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A New Paradigm in Brand Management:   Social Media Monitoring Understanding and responding to conversations about brands, reputation and end-user opinion in Social Media Prepared by Techrigy Inc.
Do you know what they’re saying about  your brand…your reputation…your competition : ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
What is  Social Media ? ,[object Object],[object Object],[object Object],[object Object],[object Object]
Social Media Monitoring  lets you see what they’re saying: ,[object Object],[object Object],[object Object],[object Object],[object Object]
Social Media Analysis  tells us what it means: ,[object Object],[object Object],[object Object],[object Object],[object Object]
How  Social Media Monitoring  Works: ,[object Object],[object Object],[object Object],[object Object],[object Object]
View Results in a  Dashboard: ,[object Object],[object Object],[object Object],[object Object]
Understand Sentiment and Demographics ,[object Object],[object Object],[object Object],[object Object]
Identify and Communicate with Influencers ,[object Object],[object Object],[object Object],[object Object]
Compare Over Time and Across Categories ,[object Object],[object Object],[object Object],[object Object]
Generate Reports and Share Intelligence ,[object Object],[object Object],[object Object],[object Object]
The Value Proposition: ,[object Object],[object Object],[object Object],[object Object],[object Object]
Understand the conversation…   because it may be about your brand.
SM2:  Providing Visibility Into  Social Media ,[object Object],[object Object],[object Object],[object Object],[object Object]

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Social Media Monitoring

  • 1. A New Paradigm in Brand Management: Social Media Monitoring Understanding and responding to conversations about brands, reputation and end-user opinion in Social Media Prepared by Techrigy Inc.
  • 2.
  • 3.
  • 4.
  • 5.
  • 6.
  • 7.
  • 8.
  • 9.
  • 10.
  • 11.
  • 12.
  • 13. Understand the conversation… because it may be about your brand.
  • 14.