The document analyzes several short film posters and identifies conventions. It finds that short film posters typically contain less information than feature films, focusing on one or two main characters. They include the film title, production company, director/s and actor/s names. Clues about the genre and plot can also be gleaned from character poses and props. While simpler than feature posters, short films still include generic information needed to market the film.
2. Film Posters in
General
The Slogan.
Film posters conventionally
have the same information on
them regarding the film. The Main Logo
film posters are used to sell
the
The Main Character.
The Actors and Actresses
starring in the film.
The Title.
Film Information.
The Date of release.
3. Inception- Film Poster Analysis
The use of the actors names is a large part of selling film
as the use of big stars and well know actors is key for the
films sale.
The tagline is the good for giving the audience in site
into the story of the film and what may happen.
The background gives an insight into the way the film may pan
out using the movement of the
The main character has a stance which shows he is ready for
action with the use of the gun as a prop allows the character to
have a cool look about him.
They have used a san serif font showing the film is modern.
The inclusion of the accreditation allows for all of the
copyrighted information.
The date is key for the sale of the film as the marketing of the
film is key to making a profit on the film.
5. Connected-Film Poster
Analysis
These are the main characters of the film the stance of the
characters give the idea of the film being reliant on one
character helping the other around.
The title of the film also links the two characters together
being connected with the pipes and this is good for explaining
the plot of the film giving the audience some ideas of how the
film may turn out.
The names of the actors and the directors are key to sale of
the film but when it comes to short film they are normally
lesser known stars and they will be ones which are trying to get
seen as actors and actresses
6. One Man Band-Film
Poster Analysis
This is the production company this is key to making the film
they are world renowned and this is a huge selling point for the
short film.
This name is in font which really is good for explaining the
storyline with the way it has been made of different
instruments
The face of the main character is not seen it allows the
audience to wonder why the character is involved and how it
has been used to create the sense of the unknown
The names of the people involved is important for the film to
sell it and to acknowledge the filmmakers.
7. Beyond Black Mesa–
Film poster analysis
The use of the main character holding a gun I clear to the
audience that the film is an action film, the stance and the
costume of the character also suggests this and the
silhouetted image which has been used adds a element of the
unknown to the telling of the story from the way the film
poster has been put together.
The title is in a font which is very similar to what is used by
feature films from the action genre.
What has been done here is very different to the way the
poster is not using the names of the actors and crew for the
film but they have used the date of release at a film festival this
gives an incite into the audience which they have been trying
to target with there film.
8. Conventions of short film posters.
• Short film posters use many of the same features of a feature length film
poster but them seem to have less information on them E.G. the date of
release and format of the film such as IMAX or 3D. There is an acceptance
to the rule with the Beyond Black Mesa poster where they have given a
festival date.
• They also are very simple compared to feature length posters using one
or two characters which are the main focus of the poster it is clear they
are the main character/s
• They also have the general information which would be expected on a
poster the name of the film, a production company, the director/s names
and the actors name . This is generic information which is needed for the
poster.
• The posters also give small clues of the film with the props or the way the
character is standing, the genre of the film can also be seen with the fonts
used.
