BE SOLVED BY THE SAME LEVEL OF CONSCIOUSNESS THAT CREATED THEM. ALBERT EINSTEIN
  • 96. SHARE AN ASSUMPTION THAT NO LONGER SERVES THE SYSTEM YOU WANT TO CHANGE
  • 97. EASY...? IF IT WAS, EVERYONE WOULD BE DOING IT!
  • 98.
  • 99. 99 THE BREAKTHROUGH SWITCH What is our / my purpose? Breakthrough Opportunity What kind of headline ideas could Problem seize this opportunity? What is the problem, in human terms? Breakthrough Proposition What proposition emerges from this Proposition insight? What is the current proposition that results in the current proposition that results in this problem? this probelm? Breakthrough Insight What is a more insightful, future-positive Assumptions belief? What do we have to believe to generate and validate this proposition? BREAKTHROUGH © wecreate 2012
  • 100. 100 A BILLION PEOPLE DO NOT HAVE CLEAN WATER - CHOLERA EPIDEMICS KILL HUNDREDS OF THOUSANDS
  • 101. CHOLERA Breakthrough Opportunity What kind of headline ideas could seize this opportunity? Problem What is the problem, in human terms? The Folded Sari A billion people do not have clean water - cholera epidemics kill hundreds of thousands. Breakthrough Proposition What proposition maximises accessibility, usability and enjoyability? Proposition Focus investment on empowering and enabling What is the current proposition [product offer, business model, people (with media tools, comms etc) to use it in org process] that leads to this problem? new ways to increase health - virally. Raise money to buy and deliver equipment (drill boreholes, pumps, lifestraws) to provide water. More investment needed to maintain Breakthrough Insight technology. What is a more powerful, liberating and abundant view of human nature /life? Assumptions What do we have to believe to generate and validate this proposition? Existing equipment - the sari - can be re- purposed to solve problems. New things / technology is the best way to solve The people need empowerment. problems. Money solves problems. BREAKTHROUGH The people need help. . © wecreate 2012
  • 102. 102 99% OF MICROBES FILTERED 50% REDUCTION IN CHOLERA 70% STILL FILTERING 5 YEARS LATER + VIRAL SPREAD
  • 103. IN 1983, ONLY THOSE WHO COULD USE A COMMAND LINE COULD USE A COMPUTER
  • 104. PERSONAL COMPUTING Breakthrough Opportunity What kind of headline ideas could seize this opportunity? Problem What is the problem, in human terms? Think different with a Mac... (and its ecosystem) Everyday people are not buying or using computers as much as they could. Breakthrough Proposition What proposition maximises accessibility, usability and enjoyability? Proposition We design and sell ‘computers’ as creativity What is the current proposition [product offer, business model, maximisers - they help people thrive. org process] that leads to this problem? We design and sell computers as productivity maximers - they help businesses win. Breakthrough Insight What is a more powerful, liberating and abundant view of human nature /life? Assumptions What do we have to believe to generate and validate this proposition? Creativity is the goal of life. Technology can help liberate us, empower us and inspire us. Productivity is the goal of life. Technology helps us be more productive cogs in the BREAKTHROUGH business machine (growing profits, GDP etc.) © wecreate 2012
  • 105. THE WORLD’S LARGEST COMPANY 28 YEARS LATER
  • 106. 106 THE BREAKTHROUGH SWITCH What is our / my purpose? Breakthrough Opportunity What kind of headline ideas could Problem seize this opportunity? What is the problem, in human terms? Breakthrough Proposition What proposition emerges from this Proposition insight? What is the current proposition that results in the current proposition that results in this problem? this probelm? Breakthrough Insight What is a more insightful, future-positive Assumptions belief? What do we have to believe to generate and validate this proposition? BREAKTHROUGH © wecreate 2012
  • 107. Q&A
  • 109. “Be patient toward everything unresolved in your heart and try to love the questions themselves... the point is to live everything... live the questions now.” RAINER MARIA RILKE
  • 111. EVERYONE THINKS OF CHANGING THE WORLD, BUT NO ONE THINKS OF CHANGING HIMSELF. LEO TOLSTOY
  • 113. CREATIVITY IS NOT A TALENT. IT IS A WAY OF OPERATING. JOHN CLEESE
  • 114. SHARE AN ASSUMPTION THAT NO LONGER SERVES YOU
  • 116. “Many forms of decision- making, especially those that involve a high level of risk and uncertainty, involve biases and emotions that act at an implicit level.” THE ROLE OF EMOTION IN DECISION MAKING: A COGNITIVE NEUROSCIENCE PERSPECTIVE
  • 117. 117 vmPFC SOURCE: DAMASIO, BACHARA, BABA ET AL.
