1. Evaluation Question 1:
(Part 3)
How does my poster use, develop or
challenge the conventions of real posters?
By Ta ny a McDo n a ld

2. ‘Dead Man’s shoes’
Poster

3. Photo: The photo used has (like all of the poster) a very contrasting Unique Selling Points: Quotes and
colour scheme. The silhouette of the main with the axe suggests Ratings which, while small, surround the
that his identity is a mystery and you don’t actually know who he is title and stand out against the red
(which could also suggest that he could be anyone). background.
Colour
The director is Scheme: This
highlighted - poster uses the
attracting an same colour
audience who scheme as my
knows of his poster,
other work. however, it
uses it in quite
a different way
- by having a
bright red
background it
Credit Block: greatly
The credits emphasizes
are tiny (even the violence
by the normal and gore which
small is in the film
standard) and and also acts
suggest that as a very bright
this poster beacon which
was intended would attract
to be placed in the eye of a
a large place. viewer.
Title: The title fits in with the rest of the poster by Photo (continued): The man in the bottom of the photo is
using the colour scheme of red, white and black. actually shown (strange in comparison to the silhouette of
The boldness of the title stands out and fits with the main figure) and while he is walking with a gun, he
the silhouette of the man holding an axe. also seems to be in danger from the main figure.