The document outlines a business plan for a proposed hotel called Hotel View Point in Matheran, India that will have 18 rooms and an in-house restaurant. It discusses the location, amenities, staffing, marketing strategy, and financial projections for the new hotel venture. The three partners aim to provide a romantic atmosphere and quality service at affordable prices to attract customers.

1. ENTREPRENEURSHIP
MANAGEMENT
Business Plan of
Hotel View Point
Matheran

2.  Submitted by:
 Mohammad Irfan
34
 Shoaib Shaikh
50
 Sheikh Abdul Bur
51

3. Business Name
Hotel View Point
“The Perfect place to spend your vacation”

4. Why Matheran?
 Matheran is a city and a Hill Station municipal council in Raigad
district in the Indian state of Maharashtra. It is a hill station in Karjat
Tahsil and is also the smallest hill station in India.
 The name Matheran means "forest on the head" (of the mountain).
 It is located on the Western Ghats range at an elevation of around 800
m (2,625 feet) above sea level. It is located around 90 km from
Mumbai, and 120 km from Pune.
 Matheran is connected to the town of Neral which lies at the base of
the hills. A tar road connects Neral to Dasturi Naka which is 9 km (5.8
miles) from Matheran

5.  Matheran is an eco-sensitive region, declared by the Ministry of
Environment and Forest, Government of India. It is one of the few places in
the world where vehicles are not allowed, which makes the place different
from others.
 Because of vehicles being banned in Matheran, the place is quite peaceful
despite the thousands of visitors coming to visit throughout the year.
 Places of interest:
 There are altogether 28 points, 2 lakes, 2 parks, 4 major worship places
and a racecourse to visit inside Matheran. If you want to see all of them
then you may need 2–3 days on your feet. One can move around on foot or
horseback.
 Mount Berry is a popular tourist destination that is located 5+ km from
Matheran. It offers a bird’s eye view of Neral. The major attraction is the

6. About Hotel View Point
The Hotel View Point will be located in Matheran so that
visitors may enjoy the best that Matheran can offer every
season.
The Hotel View Point will house 18 impeccably clean
rooms:
 10 Regular
 5 Executive
 3 Presidential
Hotel has all the facilities that one could ask for and to
name a few, we have a Restaurant serving Veg and
Non Veg, cuisine with all varieties ranging from
Indian, Chinese, Continental food.
Dinning Hall with a seating capacity of 65-70 persons

7. Business Idea
 The main idea is provide a friendly, clean
environment for guests and diners.
 Rooms and meals will be affordable.
 Staff will focus on providing a romantic and enjoyable
atmosphere to its guests and diners.
 Helping desk will offer local maps and suggestions on
where to shop, dine, and site-see. Even appoint the
guide for the guests.

8. Types of Rooms Will Be Offered
Regular Rooms Executive Rooms Presidential Room
•Smaller sized •Medium sized •Largest room
•Great for families or •Great for families or a •Perfect for a romantic
a single person couple weekend!
•Queen size bed or •King sized bed or queen •California King bed
two double beds sized bed and pull out •Couch
•Desk couch •Coffee table
•TV •Desk •Desk
•Couch •TV •TV
•Closet •Closet •DVD player
•Full Bathroom •Couch •Closet
•Mini-refrigerator •Dining table
•Full Bathroom •Small kitchen complete
with microwave, sink, and
refrigerator
•Full Bathroom with double
sinks, a Jacuzzi tub/ shower

9. Facilities and Services
 Room Service
 Complimentary Pillow or Extra Bed arrangements
 Complimentary Internet Service
 Balcony
 Private Bathrooms
 In-room Breakfasts
 Ayurvedic Massage as per the request
 Guide arrangements
 Helping desk will offer local maps and suggestions on
where to shop, dine, and site-see. Even appoint the guide
for the guests.

10. Location
 Located in the heart of Matheran
and close to all the tourist
attractions, makes it the ideal
place to relax and to explore the
beauty of Matheran.
 Set in 2 Acres with
greenery, beautiful garden and
with spectacular views of
mountain ranges and panoramic
valleys, the Hotel is a 2-minute
walking from Matheran Station.
 It is the perfect base from which to
explore the fascinating flora and
fauna of the region and embark on
your adventures or have an easy-
paced vacation.

12. Staff
The amount of staff engaged in hotel activity largely depends on the status of
the hotel.
The Hotel View Point will have 22 staff which categories into different sections of
the hotel.
Occupation Numbers of Staff Salary (p.m)
Room Service Boy 12 12 * 5000= 60000
Reception 01 1 * 6500= 6500
Dining Area 03 3 * 4000=12000
Chief 02 2 * 6000= 12000
Watchman 02 2 * 4000= 8000
Gardner 01 1 * 3000= 3000
Gym 01 1 * 3000= 3000
Total 22 104500

13. Why Hotel View Point?
 The Hotel View Point has an in house restaurant
that can provide food for guests and the general
public.
 The Hotel provide delicious food both in Veg and
Non Veg food, Chinese and Continental.
 The Hotel View Point has choices for rooms instead
of one standard room.
 The Hotel View Point will provide a romantic
environment with a mix of décor to suite everyone’s
tastes.