  • 118. HUMAN MOTIVATIONS Practical & social Rational Emotional
  • 119. HAND BEHAVIOURS & ACTIONS TOOLS & TECHNIQUES CREATIVITY
  • 120. HEAD COGNITIVE FRAMES & LOGICAL REASONS CONNECTING IDEAS & CONTENT MENTAL MAPS & MEANING TRUTH
  • 122. “In order to create there must be a dynamic force, and what force is greater that love?” STRAVINSKY
  • 123. SWITCHED ON LEADERS CHARACTERISTICS CAPABILITIES Practical & social techniques Results Engagement Rational techniques Story / Strategy Sensing Intention Emotional techniques Integrity / Alignment Purpose Awareness / Connection
  • 124. BUT THERE IS A CATCH
  • 126.
  • 127. PATTERNS BRAIN SENSES THREATS BASED ON PAST EXPERIENCE AND ‘PROGRAMMING’
  • 131. HEAD I KNOW THE ANSWER IT’S A PROBLEM / BAD THIS SHOULD NOT BE HAPPENING CLOSED MIND
  • 133. OFF REACT = RETREAT OFF REPEAT OFF © wecreate 2012
  • 134.
  • 135. “Nothing will stop you being creative so effectively as the fear of making a mistake.” JOHN CLEESE
  • 144. ON ON = CREATE COLLABORATE ON © wecreate 2012
  • 145. 145 SWITCHED ON LEADERSHIP SWITCHED ON LEADERSHIP Proactivity What can I do right now to serve those most needing support and ensure this problem does not happen again? Problems What is the problem I perceive right now? Am I prepared Switch On - and stop reacting, start observing and follow it to its origins? Possibility With this purpose, what kind of ideas and opportunities come to me to solve this problem positively? Patterns Purpose What pattern is being triggered now that causes this to be a problem With this passion, what is my focused purpose in this situation? for me? Is it familiar to me? How does my mind and body react? Passion With this peace, what am I passionate about inspiring or enabling more of in the world around me? Pain What (painful) beliefs and assumptions do I have about myself and the world that underpin this pattern? What causes me to believe in these assumptions? What scares me Peace most in these moments? What memories do I associate with these beliefs? How can I reconnect with who I truly am and heal the pain BREAKTHROUGH right now? From this sense of peace and openness what do I truly believe about myself and the world? © Wecreate 2012
  • 146. PROBLEMS OUR OWN LIMITS TO LOVE (HEART), TRUTH (HEAD), CREATIVITY (HAND)
  • 147. “There are only two ways to live your life. One is as though nothing is a miracle. The other is as though everything is a miracle.” ALBERT EINSTEIN
  • 148. 148 SWITCHED ON LEADERSHIP SWITCHED ON LEADERSHIP Proactivity What can I do right now to serve those most needing support and ensure this problem does not happen again? Problems What is the problem I perceive right now? Am I prepared Switch On - and stop reacting, start observing and follow it to its origins? Possibility With this purpose, what kind of ideas and opportunities come to me to solve this problem positively? Patterns Purpose What pattern is being triggered now that causes this to be a problem With this passion, what is my focused purpose in this situation? for me? Is it familiar to me? How does my mind and body react? Passion With this peace, what am I passionate about inspiring or enabling more of in the world around me? Pain What (painful) beliefs and assumptions do I have about myself and the world that underpin this pattern? What causes me to believe in these assumptions? What scares me Peace most in these moments? What memories do I associate with these beliefs? How can I reconnect with who I truly am and heal the pain BREAKTHROUGH right now? From this sense of peace and openness what do I truly believe about myself and the world? © Wecreate 2012
  • 149. 149 SWITCHED ON LEADERSHIP SWITCHED ON LEADERSHIP HIGHER ORDER Proactivity ORDER What can I do right now to serve those most needing support and ensure this problem does not happen again? Problems What is the problem I perceive right now? Am I prepared Switch On - and stop reacting, start observing and follow it to its origins? Possibility With this purpose, what kind of ideas and opportunities come to me to solve this problem positively? Patterns THE EXTENT OF THE Purpose BREAKTHROUGH What pattern is being triggered now that causes this to be a problem for me? Is it familiar to me? How does my mind and body react? With this passion, what is my focused purpose in this situation? DEPENDS ON HOW DEEP WE ARE WILLING TO GO Passion With this peace, what am I passionate about inspiring or Pain TO MAKE THE SWITCH enabling more of in the world around me? What (painful) beliefs and assumptions do I have about myself and the world that underpin this pattern? What causes me to believe in these assumptions? What scares me Peace most in these moments? What memories do I associate with these beliefs? How can I reconnect with who I truly am and heal the pain BREAKTHROUGH right now? From this sense of peace and openness what do I truly believe about myself and the world? CHAOS © Wecreate 2012
  • 151.
