1. BTec Level 3
Extended Diploma in Creative Media Production
Games Design
HA1 – Unit 13 – Understanding the Computer Games Industry
Industry Trends - IP
Franchised IP: Naruto started as an idea that masashi kimoto thought of .That idea was then written
and illustrated by and became a popular manga series in japan. Naruto is a story about a young ninja

2. BTec Level 3
Extended Diploma in Creative Media Production
Games Design
HA1 – Unit 13 – Understanding the Computer Games Industry
Industry Trends - IP
who constantly searches for recognition and has dreams of becoming leader of the hidden leaf
village.
History
The first Naruto game clash of a ninja was a third person adventure/survival/fighter game that was
released on Nintendo’s game cubein 2003.
The story behind the game was to fend off the enemies which are trying to capture Naruto because
of the nine tailed fox spirit inside of him, but at the same time protect the hidden leaf village and the
people dear to him. The main characters in this game are susuke uchiha – a young ninja from a well-
known clan called the uchiha, Sakura one of naruto’s closest friends, Kakashi there sensei and
Naruto uzumaki the main protagonist of the series. Clash of a ninja was really based on the manga of
the series clash of a ninja and the game simulates the series as you being the main character naruto.
Naruto clash of a ninja isn’t an average fighting game the characters use a source from their body
called chakra to create special techniques specialised from different groups of people.
There was many games leading up to the current game Naruto shippuden ultimate ninja storm
generations which has allot more characters featured in the game but isn’t as open as the earlier
games this game is more of an original fighting game just with the special features like the ability of
jutsu and other special techniques that makes the game unique from other fighting games. The plot
in Naruto shippuden ultimate ninja storm generations is a collection of all the old scenes and story’s
from the original games leading up to the newest games based on the more recent series Naruto
shippuden. In this more updated and recent game Naruto has been through tough battles and has
lost friends and loved ones along the way but has grew up to be allot stronger and can now adapt to
the troubles and obstacles along the way and is now on a mission to save his best friend sasuke
uchiha who has already turned to the side of orochimaru naruto’s sworn enemy.
Developers
Namco Bandai is a Popular Gaming company that is known for developing and publishing games
such as and Tekken and dragonball z.
They started developing the Naruto games in 2007 in the PlayStation 2era and then went on further
to develop and all the other main games that leaded up to the most sold game in the franchise
Naruto shippuden ultimate ninja storm generations
IP Creator: Masashi Kimoto

3. BTec Level 3
Extended Diploma in Creative Media Production
Games Design
HA1 – Unit 13 – Understanding the Computer Games Industry
Industry Trends - IP
Platform & Genre
Xbox 360/ PlayStation 3
3rd Person
Fighter
Title Name: Naruto Shippuden Ultimate Ninja Storm Generations
Developer: Namco Bandai
Producer: Yusuke Sasaki
Composer: Chikayo Fukuda
Rating: CERO: A, ESRB: T, PEGI: 12+

4. BTec Level 3
Extended Diploma in Creative Media Production
Games Design
HA1 – Unit 13 – Understanding the Computer Games Industry
Industry Trends - IP
Serialised original IP:Game Freak
Pokémon originated as a very pixelated 8 bit game created by Game Freak and then published by
Nintendo not knowing how much of a success it would become. The original idea of Pokémon came
from Tajiri’s favourite past time which was insect collecting, but where he lived he noticed most
people stayed indoors rather than go outside and collect insects, as a result Tajiri considered this
and came up with the idea of a game collecting and containing creatures similar to insects he
named these Pokémon. When the game boy was first announced Tajiri thought this was a great
opportunity to put his vision into play. Since then Pokémon is still most known as a game but it has
stemmed out also selling everything from movies to plushy toys, t-shirts and other merchandise.
Developers
Game Freak is a well-known game company which specialise in the creation of Pokémon games and
on other games every once in a while such as Mario and Yoshi 1991, which they developed.
Game Freak work very closely with Nintendo and are supported by them in all the releases.
IP Creator: Satoshi Tajiri
Platform & Genre
Game boy Colour
3rd
Person
RPG
Title Name: Pokémon Red
Developer: Game Freak
Producers: Shigeru Miyamoto, Takashi Kawaguchi&Tsunekazu Ishihara
Composer: Junichi Masuda
Rating: E (Everyone)

5. BTec Level 3
Extended Diploma in Creative Media Production
Games Design
HA1 – Unit 13 – Understanding the Computer Games Industry
Industry Trends - IP

6. BTec Level 3
Extended Diploma in Creative Media Production
Games Design
HA1 – Unit 13 – Understanding the Computer Games Industry
Industry Trends - IP
Bibliography
http://upload.wikimedia.org/wikipedia/en/a/a6/ClashofNinja1Cover.jpg
http://cubemedia.ign.com/cube/image/article/734/734734/naruto-clash-of-ninja-2-
http://media.animevice.com/uploads/0/4479/552289-naruto_shippuden_m_2_super.png
http://2.bp.blogspot.com/-
WPNPyXF3MPo/UFBtuQriHVI/AAAAAAAAE5g/qmCx5TVeaZ4/s640/naruto-3582821.jpg
http://bybygames.com/images/NarutoShippudenUltimateNinjaStormGenerationsXBOX360.jpg
http://upload.wikimedia.org/wikipedia/en/e/e9/Pok%C3%A9mon_box_art_-_Red_Version.jpg
http://assets1.ignimgs.com/vid/thumbnails/2013/01/08/3f3f5f87e198f8ba362c595a0bdab1d1-
1357648221/frame_0003.jpg
http://www.technobuffalo.com/wp-content/uploads/2013/01/Pokemon-X-and-Y-Hero.jpg
http://upload.wikimedia.org/wikipedia/en/archive/d/dd/20121015050022!Pok%C3%A9mon_The_
Movie_2000.jpg
http://4.bp.blogspot.com/-nP_zGbEDdv4/UYvXhlahfsI/AAAAAAAAEv8/YJyeZwElWCg/s1600/51-
galvantula.jpg
http://pallettribune.com/wp-content/uploads/2008/11/p081128_01-pic03.jpg

7. BTec Level 3
Extended Diploma in Creative Media Production
Games Design
HA1 – Unit 13 – Understanding the Computer Games Industry
Industry Trends - IP