These are the slides from our webinar on October 21, 2009.
Recording: http://www.vimeo.com/7189167
Handout: http://www.slideshare.net/MyCharityConnects/5-pillars-handout
Join Owen Charters, Executive Director of CanadaHelps, for an engaging webinar on online fundraising fundamentals. What does it take to successfully fundraise and market your organization online? Why do you have to ‘let go’ of the brand, and how do you do that? How do you make your “Donate Now” button a real call to action? Learn how to use your existing powerful strategies in the online world and build a successful Web 2.0 campaign, enabling you to be a good fundraiser and an even better marketer.
1. Five Pillars of
Internet Fundraising
October 21, 2009
For audio, turn on your speakers, or
Call +1 516 453 0014; Code 274-864-523
2. Reminders
You can hear us, but we can’t hear you
Type questions in the Questions Log
Presentation slides
will be available on Slideshare
Turn up your volume
For the best webinar experience, close all other applications.
For audio, turn on your speakers, or
Call +1 516 453 0014; Code 274-864-523
3. CanadaHelps.org
What is CanadaHelps?
A public charitable foundation that provides accessible and
affordable online technology to both donors and charities.
For Charities
A cost-effective means of raising funds online.
For Donors
A one-stop-shop for giving.
CanadaHelps is a charity helping charities.
For audio, turn on your speakers, or
Call +1 516 453 0014; Code 274-864-523
4. Today’s Presenters
• Owen Charters
Executive Director, CanadaHelps
For audio, turn on your speakers, or
Call +1 516 453 0014; Code 274-864-523
5.
6.
7.
8.
9. Fundraising 1.0
Prospects
Fundraising & Revenue Programs
Major & Direct Response/ Services &
Events Online
Planned Gifts Annual Members
Telephone
E-mail?
Mail
In-Person
10. Fundraising 2.0
Prospects
Fundraising & Revenue Programs
Major & Direct Response/ Services &
Events
Planned Gifts Annual Members
Online
Telephone
Mail
In-Person
28. “You are only as good as the
obscurity of your sources”
- Richard Serra, American minimalist sculptor
29.
30.
31. Environmental &
International
Development
organizations tend
to be the earliest
adopters and
integrators of online
tools and are strong
online fundraisers
51. www.mycharityconnects.org
Next Webinar
• Free online resources
• Information about technology “Budgeting for Social
Media”
• Video demonstrations
with guest LINDSEY PATTEN
• Information on upcoming
webinars November 4
2PM – 3PM
• Learning opportunities (Eastern Time)
53. Thank you for attending!
Webinar slides, recording and handout will be up on:
www.mycharityconnects.org/pastwebinars
Check out www.mycharityconnects.org for resources!
Questions, feedback, comments? Email Carlo at:
carlo@canadahelps.org
Thanks to: