http://howto.commetrics.com/?p=145
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HOW TO choose the best blogs to benchmark your own against - compare and improve performance
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2 Tips for choosing the best blogs to track and benchmark against on MyComMetrics
1. My.ComMetrics.com
ComMetrics
2 Tips for choosing the best blogs to track on http://My.ComMetrics.com
Step 1: Sign up for the 90-day FREE TRIAL http://My.ComMetrics.com
Step 1: Sign up: http://howto.commetrics.com/?p=2620
Step 2: Claim your blog:
http://howto.commetrics.com/?p=141
Presenter Step 3: Start tracing competitors' blogs
http://howto.commetrics.com/?p=145
Find the blog post for this video including presentation
slides with URLs you can click on here:
http://howto.commetrics.com/?p=145
Prof. Urs
2008_06_16 E. Gattiker , Ph.D.
2. My.ComMetrics the Financial Times describes ComMetrics...
„... Good things come in
small packages.“
_Who is your presenter?
Presenter: Urs E. Gattiker ==> http://info.cytrap.eu//?page_id=114
My name is Urs E. Gattiker, the CTO and co-founder of ComMetrics –
CyTRAP Labs.
We have delivered social media marketing solutions and monitoring
tools for all kinds of organizations, including Financial Times,
European Commission, Netjets, Red Cross and ...
Ultimately, we help them to improve their customer relationship
management, beat their competition, and close more business.
2010_12_20
_Introduction >Purpose >How to >Decision >Conclusions >Tools & Tips
3. My.ComMetrics
_An example – reach fans
#1 How well are we doing?
Challenge We want to do better
2010_11_10
>Introduction _Purpose >How to >Decision >Conclusions >Tools & Tips
4. My.ComMetrics
_An example – reach fans
#1 How well are we doing?
Challenge We want to do better
Strategy: Track blogs from other Champion League competitors
(i.e. Europe‘s best soccer clubs play in this yearly
competition)
2010_11_10
>Introduction _Purpose >How to >Decision >Conclusions >Tools & Tips
5. My.ComMetrics
_An example – reach fans
#1 How well are we doing?
Challenge We want to do better
Strategy: Track blogs from other Champion League competitors
Solution Choosing 5 clubs and their blogs (i.e. clubs similar to
our club such as playing in Champions League,
large fan base outside home market...)
watch the trends
2010_11_10
>Introduction _Purpose >How to >Decision >Conclusions >Tools & Tips
6. My.ComMetrics
_My objective is:
Have you walk away with a clear understanding how to trace other
blogs with the help of our database at My.ComMetrics.com or even
better, using this video to add blogs to your dashboard
2010_12_20
>Introduction >Purpose _How to >Decision >Conclusions >Tools & Tips
7. My.ComMetrics
_Tracing other blogs –2 nuggests
1 Which blogs should I trace?
2 How to tell My.ComMetrics.com which blog to trace?
http://howto.commetrics.com/?p=145
2010_12_20
>Introduction >Purpose _How to >Decision >Conclusions >Tools & Tips
8. My.ComMetrics
_1 Which blogs should I trace?
Start with 3 blogs – less but the right mix is critical
1 blog that you admire
1 competitor – large firm
1 competitor – same size of company
Compare the above to your own blog
2010_12_20
>Introduction >Purpose >HowTo _Decision >Conclusions >Tools & Tips
9. My.ComMetrics
_2 How to tell My.ComMetrics.com
which blogs to trace?
Click on Trace
Choose category
Click on trace this blog
-
2010_12_20
>Introduction >Purpose >HowTo _Decision >Conclusions >Tools & Tips
10. My.ComMetrics
_2 How to tell My.ComMetrics.com
which blogs to trace?
Click on Trace
URL - enter
Owner – in this case commetrics
Click on Trace this blog
Category and country is not needed to find
the blog
2010_12_20
>Introduction >Purpose >HowTo _Decision >Conclusions >Tools & Tips
11. My.ComMetrics
_2 How to tell My.ComMetrics.com
which blogs to trace?
Click on Trace
URL – enter
Owner – in this case commetrics
Click on Trace this blog
Make sure you add the right
category for the blog AND country
be accurate, so we can give you better data
2010_12_20
>Introduction >Purpose >HowTo _Decision >Conclusions >Tools & Tips
12. My.ComMetrics
_One last thing – wrap-up – tracing other
blogs things
1 Which blogs should I trace?
2 How to tell My.ComMetrics.com which blog to trace?
http://howto.commetrics.com/?p=145
view slides,
get e-book, further tips & tricks
===> or leave your question as a comment – we get right to it!
2010_12_20
>Introduction >Purpose >HowTo >Decision _Conclusions >Tools & Tips
13. My.ComMetrics.com
ComMetrics
2 Tips for choosing the best blogs to track on http://My.ComMetrics.com
Step 1: Sign up for the 90-day FREE TRIAL http://My.ComMetrics.com
Step 1: Register http://howto.commetrics.com/?p=2620
Step 2: Claim your blog:
http://howto.commetrics.com/?page_id=63
Step 3: Start tracing competitors' blogs
Presented by http://howto.commetrics.com/?page_id=134
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+41(0)44 272 1876 Voice
+41(0)76 200 7778 Cell
info@CyTRAP.eu Google Talk
Prof. Urs
2008_06_16 E. Gattiker , Ph.D. www.ComMetrics.com URL