2. Why Engage Customers
To Intensify Brand Value
To Increase Customer Lifetime Value
To Gain New Customer
To Retain Customers
3. Retain to Engage
The Depth of your relationship
with your Customers decides if
you will be able to Retain them
offer
Customer Retention
Deep relationships
4. Four Good Ways of
Engaging Your Customers
Keep your customers hooked to your
business with the following four steps
5. Encourage Sharing of Personal Opinion1
Organize a Testimonial Contest
Drives Engagement
Creates Your Brand’s Image
Invites Valuable Feedback
Display Testimonials Publicly
What it Does
6. Be Present on Multiple Social Platforms2
Accept challenges
Be open to enter a new social platform
Find new customers active on different social platforms
Gain a bigger share than your competitors
Encourage them to follow more
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7. Social Engagement to
Control Program Growth
3
Trigger specific response on social media
Track preferences of your customers
Use
Analytics
based on their preferences
to ensure engagement
on specific activities to engage further
Celebrate
Events
Offer
Incentives
8. bullet
Create Excitement
Present activities that seek customers’ opinions
Initiate a series of activities
Ask Close-ended Questions
Get Quick Response without having them to think much
Gather opinion
through PollsAsk Questions
Encourage to Like or
Share to see the
result of their activity
Offer a Reward for participation
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