  • 152. YOU TAKE THE BLUE PILL, THE STORY ENDS, YOU WAKE UP IN YOUR BED AND BELIEVE WHATEVER YOU WANT TO BELIEVE. YOU TAKE THE RED PILL, YOU STAY IN WONDERLAND, AND I SHOW YOU HOW DEEP THE RABBIT HOLE GOES. MORPHEUS
  • 154. “Invention, it must be humbly admitted, does not consist in creating out of the void, but out of chaos; the materials must, in the first place, be afforded.” MARY SHELLEY
  • 155.
  • 156.
  • 157. “If I had to answer one song it would have to be ‘Yesterday’ because it came to me in a dream and because 3000 people are supposed to have recorded it. “That was entirely magical – I have no idea how I wrote that. I just woke up one morning and it was in my head. I didn’t believe it for about two weeks.” PAUL MCARTNEY
  • 158. “In short, it is a question of processes that, even if they do not originate in the heavens, certainly go beyond our intention and our control, acquiring - with respect to the individual - a kind of transcendence.” ITALO CALVINO
  • 160. “Much of the source, like an iceberg, is deep underwater, unseen.” DOUGLAS HOFSTADTER
  • 161. “In the beginner's mind there are many possibilities, in the expert's mind there are few.” SHUNRYU SUZUKI
  • 162. “At the onset of every work, you must recreate your primal innocence.” RAINER MARIA RILKE
  • 163. “Experts can only give you incremental evolution... if you’ve never heard about a problem, [you mind has to] work with a higher level of neocortex.” NAVEEN JAIN, BILLIONAIRE ENTREPRENEUR
  • 164. “I have the feeling that I don’t write my books, that the story is somewhere floating. My job is to be quiet, to be silent and alone, ready to tune into thoise voices and write the story... The story does not belong to me” ISABEL ALLENDE
  • 165. INSIGHT IS THE SUBSTRATE OF ALL CREATIVITY CONVENTION IN, CONVENTION OUT
  • 166. EMBRACE THE CHAOS LOVE THE LIMBO
  • 167. “One must have chaos in order to give birth to a dancing star.” NIETZSCHE
  • 168. 168 SWITCHED ON LEADERSHIP SWITCHED ON LEADERSHIP Proactivity What can I do right now to serve those most needing support and ensure this problem does not happen again? Problems What is the problem I perceive right now? Am I prepared Switch On - and stop reacting, start observing and follow it to its origins? Possibility With this purpose, what kind of ideas and opportunities come to me to solve this problem positively? RIGOUR RIGOUR Patterns Purpose What pattern is being triggered now that causes this to be a problem With this passion, what is my focused purpose in this situation? for me? Is it familiar to me? How does my mind and body react? Passion With this peace, what am I passionate about inspiring or enabling more of in the world around me? Pain What (painful) beliefs and assumptions do I have about myself and the world that underpin this pattern? What causes me to believe in these assumptions? What scares me Peace most in these moments? What memories do I associate with these beliefs? How can I reconnect with who I truly am and heal the pain BREAKTHROUGH right now? From this sense of peace and openness what do I truly believe about myself and the world? CREATIVITY © Wecreate 2012
  • 169. “We need to be in the open mode when pondering a problem – but! – once we come up with a solution, we must then switch to the closed mode to implement it.” JOHN CLEESE
  • 171. RIGOUR IS AN ESSENTIAL PART OF CREATIVITY
  • 172. ARCHETYPE OF CHANGE & TRANSFORMATION
  • 173.
  • 174.
  • 176. “Your body and mind are the field. Suffering is the seed, wisdom the sprout and Buddhahood the grain.” BODDHIDARMA
  • 177. PURPOSE FOUND ON OUR JOURNEY INTO PAIN
  • 178. “Whenever we set out with the intent to generate a breakthrough, we must necessarily venture forth where few have ventured before.”  NICK JANKEL, WECREATE
  • 180. PURPOSE CONNECTS HEAD, HAND, HEART IN SERVICE TO PEOPLE & PLANET
  • 182. WEI WU WEI DOING NOT DOING
  • 183. The sage does not accumulate for himself. The more he uses for others, the more he has himself. The more he gives to others, the more he possesses of his own. The Way of Heaven is to benefit others and not to injure. The Way of the sage is to act but not to compete. TAO TE CHING, 81
  • 184. PROBLEMS CONTAIN WITHIN THEM THE ESSENCE OF THEIR CREATIVE SOLUTION
  • 186.
  • 187. “‘I could have let hatred for this act consume me. I could have curled up in a ball and cried, asking, “Why me?” But I didn’t. From the moment I was given the option of choosing life, I made a pact that if I did survive I would live a full life, a good and rich life.” GILL HICKS
  • 188.
