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Promoting eCollections
 Digital Catalogs-3M and Overdrive
 Circulating Devices w/ preloaded content (holdable
and non-holdable)
 Circulating kits including preloaded devices
 Preloaded iPad for Roving reference Service (in-
house and outside the library)
 Purchase on Demand (non-holdable circ devices)
 In house devices w/ preloaded content on display
 Request and use vendors promotional materials. They are free!
 Create in house displays to highlight content availability in
multiple formats. Use stickers on book covers and bookmarks.
 Use digital signage to highlight bestselling titles available and
create designated stations for eBook discovery and access.
 Train staff to promote content and the multiple ways to access
content through transactions with patrons
 Promote content and access points during programs or training
sessions with patrons.
 Promote through social media and your own website and link to
digital catalog whenever possible.
Promoting eCollections
Promoting eCollections
Fayetteville Free Library
Homepage: www.fflib.org
Twitter: @fayettevillelib
Facebook: www.facebook.com/fayfreelibrary
Monica Kuryla
Director of Innovative
Information Access
mkuryla@fflib.org
@mkuryla
Susan Considine
Executive Director
sconsidine@fflib.org
@sconsidine

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Promoting eCollections

  • 2.  Digital Catalogs-3M and Overdrive  Circulating Devices w/ preloaded content (holdable and non-holdable)  Circulating kits including preloaded devices  Preloaded iPad for Roving reference Service (in- house and outside the library)  Purchase on Demand (non-holdable circ devices)  In house devices w/ preloaded content on display
  • 3.  Request and use vendors promotional materials. They are free!  Create in house displays to highlight content availability in multiple formats. Use stickers on book covers and bookmarks.  Use digital signage to highlight bestselling titles available and create designated stations for eBook discovery and access.  Train staff to promote content and the multiple ways to access content through transactions with patrons  Promote content and access points during programs or training sessions with patrons.  Promote through social media and your own website and link to digital catalog whenever possible.
  • 6. Fayetteville Free Library Homepage: www.fflib.org Twitter: @fayettevillelib Facebook: www.facebook.com/fayfreelibrary Monica Kuryla Director of Innovative Information Access mkuryla@fflib.org @mkuryla Susan Considine Executive Director sconsidine@fflib.org @sconsidine