Inside Out, How Staff Engagement Creates Museum Success - Eleanor Appleby, Jane Wentworth Associates
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MuseumNext Dublin 2016
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Inside Out, How Staff Engagement Creates Museum Success - Eleanor Appleby, Jane Wentworth Associates
- 1. Jane Wentworth Associates April 2016 1 EleanorAppleby JaneWentworthAssociates Inside Out: how staff engagement creates museum success Museum Next @jwalondon Jane Wentworth Associates
- 2. expert, passionate, diverse 2 Your best asset
- 3. how to get everyone working at their best? 3
- 4. how to get everyone working at their best? by fostering staff engagement 4
- 5. invested in their work strong sense of purpose motivated and proactive making the right choices 5 The benefits of engagement engaged staff:
- 7. happy and motivated staff coherent visitor experiences increased audiences income reputation 7 Why it matters
- 8. what do you want them to engage with? 8
- 9. what you do - your offer why you do it - your purpose how you do it - your values where you’re going - your vision 9 What you are all about
- 10. Offer A surprise around every corner 10 Philadelphia Museum of Art Vision To be Philadelphia’s place for creative play Purpose See the world anew, find the art in you Values Open, connected, vital, provocative
- 11. 11 The brand engagement process Making it happen
- 12. 12 The brand engagement process HEAR BELIEVEUNDERSTAND ACT Making it happen Michael Craig Martin
- 13. 13 explain why share the strategy (constantly) line up the touchpoints HEAR Brand engagement process
- 14. 14 Brand engagement process encourage input comment and questions explore what it means in practice UNDERSTAND
- 15. 15 Brand engagement process role model the values manifest commitment - short and long term put new systems in place BELIEVE
- 16. 16 Brand engagement process delegate and empower recognise and celebrate evaluate and build on success ACT
- 17. walk the talk 17 And if you just do one thing…
- 18. 18 It won’t be easy
- 19. 19 It won’t be easy but it will be worth it
- 20. Jane Wentworth Associates DATE 2016 20 Thank you Jane Wentworth Associates