14. Who Are Potential
Competitors?
Name of Hotel Product/Service Price
Rs 500-
Hotel Preeti Matheran Hotel
Rs1500
Sayeban Hotel Hotel Rs 500-2500
Rs 500-
Hotel
Hotel Panorama 1000
Hotel Relax Pvt. Ltd. Hotel Rs 500-900

15. What Is The Competitive
Advantage?
 Many Room Options
 Dining area on the premises
 Convenient Dining Hours
 Great Tourism Location
 Close to Railway Station
 Access to market attractions
 Many amenities

16. What is the Business Organizational
Structure?
 The Hotel View Point and Restaurant will be
opened in partnership.
 Because a partnership disperses the financial
burden.
 There are 3 partners in which financial activity
is been divided

17. What does Partnership for Hotel
means?
 Sharing of Ideas: We’ll be the contributors of all
ideas of the business. We’ll exploit our knowledge in
marketing, finance, management, and accounting.
 Raising Capital for future expansion: After running
our business for about 10 years successfully, I will
consider taking some of our profits and invest them
back into the business for
expansions, additions, upgrades, and
refurbishments.

18. Who Is The Target Customer?
 Couples looking for a romantic weekend at
hilly region in Matheran .
 Potential customers can be of any social
status; however, due to room rates, the
customer will probably be middle class to
upper middle class.
 The Hotel View Point is surrounded by a
romantic atmosphere it is aiming to bring in
adults of both genders

19. Business Plan
 The Hotel View Point will offer guests a
romantic environment with antique décor.
 Rooms will be priced from Rs150-Rs300.
 The Hotel View Point will offer holiday and
lengthy stay deals.
 Diners will have many food options with the
reasonable price.

20. Advertisement
The Perfect place to spend your vacation!
Near Matheran Railway Station
Phone: 91(603) 654-6091
viewpoint@yahoo.co.in
With friendly service, cozy
rooms, and great meals, Hotel View
Point is the perfect place to go for
Business Card an enjoyment vacation!
Rooms range from Rs150- Rs350
Near Matheran
Railway Station
Phone: 91(603) 654-

21. Advertisement
 The advertisement would be done through
newspaper.
 There should be banner or holdings outside
the railway station both Matheran and Neral.
 As we getting the market than move towards
the website and other media advertisment.

22. Financial Statements
Economics of Regular Rooms
Selling price per unit- Rs150.00
Cost of goods sold per unit-
Laundry: Rs 10.00
Cleaning: Rs 10.00
Soaps: Rs 5.00
Stationary: Rs 2.00
Total: Rs 27.00
25% overhead: Rs 6.75
Total: Rs 33.75
Gross Profit per Unit: Rs116.25

23. Economics of Executive
Rooms
Selling price per unit- Rs250.00
Cost of goods sold per unit-
Laundry: Rs 10.00
Cleaning: Rs 10.00
Soaps: Rs 5.00
Stationary: Rs 2.00
Total: Rs 27.00
25% overhead: Rs 6.75
Total: Rs 33.75
Gross Profit per Unit: Rs216.25

24. Economics of Presidential
Room
Selling price per unit- Rs350.00
Cost of goods sold per unit-
Laundry: Rs 10.00
Cleaning: Rs 10.00
Soaps: Rs 5.00
Stationary: Rs 2.00
Total: Rs 27.00
25% overhead: Rs 6.75
Total: Rs 33.75
Gross Profit per Unit: Rs316.25

25. Start-up Costs
Start- Up Capital
Requirements
Estimated
Start-up Expenses Where will we buy these? + info Items
costs Rs
INR call paper and magzines to see if they
Advertising Yellow Pages and News Papers
3,000.00 will write an article+ yellow pages
INR
Starting Inventory Food from local vendors Food for Resaurant
10,000.00
INR
Building construction use family help and family discounts Lumber, electric, plubing, etc.
750,000.00
Misc. Places including antique stores,
INR
Decorating pottery barn, dept. stores, etc. Lowes, Linens, Pictures, rugs, furniture, etc.
30,000.00
Home Depot
INR
Deposits Misc. Electric, Phone, Water, Etc.
8,000.00
INR Kitchen supplies, smoke detectors,
Fixtures and equipment Walmart, lighting places, sears, etc.
30,000.00 sprinklers lights, etc.
INR
Insurance The Hartford
20,000.00
Licenses, permits, and INR
Misc.
fees 25,000.00
INR
Services Misc. Lawyer, accountant, trash, etc.
5,000.00
INR
Signs Barlo Signs Entrance signs
1,000.00
INR
Supplies Staples, wholesalers Paper, cleaning, office supplies
2,500.00
INR

26. Sources of Financing
Rs
Personal Investment 3,00,000
Loans 5,00,000
Other Borrowing 1,50,000
Total 9,50,000
Maximum Interest
Rate 12%

27. Return On Investment
For The First Year of Business
Formula: ROI= Rs219,348* – Rs 909,500
(100) Rs 909,500
ROI= -75%
* Gain From the first year of Business

28. Technology
Gateway Computer: To Keep Good Records
Computer, Telephone, Fax Telephone: To receive and cancel reservations
To inform guests of confirmations, deals,
E-mail cancellations, local weather, etc.

29. Future Additions
 More rooms
 More dining area
 Pool
 Event planning services
 Conference Room
 Website
 Online booking facility
 Credited card accepted facility

30. How to Keep Hotel View Point
Success:
 Maintain Cleanliness
 Keep staff friendly and happy
 Keep guests happy
 Offer deals
 Continuously present something new and
exciting to keep customers interested

31. How to Tell If Hotel View Point
Are Successful
 Returning Customers
 Good Reviews from Critics
 Smiling Customers!