Contact us to inquire how video marketing can increase your sales: info@digitalmarketingproz.com Online videos provide entertainment for multitudes of people every single day. From movie trailers, documentaries, music videos, and more videos have become one of the biggest forms of entertainment online. However, online videos have also created a huge impact in the manner for which consumers research companies, products, and services. To see the full benefits that video marketing can bring to your own enterprise, it is critical to understand precisely the definition of video marketing and why it’s so critical in today’s local marketing world. What is Video Marketing all about? Video marketing is the act of consolidating online videos into your own marketing campaigns. videos can be integrated into many different outlets, including email, your business website, social media sites, and video sharing sites, such as Vimeo and YouTube. The goal of video marketing is to provide consumers with an entertaining and interesting way to discover more about your services and products, and in turn, convert them into paying customers May companies are now realizing the advantages that creating online videos brings. In fact, a recent study reveals well over 80% of United States Internet users watch videos, with a huge percentage of these videos being advertisements, tutorials, and product videos. As mentioned before, a large majority of United States Internet users view online videos. What this means for companies is that the possibility to target large numbers of consumers is there. Also, by simply integrating a few videos to your company web site, you are already well on your way to exploding your reenues. Also, Google is in love with videos. Actually, having company videos will increase your chances by close to 50% of having your website land on page one of Google search engine results. A simple fact is that consumers enjoy videos, and with the ease of integrating online videos into your strategies for marketing, it could be dangerous for you to forgo one of most powerful ways to reach more local consumers.

2. Not Using Online Videos?
YOUR BUSINESS HAS A MAJOR
PROFIT LEAK
THAT NEEDS TO BE PLUGGED

3. As a Business Owner…
GROWTH is Likely Your #1 Priority:
 Generating NEW Customers
 Holding on to EXISTING Customers
 Maintaining Cash FLOW
 Increasing PROFITS

4. What is a Profit Leak?
DEFINITION:
Inefficiencies within a
business that consistently
hinder your ability to
INCREASE profits

5. In Other Words…
Profit Leaks Are:
Missed
Opportunities to
Generate New
Customers
Missed
Opportunities to
Retain Existing
Customers
Anything That
Simply Leaves
Money on the
Table

6. What are the Consequences of
Ignoring Profit Leaks?
• You Don’t See the REAL Problem
• You Only See the END Result
• In the End, They Can KILL Your Business

7. Why is Video Marketing
the Perfect Plug?

8. The average user will stay on a site
2 MINUTES longer when they watch a video
Adding videos to your website will increase
the time visitors stay – which will increase
the chances of them becoming a customer

9. A consumer who watches a video is
85% more likely to make a purchase
Videos help you establish a connection with
viewers, which builds trust… and ultimately
leads them to the purchase

10. Getting on the first page of the search
engine results is increased by
53 TIMES with video
Videos are easier to rank than websites, so
having multiple keyword-optimized videos
can help more consumers find your business

11. Video is expected to account for 57% of all
internet traffic by 2015
Online videos are only going to increase in
popularity, so your business should start
building a solid video presence now

12. Online videos can work to sell your
products and/or services 24/7
You could have videos online helping to
convert prospects into customers – such as
demo videos, helpful tips videos, and more

13. 700 YouTube video links are shared on Twitter
every minute - and 500 years’ worth of
YouTube videos watched on Facebook daily
Some of these videos could be YOURS, but
not if you are not using online videos

14. Why is Video Marketing
a Necessity Today?
Expos
ure
 Videos are effective in turning more prospects into buyers
 Consistent and relevant video content can be essential in
drawing more local consumers to your business
 They are a great way to sell your products and services by
educating and helping viewers

15. Fixing Your Video
Profit Leak Will Boost…
Expos
ure
Credibility Exposure
Leads Sales
PROFITS!