A capture of some of the latest social media intiatives in the banking industry.

1. MULTIMEDIA SOLUTIONS Social Media – Banking Examples June 15, 2009

2. How Many Followers Will You Have? Twitter Facebook ING Direct 3,931 Followers Bank of America 2,541 Followers Wells Fargo 1,536 Followers First American Bank 160 Followers Bank of America 1,675 fans ING Direct 1,536 fans Wells Fargo 874 fans First American Bank 94 fans

4. Manage your finances right from your Facebook profile, simply and securely! MyMoney is an online home banking application that interacts with a variety of financial institutions, so you can view your account balances, transfer money between accounts, review histories, and much more.http://www.facebook.com/home.php?#/apps/application.php?id=17864487712&v=info&viewas=26112699 © MSC 2009

6. Earn points for spreading message and getting your friends to become page members.

7. Points go to DVDs and other merchandise for you, while you also earn points for your universities' various organizations.

8. Chase has enlisted ground forces of "student influencers" at 100 colleges around the country to help generate buzz about the +1 program and drive traffic to Chase's Facebook page. "For us, this is an opportunity to establish a life-long brand and business relationship," © MSC 2009

9. PayPal Is On Facebook

10. Bank Of America Using Twitter “So we are entering a new territory. A place that is not familiar to many in financial services-but a place with tremendous opportunity. I look forward to the journey ahead knowing that for each and every tweet we engage in, we are looking to maintain and grow the trust you have in Bank of America.” -Holly Hastings National Customer Experience Executive, Bank of America Also On Twitter: Wells Fargo ING Direct First American Bank http://twitter.com/BofA_help

11. HR Block Uses Twitter @adnhiggins Stacy from H&R Block here. I saw your tweet. I'd love to help out. Please DM your contact info to me.12:14 PM May 12th from TweetDeckin reply to adnhiggins During tax time, there was a significant upswing of activity from Facebook applications. They engaged in online dialogue in twitter. By first monitoring keywords they were able to directly respond to members. http://twitter.com/hrblock

12. Wells Fargo Multiple Blog One general website has links to many other blogs. Wells Fargo-Wachovia Blog Wachovia merger investor information “one team twice as strong” Guided By History a blogging experience that bridges events in the past and present with an outlook on the future The Student Loandown your resource for financing college and managing debt Stagecoach Island Interactive game where you learn how to manage money. Commercial Electronic Office Get the inside scoop on what's cooking in Wells Fargo's product areas with the CEO® blog http://blog.wellsfargo.com/index.html#GBH

14. Credit Cards

15. Home Loans

16. Getting a virtual job to earn "shells"

17. Flying, Motorbike racing, snowboarding and skydiving

18. Bingo tournaments four nights a week

19. Nightly firework displays

20. Parties, talent shows, competitions

21. Shopping for new clothes

22. Island Quests http://blog.wellsfargo.com/stagecoachisland/what_is_SiC.html

23. Fidelity Podcasts Free Audio & Video Content Get Insight and Guidance Brought to you by fidelity. Timely Insights On market trends, investment strategies, and personal finance. How it Works Subscribe to podcasts or listen to individual episodes. http://podcasting.fidelitylabs.com/retail/programs.php

25. Calendar

26. Forums

27. Member Profiles

28. Blogs

29. Photo Albums

31. Canada’s Largest Credit Union, Vancity Launches “Change Everything” This blog, is intended to spread feel good messages and videos to attract Vancity’s community, and interesting project. Create a list of the changes you want to make - big or small. From changing the world to changing your look Talk about your changes.-Your personal change bloglets you keep track of your progress, ask other community members for help and share what you’ve discovered Learn how to change-We've invited some of the leading experts in their fields to offer advice on making change in a wide range of areas Help others change.-Join a conversation about the changes your friends and neighbours are making. Or jump in and add their change to your own list by saying, "I want to change this too!". http://www.changeeverything.ca/about

32. Slingshot by Capital OneA Social Network for Small Businesses For Customers For Small Business Owners Find deals from your favorite local businesses Keep the American dream alive by supporting your local community and keep your dollars in your local economy Get more of the quality and service you enjoy from unique small businesses Connect with new customers online and grow your customer base Network, share information and build a support system with other owners Thrive in your local community, for the benefit of everyone http://www.joinslingshot.com/about.aspx