1. Testimony.
“Nametag International is very professional, “Nametag is highly professional, creative and
highly energetic and skilled at strategic delivers excellent customer service.”
New Products Team
ZIPLEX®
thinking.”
Director, Marketing Schering-Plough
Wyeth
“The work of Nametag is outstanding! The
“Every facet of the project was handled name has advanced our business position.”
professionally and enthusiastically. It made a Vice President Marketing
huge project a piece of cake!” Urologix
Director, Marketing
American Medical Systems “As a rule, I am someone cautious in using
consultants, but definitely not in the brand
Challenge
“What most impressed me about Nametag’s strategy and naming area. The expertise of
Develop a name for a gene expression Nametag International is exceptional. They
work was the way that they based their
analysis platform
are smart, strategic, easy to work with and
process and creative work on our business
strategy and made that the foundation and very, very effective. I’ve worked with them for
Solution the project’s direction.”
compass of years and plan to continue doing so.”
Vice President, Marketing CEO
Nametag® developed the name Ziplex® to convey the efficiency of aRegions new
Boston Scientific
gene-expression analysis system.
“The name CareSource as a brand has been “Nametag’s work was great on this project.
phenomenal; it has served us so well. We The name is perfect.“
could not have done this without you.” Marketing Communications Manager
CEO Transoma Medical
CareSource
“The final results met and exceeded the
“The nomenclature strategy work that Nam- project criteria.”
etag conducted has been nothing short Director, Marketing
”The project process was excellent and the end result
of remarkable. Without a doubt it was an CNS
achieved everything we wanted to accomplish!”
excellent investment of resources and time to
create a memorable identity, which was “The work we have done on positioning with
critical to the project's success.” Nametag is the best work we have ever done.
CEO President & CEO
It really has helped set our business apart
Allina Hospitals & Clinics from the competition.” Xceed Molecular
Vice President, Marketing
HealthPartners
nametagintl.com