Nearly one-third of insurers in APAC think that the growth of mobile and Web distribution channels represents the single greatest opportunity for them, second only to demographic trends in the region. However, seizing these opportunities will not be easy: 77 percent see some degree of challenge in adapting their distribution strategies to changing demographics.

1. LIMITED ACCESS
2013 State Street Insurance Survey
• This survey, sponsored by State Street and conducted by the Economist Intelligence Unit, examines
the current state and future outlook for the global insurance industry
• Fielded during April 2013, the survey encompassed 307 senior insurance executives globally, of
which 110 were based in Asia Pacific
About the Research
1
57%
1%
22%
8%
12%
Life
Health
P&C
Reinsurance
Diversified
22%
15%
14%14%
35%
India
Japan
China
Singapore
Other
APAC Respondents by Country APAC Respondents by Industry Sub-Sector

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Key Challenges Facing Insurers in Asia Pacific
Managing
Risk
Improving the assessment
and pricing of risks
Balancing liquidity
and reserve adequacy
Regulation
and
Compliance
Adapting to evolving
insurance regulations
Ensuring transparency of
business policies and processes
Driving
Innovation
Bringing new, innovative
products to market quickly
Adapting distribution to
changing demographics
Finding New
Sources of
Value
Effectively allocating capital to the
most business-critical priorities
Investing in more
complex investment types
Optimizing
Business
Strategy
Converting fixed costs
to variable costs
Using data more effectively
across our company
56%
61%
49%
50%
51%
57%
58%
48%
61%
50%
33%
25%
27%
22%
45%
20%
30%
37%
28%
19%
Minor challenge Major challengeSource: 2013 State Street Insurance Survey,
conducted by The Economist Intelligence Unit 2
Bringing new, innovative products to market quickly is by some margin
the top business challenge cited by APAC-based insurers

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Growth Opportunities for Insurers in Asia Pacific
APAC Insurers’ Views on Greatest Opportunity
for Their Business in the Region
Source: 2013 State Street Insurance Survey, conducted by The Economist Intelligence Unit CORP-0758 3
• Nearly one-third of insurers in APAC
think that the growth of mobile and web
distribution channels represents the
single greatest opportunity for them,
second only to demographic trends in
the region
• Seizing these opportunities is not easy:
77 percent see some degree of
challenge in adapting distribution
strategies to changing demographics
• APAC insurers must also contend with
more multinational firms entering these
markets, with 90 percent describing this
increased competition as a concern for
their business today
Demographic trends and new distribution channels
are creating opportunities for insurers in Asia Pacific
44%
31%
17%
7%
1%
Overall demographic trends
Growth of mobile and web distribution channels
Healthcare reform
Pension reform
Other