Michael Dogan, a speaker at the marcus evans CIO Summit 2012, on how social media can be used to monitor customer needs. Interview with: Michael Dogan, Chief Information Officer, Interim, City of Atlanta

1. Using Social Media to
Enhance IT
social media can provide some Workforces can become more efficient
indication on how communication can be by not confining them to an office by
enhanced for the delivery of better enabling them to work from anywhere,
service. Crowdsourcing tools can be at any time.
utilized to generate ideas around
providing the type of services customers IT must change their focus from the
are seeking. traditional ideas of running the
environment to understanding how
These technologies can be used to technology can be used to grow
transform and affect the delivery of business and transform the business.
business in new ways, which can lead to
quicker and more efficient delivery of
Interview with: Michael Dogan,
Chief Information Officer, Interim,
service.
What advice can you give for
CIOs
should
City of Atlanta safeguarding network security?
Firstly, understand what security tools
Social media is a great tool that Chief and protocols are already being used.
Information Officers (CIOs) can use
to better understand customer needs
and cater to those, says Michael Dogan,
Today’s users are bringing in their own
devices, the right tools must be in place
try to
incorporate
Chief Information Officer, Interim, City to better manage the network and the
of Atlanta. Monitoring how customers devices entering the environment.
are using social media can provide
some indication on how to better These devices are presenting a number
communicate and deliver better service,
he adds.
of avenues for data, both good and bad,
to enter and leave the organization. more social
media
A speaker at the marcus evans CIO Security tools can be deployed on the
Summit 2012, in Atlanta, Georgia, front end of the network infrastructure
December 3-4, Dogan discusses how to control and monitor how users are
network security can be enhanced by exchanging information with both
placing tools on the front end of the
network infrastructure.
internal and external users.
How can they keep up with fast
in their
everyday
How can CIOs make better use of paced changes in technology?
social media?
The current trends of iPads, tablets and
CIOs should try to incorporate more other devices are forcing information
social media in their everyday business
in order to better understand customer
needs and become more efficient.
technology (IT) organizations to find
more innovative means of using these
devices to create a more competitive
business
Monitoring how customers are using business advantage.

2. About the CIO Summit 2012
The Information Technology
This unique forum will take place at the Ritz-Carlton, Buckhead, Atlanta, Georgia,
Network – marcus evans
December 3-4, 2012. Offering much more than any conference, exhibition or trade
Summits group delivers peer-to-
show, this exclusive meeting will bring together esteemed industry thought leaders
peer information on strategic
and solution providers to a highly focused and interactive networking event. The
matters, professional trends and
Summit includes presentations on the culture of innovation, information technology
breakthrough innovations.
to business technology and a practical guide to cloud adoption.
www.cio-summit.com
Please note that the Summit is a Contact
closed business event and the
Maria Gregoriou, Journalist, marcus evans, Summits Division
number of participants strictly
limited. Tel: + 357 22 849 400
Email: press@marcusevanscy.com
For more information please send an email to info@marcusevanscy.com
All rights reserved. The above content may be republished or reproduced. Kindly
inform us by sending an email to press@marcusevanscy.com
About marcus evans Summits
marcus evans Summits are high level business forums for the world’s leading decision-makers to meet, learn and discuss
strategies and solutions. Held at exclusive locations around the world, these events provide attendees with a unique opportunity to
individually tailor their schedules of keynote presentations, think tanks, seminars and one-on-one business meetings.
For more information, please visit: www.marcusevans.com
Upcoming Events
Australian CIO Summit - www.australianciosummit.com
CIO Gipfel - www.ciogipfel.com
To view the web version of this interview, please click here: www.cio-summit.com/MichaelDogan