  • 189. “We who lived in the concentration camps can remember the men who walked through the huts comforting others, giving away their last piece of bread. They may have been few in number but they offer sufficient proof that everything can be taken from a man but one thing: the last of the human freedoms – to choose one’s attitude in any given set of circumstances, to choose one’s own way.” VIKTOR FRANKL
  • 190. LEADERS CREATE NEW CONTEXT FOR OURSELVES & OTHERS TO CO-CREATE A RADICALLY BETTER WORLD
  • 191. ONENESS IS GREATEST RESOURCE FOR SOCIAL JUSTICE & ENVIRONMENTAL THRIVING BRAHMAN, BROTHERHOOD OR BUDDHAHOOD
  • 192. “LOVE” ONLY THING THAT CAN CHANGE ANYTHING PERMANENTLY SOCIAL ENTERPRISE / INNOVATION IS LOVE IN ACTION
  • 193. LET ME SAY THAT THE TRUE REVOLUTIONARY IS GUIDED BY A GREAT FEELING OF LOVE. CHE GUEVARA
  • 194. SWITCH ON PURPOSEFULLY REWIRE OUR MINDS AND THE SYSTEM TO SEE POSSIBILITIES FOR ALL WITHIN PROBLEMS OF SO MANY
  • 195. SWITCH ANYTHING INTO AN OPPORTUNITY TO CREATE THE FUTURE
  • 196. PROBLEMS ARE THE KEYS WHICH UNLOCK THE DOORS OF PEACE, PURPOSE & POSSIBILITY
  • 197. IF (AND IT’S A BIG IF)
  • 198. LET GO TECHNIQUES, BOUNDARIES IDEAS, BELIEFS, REASONS, RULES FEARS, WORRIES
  • 199.
  • 200. IF (AND IT’S ANOTHER BIG IF)
  • 201. EMBRACE THE CHAOS AND GET COMFORTABLE WITH UNCERTAINTY
  • 202. COURAGE CURIOSITY & CREATIVITY TO FIND NEW ASSUMPTIONS & INSIGHTS
  • 203. I saw the angel in the marble and carved until I set him free. MICHELANGELO
  • 204. ‘Switched on’ people carve away everything - their own patterns and assumptions most of all - to set themselves free.
  • 206. SURE! CREATIVITY IN LIFE AND WORK IS RISK INCARNATE
  • 207. “He was a bold man that first ate an oyster.” JONATHAN SWIFT
  • 208.
  • 209.
  • 212. THOUGH IT DOES NOT STOP PEOPLE TRYING
  • 213. WORLD STARTS TO CHANGE, ASSUMPTIONS HAVE TO CHANGE WITH IT
  • 214. FAILED ORGANISATIONS HAVE ACCESS TO SAME (AND USUALLY MORE!) TECHNOLOGY, CONSUMERS, CONSULTANTS, RESOURCES AS THE DISRUPTORS...
  • 215.
  • 216.
  • 217. SWITCHED ON PEOPLE & BUSINESSES THRIVE IN THE GLOBALISED, NETWORKED, PARTICIPATORY WORLD
  • 218. REWIRE TO QUESTION TO EMBRACE UNCERTAINTY TO THINK DIFFERENTLY TO SEARCH FOR THE POSSIBLE
  • 219. If we want breakthrough outcomes, we must have breakthrough thoughts.
  • 221. Q&A
  • 222. YOU ARE THE ONE YOU’VE BEEN WAITING FOR
  • 223. “The fools of this world look for sages far away. They don't believe that the wisdom in their own mind is the sage. .... As long as you look somewhere else you’ll never see that your own mind is the Buddha.” BODDHIDARMA
  • 224. You are only ever one (major) assumption away from a (massive) breakthrough.
  • 225. HEALING THE WOUNDS OF MODERNITY WITH MODERNITY’S GREATEST INVENTIONS
  • 226. PICK A PROBLEM THE BIGGER & JUICIER THE BETTER
  • 227. ON OR OFF HURTING OR HEALING? CONTROLING OR CREATING? FEARFUL OR FLOWING? MINDLESS OR MINDFUL? HEARTLESS OR WHOLE-HEARTED?
  • 228. I MUST CREATE A SYSTEM OR BE ENSLAV’D BY ANOTHER MAN’S. WILLIAM BLAKE
  • 229. THE TRUTH IS A PATHLESS LAND KRISHNAMURTI
  • 230. The pioneering creative leadership & collaboration coaching programme
  • 231.
  • 232. THIS SKY WHERE WE LIVE IS NO PLACE TO LOSE YOUR WINGS SO LOVE, LOVE, LOVE. HAFIZ HAFIZ
  • 233. CONNECT NICK@WECREATE.CC WECREATE.CC: SWITCHED ON INNOVATION & LEADERSHIP NICKJANKEL.COM: LIFE SWITCHED ON