1. Advantages of Mobile Website for Business
In present time we can observe and notice that mostly people browsing the internet on their
smartphones like iPhone or Android and at the same time quite easy to handle. Users can easily connect
with the whole world directly with mobile internet anywhere anytime so many business owners are
taking interest in mobile web development. Many web designing companies provide higher quality
mobile application development services to customers but make sure that website should be display
properly on smartphones, tablets and iphone devices. Now we will discuss the advantages of Mobile
websites:
1. Enhanced User Experience: as we know that mobile websites mainly designed for mobile and
handheld devices. Anyone wants a great view of website on their application so mobile
optimized website enhanced the user experience and satisfaction with easy accessibility.
2. Quickly Download: By optimizing the websites for mobile devices, it will increased the
download speed and reduce the waiting time of the people.
3. Better Context and User Engagement: Mobile websites provide the facility of user’s
engagement with mobile specific features call to action in which user can directly connect with
the business owners. Users also can find the location of the business stores through mapping
function.
4. Improved SEO Performance: Optimized mobile websites are helpful to improve your website
visibility in search engine like Google, yahoo and Bing as well as generate more traffic to
website.
5. Brand Establishment: Mobile websites help you to establish brand identity and loyalty of your
business organization among customers.
6. Portability and Connectivity: One of the best advantages of mobile website is that we can easily
access website anywhere at any time so we can reach the targeted visitors speedily.
7. Competitive Advantage: Though mobile websites you can get reputed position among
customers. If you mobile website is attractive then you can easily hit the competitors and attract
the visitors to your website.
8. Integration with Offline Media: Mobile devices bridge the gap between online and offline
media through the use of QR codes. QR codes may be displayed in print and scanned by mobile
devices and translate into electronic messages like website URL, Email address and SMS.
9. Mobile Websites vs. Mobile Applications: Mobile websites are generally less restrictive than
mobile applications. In mobile application we product different application for different
platforms and submit to an application store but it takes more time set-up. Mobile websites is
common for all platforms like smartphones browsers so mobile websites are more flexible and
cost effective than mobile applications.

2. 10. New Marketing Opportunity: Mobile advertisement is one of the best ways to reach targeted
traffic. If your business firm advertises their products on Google adwords and other PPC
networks then there are more chances to appear in mobile websites.
11. Predictability: Mobile websites is a typical reality that will surely effect any organization that
aims to communicate with the target visitors online. Within a few years mobile will take the
position of PCs.