The Deuce is Las Vegas' only designated double decker bus route that travels up and down the Las Vegas Strip. It operates for 18 hours a day, making stops at every hotel and casino along the way. The route averages 277,000 riders per week, an increase of up to 63% over the prior year. Advertising on the buses is available through full wraps starting at $65,000 for one bus, providing over 39 million weekend impressions at under $1 per thousand impressions.
3. Double Decker ROUTE
- “The Deuce” impacts both sides of the Las Vegas Blvd “the Strip” – the only
designated route in the public transit system
- On the road for an average of 18 hours per day
- Travels from Downtown Vegas to South Strip Transfer Terminal (just s/o
Mandalay Bay)
- Average Loop Time = 1.5 hours
- 39.7 MILLION impressions ON ANY GIVEN WEEKEND
- 71 Stops/Loops – Stops directly in front of every hotel and casino
Double Decker RIDERSHIP
- 277,000 rides per week
- Up to 63% over prior year since launch of “The Deuce”
- 97 passengers per bus
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6. Fullwraps sold by 30-day calendar month
No minimum number of buses required
Templates and set-up included in rate
Rates based on weekend only impressions
Weekday impressions free
CPM under $1.00!
1 Bus 2 Buses 3 Buses 4 Buses 5 Buses 6 Buses
$65,000 $127,500 $187,500 $244,750 $299,750 $352,250
.41 CPM .40 CPM .39 CPM .38 CPM .37 CPM .36 CPM
Media World International, USA sales@mediaworldinternational.com 941-306-3331