The Community Foundation of Sarasota County's Nonpofit Resource Center prepared this presentation for the Anna Maria Island Community Center. Basic social media strategy, Facebook fan pages, building content and measuring results are shared.
3. We connect people who care with causes that matter.
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5. “ I hear YouTube, Twitter and Facebook are merging to form a super-social media site: YouTwitFace.” − Conan O'Brien, The Tonight Show, June 2nd, 2009
6. … But this approach to social media doesn’t work anymore.
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8. If you have a question that may benefit the larger group, PLEASE ask. If you have a question that may only have value for you, please see me after the session. We’ll talk then.
13. It’s not if you’re going to play but when you’re going to play.
14. Social media is not a billboard for your business’s announcements. We’re officially begging you to buy stuff from us on Facebook. Now be quiet.
15. At its most basic sense, social media is a shift in how people discover, read and share news, information and content. It's a fusion of sociology and technology , transforming monologue (one to many) into dialog (many to many) and is the democratization of information, transforming people from content readers into publishers. Social media has become extremely popular because it allows people to connect in the online world to form relationships for personal and business uses.
39. Measuring Effectiveness “ If you can find a path with no obstacles, it probably doesn't lead anywhere.” - Frank A. Clark
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42. “ Marketing is no longer about the stuff that you make, but about the stories you tell.” − Seth Godin
43. Let’s Connect Susie Bowie, Communications Manager [email_address] 941.556.7104 On Twitter: @NonprofitSRQ On Facebook: Community Foundation of Sarasota County