As a real estate agent, you need every edge you can get. As home buyers and sellers increasingly move online, you need to meet your customers where they live and work. Using technology to help manage your workload and connect with buyers and sellers can dramatically increase your effectiveness as an agent.
Check out New American Funding's list of the Top Tech Tools for Real Estate Agents!
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Top Tech Tools for Real Estate Agents | New American Funding
1.
2. Technology and Real Estate
Successful real estate agents understand the value of integrating technology into
their sales and client management processes. There are literally hundreds of tech
tools designed specifically for the real estate industry. The hard part is finding the
right mix of apps, hardware, gadgets and services to maximize your efficiency.
The following screens highlight a few of our favorites.
Tip: There is no magic bullet when it
comes to real estate tech. No individual
smartphone app or digital strategy will
immediately turn your year around.
Experiment to find a combination
that works best for you.
3. Try Out a Tablet
For real estate agents on the go, tablet computers are far more convenient than
laptops. Not only are they lighter, they also start up more quickly, allowing you to
show photos, videos and data to clients in a flash. Tablets provide access to several
apps designed specifically for real estate agents. There are numerous tablet models
to choose from, some for less than $200.
Tip: You won’t always have Wi-Fi access
when you need it, so be sure to connect
your tablet with a data plan, available
through cellular providers. You can also
look into Wi-Fi hot spot service.
4. Take Note of Evernote
When it comes to apps, Evernote is a real estate agent’s best friend. It allows you
to create, store and transfer files across all your devices: phone, tablet and
computer. Evernote also makes it easy to share professionally formatted files with
clients and colleagues. From communication and time management to accounting
and marketing, Evernote’s features cover it all.
Tip: Evernote recognizes and reads text
within images. That means you can take
a picture of a sign or a document, add it
to Evernote and later search for a
phrase contained within and Evernote
will find it.
5. Be On Call with Curb Call
Real estate shoppers love doing drive-bys, cruising
neighborhoods and dialing the listing agent when
they see a house they like. Of course, the listing
agent is rarely available to do a showing immediately.
With the Curb Call app, you can list yourself as
“available for showings” and buyers can request
a showing of any nearby home from you.
Tip: Curb Call is licensed for exclusive use by one
real estate brokerage per metro. The company
provides ad materials and runs a digital marketing
campaign in the market when they launch.
(photo via)
6. Sign on the Line with DocuSign
No more running across town to print documents to be signed, with DocuSign for
Real Estate Plus (formerly Cartavi), you can get signatures on your phone or tablet.
DocuSign provides a secure, legal way to sign, share and send real estate
documents. You can make documents available online only to the specific people
you invite. Works with PDFs, Word documents, you name it.
Tip: Electronic signatures are legally
binding in the United States and in
most parts of the world. DocuSign
uses extremely high security standards
to protect you and your clients’
information.
(photo via)
7. Scan on the Go
Tangible, printed documents are sometimes unavoidable in real estate, even in the
digital age. When one comes your way, the Xerox Mobile Scanner keeps you from
having to run back to the office or duck into your local copy shop. Best of all, it’s
battery operated and completely wireless. Scans quickly and easily upload from the
scanner via Wi-Fi to your phone, tablet or PC.
Tip: The Xerox Mobile Scanner’s rechargeable battery can scan more than
300 pages on a single charge. Scanning a standard 8.5” x 11” page takes
just 10-seconds.
(photo via)
8. Give GoPano a Go
Real estate clients today expect more than just still photos, they want virtual
tours. GoPano Micro is the easiest possible way to create 360-degree videos using
your iPhone. GoPano comes with an attachment that allows your iPhone to
simultaneously record video from all directions. The free GoPano app then
translates that footage into an interactive video.
Tip: You can simultaneously record
audio to narrate the walk-through
of your newest listing. Videos can
be emailed to prospects, added
to your website and uploaded
to YouTube.
(photo via)
9. Make Movie Magic with iMovie
You don’t have to be Martin Scorsese to create quality videos. iMovie is free video
editing software available for Macintosh computers, iPhones and iPads. Most
people would rather watch videos than flip through photos or read descriptions.
Great video content gives you a way to stand out from competitors and makes for
better social sharing. iMovie makes it easy.
Tip: Video content can be much
more than home tours. Create
videos of homebuyer tips,
explaining the closing process or
showcasing your community.
(photo via)
10. Give ‘em a Rent/Buy Nudge
First-time homebuyers sometimes get cold feet midway through the process.
They may have been renters for years and find the idea of buying a bit scary.
New American Funding’s Mortgage Calculators may be just the tool you need
to demonstrate the long-term financial value of making a home purchase.
Inputting rental costs along with potential home loan terms provides a
side-by-side comparison.
Tip: NewAmericanFunding.com
provides multiple calculators to
help prospective homebuyers
make informed financial choices,
from affordability to the best
mortgage options.
11. Top Tech Tools
for Real Estate Agents
For tips, info and insights you can share
with clients, visit…
www.NewAmericanFunding.com/Blog