Speaker Michael Leander's presentation aimed at conference, workshop and seminar organizers, organizers of corporate (internal/external) workshops and meetings.
Michael Leander speaks about a variety of marketing and CRM related topics including; email marketing, permission marketing, loyalty marketing, customer management, customer lifecycle marketing management, marketing automation, social media, Facebook marketing, LinkedIn marketing for B2B, direct marketing and any topic related to customer acquisition and customer retention as well as customer win-back strategies.
Michael Leander speaks about a number of relevant and current marketing topics to audiences whom expects to be educated and entertained all at the same time
2. What Drayton Bird said about Michael Leander
“It always amazes me how few
Drayton Bird, author of
marketing experts really understand
what it takes to get customers.
Commonsense Direct
Michael is one of the very rare
Marketing
exceptions. And, just as important,
he is entertaining, and makes things
clear.”
What David Ogilvy said about Drayton:
quot;Drayton Bird knows more about direct marketing
than anyone in the world. His book about it is pure
gold. His speeches are not only informative, but
hilariously funny.quot;
3. One of Drayton Bird’s books got me
hooked on direct marketing in the 80’es.
Now I teach at his academy
Why not check it out
www.eadim.com
4. Marketing and membership manager Jørgen
Andreassen at FEDMA volunteered this statement
Mr. Andreassen has
seen more speakers
and presentations than
most marketing
managers
5. Michael Leander speaks
and teaches at
Conferences Seminars
Workshops,
Webinars
master classes
(online events)
and courses
6. About these general topics
… and numerous specific topics
Marketing
Dialogue Online
through
marketing customer CRM and
social
readiness acquisition LRM –
media
Permission
planning
Marketing
Marketing
email
to
in 2015
automation
marketing KEYNOTE:
practical
Stories
level
from the
marketing
trenches
Sales &
Marketing for
Entrepreneurs
7. To audiences consisting of
• Top management
• Marketing management
• Marketing teams B2B
• Sales management
• Marketing agencies
B2C
• Marketing students
• Entrepreneurs
8. Anywhere in the world*
* Special fees apply to North America, South America and AsiaPacific
9. He has spoken in front of more
than 50 different nationalities
10. In these countries
Norway Faroe Islands
Switzerland
Your flag
here?
Singapore United States
Romania
Ukraine
11. Every presentation is tailor-made –
and very current
Why?
– Because no two audiences are alike
• Countries, markets, industries and people are different.
Very different. So is their knowledge of subjects.
– I try to avoid wasting people’s time
– I try to include last minute impressions and
impulses to increase relevancy to your event
12. Juris Ozols from Latvia said
““Michael Leander is an inspirational direct
marketing speaker. His ability to
present difficult topics in an easy and
Drayton Bird, author of
humorous way, was attractive
to our Latvian audience of marketing
Commonsense Direct
professionals and myself.
Michael Leander’s positive personality
Marketing
opened people’s minds to direct
and interactive marketing in a highly positive
way.”.”
100%
80% Sum of Very good
60%
Sum of Good
40%
Sum of Average
20%
Sum of Poor
0%
Juris Ozols, Sum of Very poor
Overall value Prasme atbildēt Speaking skills Subject
knowledge
Board member Latvian DMA &
CEO of Marketinghouse in Latvia Evaluation at Latvian Direct Marketing Conference,
November 2008
13. Getting a relevant and
entertaining message across to
audiences in different cultures …
14. Can generate
valuable
PR for your event
“Finance” in Slovenia’s coverage of Michael Leander’s
presentation – nearly 2 tabloid pages
15. Working closely with organizers to
deliver value for money is key.
”Real
See
information.
examples
And – oh –
funny too.” slide 23-26
Reasonable Value for
Relevant Entertaining Passionate
fee structure money
”….Exalting
and
enriching…”
”Very helpful.
Thank
you, Michael
Leander”
16. Get in touch
Contact Michael Leander
mln@fokusintegrated.com
or read more testimonials
18. Michael Leander was recommended for our
Bostjan Zrimsek
Slovenian Direct Marketing conference –
CEO, Dimacenter
Board member, Slovenian Direct Promarket. It was my first time to see
Marketing Association
Michael Leander present. He definitely did not
disappoint me.
He is a powerful and energetic speaker who
entertains, educates and inspires audiences
all at the same time. I have invited Michael
Leander back to Slovenia.
I think that says it all.
19. “Michael Leander's presentation was a class by itself.
An excellent, passionate presenter who brings all his
experience into the webinar. Top notch speaking and
presentation skills. Has the capability to make a
webinar an interactive experience.”
Participant from India
20. “There is nothing more exalting and
enriching than a person who masters
what he says and who passes on
knowledge in optimal conditions. All
my congratulations and thanks to
Michael Leander“
Participant from Germany
21. “…the contents and Michael Leander were very
helpful about his topic, but he also demonstrated
excellent speaking skills…”
João Ribeiro, Marketing manager
Verlag Dashöfer, Portugal
22. ”…Michael Leander is a professional marketing person
with a clear focus on the customer experience and
how to best utilize marketing budgets .
He is an engaged and realistic thinker…”
Flemming Poulsen, CEO, Viviro.com
24. Keynote type speeches up
to 90 minutes
In Europe & Middle East Elsewhere
• € 2.500 - € 6.000 • $ 5.000 - $ 8.000
• Excl. transport door-to- • Excl. economy class
door, accomodations transport door-to-door,
accomodations
25. Workshops and master classes in
Europe and the Middle East
Conferences Corporate*
• 4 hour workshop € 8.000 • 5 hour workshop € 10.000
• 2 hour workshop € 6.000 • 3 hour workshop € 8.000
• Excl. travel/accomodation • Excl. travel/accomodation
* Corporate workshops are
tailor-made and include an
additional 15 hours of work for
preparation, research and the
Delivery of an actionable report
26. Consulting and sparring
Phone consulting Physical meetings
€ 300 pr. hour billed in € 350 pr. hour billed in
increments of 30 increments of 60 minutes,
minutes, minimum 2 minimum 5 hours + travel
hours costs covered
27. ”Marketers are too busy deciding the color of
the Ferrari – when they should be busy checking
the motor”
quote by Michael Leander