10 step marketing plan from print ad for diabetasol

10 Step Marketing Plan for By: Mikhail G. Tenazas

[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Five Steps for Part I

[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Five Steps for Part 2

Part 1: Step 1 of 5 Positioning to the Primary Target Market

Primary Target Market ,[object Object],[object Object],[object Object],[object Object]

Primary Target Market ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

[object Object],[object Object],[object Object],[object Object],[object Object]

[object Object],[object Object],[object Object],[object Object],2. Needs, Wants, Expectations

[object Object],3a. Competitors

[object Object],[object Object],[object Object],[object Object],3a. Diabetasol has many competitors

[object Object],[object Object],[object Object],3b. Competitive Position Map

[object Object],[object Object],[object Object],[object Object],4. Diabetasol is positioned as an Effective yet Affordable Low-Calorie Supplement

[object Object],[object Object],[object Object],[object Object],[object Object],Part 2: Steps 6-10

[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],6b. Product Description

[object Object],Price Comparison

[object Object],[object Object],[object Object],[object Object],8a. Promotion

[object Object],[object Object],[object Object],[object Object],Personal Suggestions

[object Object],[object Object],Personal Suggestions

[object Object],[object Object],[object Object]

[object Object],8b. Competitor Promo

[object Object],[object Object],10. Generic Winning Strategy

[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Summary

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