1. Online Entry System 2013
How to Enter
PLEASE NOTE: REQUIREMENTS FOR ENTRIES VARY FOR EACH MEDIUM. PLEASE MAKE SURE THAT YOU READ AND FOLLOW THE
DIRECTIONS FOR EACH MEDIUM THAT YOU ARE SUBMITTING AN ENTRY FOR.
POSTING/COURIER
All entries that require posting, via courier, MUST include a printout of the summary page(s), master entry form page(s) and pro-
forma invoice page(s) from the entry confirmation PDF. This PDF will be emailed to you upon completion of your entries. This PDF
contains a summary of your entries, address shipping labels, master entry forms, individual entry forms and a pro-forma invoice. All
packages should be shipped to our New York address:
CLIO Awards Phone: 1-212-683-4300
770 Broadway, 7th Floor Fax: 1-212-683-4796
New York, NY 10003, U.S.A. Email: contact@clioawards.com
• Packages should be prepaid and posted via the courier of your choice.
• Please attach the official CLIO address label contained within your PDF entry confirmation to the outside of each package that
you send.
o If your order is able to fit inside one package, please fill out the “Quantity:” area in the lower right-hand corner of the address
label to read “1 / 1”.
o If you are sending more than one package for an order, please note this accordingly in the “Quantity:” area of the address label.
(e.g. – If you are shipping 3 separate packages, the “Quantity:” on package #1 would read “1 / 3”, package #2 would read “2 /
3”, etc.)
o If the package(s) that you are sending at this time comprise a complete order, please check off the “Complete” box on the
address label(s).
o If you will be sending items at a later date for the order, please check off the “Items Pending” box on the address label(s).
• Mark the outside of each package as follows: “CONTEST MATERIAL — NO COMMERCIAL VALUE”.
• For all packages originating outside of the U.S.A., the pro-forma invoice, listing all items shipped to New York, must accompany
your packages.
• IMPORTANT: The pro-forma invoice should state the following: “Free Domicile — Bill to Shipper”.
• The CLIO Awards does NOT pay for any courier or customs charges incurred.
• The CLIO Awards does NOT accept responsibility for late entries.
IMPORTANT NOTE REGARDING ENTRY INFORMATION CREDITS
• The data that you submit during the entry process will be used for all CLIO materials and events, including, but not limited to,
press releases, websites, awards shows, festival literature, statue nameplates and the CLIO Awards Annual.
• Please make sure that you enter all information and creditcompletely and accurately when submitting an entry so that all
contributors are properly recognized for their efforts.
• CLIO Awards is NOT responsible for errors or omissions of information and/or credits.
November 28th, 2012 Page 1/10

2. Entry Description/Requirements
AUDIO / AUDIO TECHNIQUE o Resolution: 640 x 480 pixels (minimum)
o File type: .mov
• Entries into these media types include all types of creative o Compression: H264
audio content including commercial radio advertising, o Sound: AAC 44khz
streaming audio content or downloadable audio content. o File size: up to 60 MB
• Audio and Audio Technique entries MUST be submitted by • Upload the video ONLY. Do NOT include bars, slate or black at
UPLOAD ONLY as MP3 files BEFORE payment, through this the beginning or end of the video.
website.
• CD’s / DVD’s are NOT accepted. Digital Image Requirements:
• Audio campaigns consist of 2 or more ads. There are no • High resolution RGB JPG of a “presentation board” with a
campaigns in the Audio Technique medium. minimum size of 3000 x 2400 pixels.
• Each piece in a campaign requires a separate entry form, • File size: up to 7 MB.
upload and fee. • You MUST upload your digital image through this website
• Each spot within an audio campaign must be its own (BEFORE submitting your payment information) and send the
separate MP3. Do NOT combine them into one MP3 file. board separately.
• Upload the commercial ONLY. Do NOT include tones or slate • Still images must be submitted by upload ONLY. Do NOT send
at the beginning or the end of the commercial. still images on CD, DVD, etc.
• For judging purposes, submitting your entry in English is
strongly recommended. Non-English entries must be dubbed CONTENT CONTACT
in English. In addition, you must also provide an English
translation in the box under the “Foreign Language Entry”
section of the entry form. We strongly suggest dubbing in • Entries in this medium are for work that is non-traditional,
English. from the idea to the execution, yet may be combined with
traditional elements (e.g. Film, Print, etc.). Entries in this
Digital Audio Requirements: medium include but are not limited to:
• You MUST upload your digital audio file(s) through this
o Innovative ideas with integrated executions
website.
• This is the preferred spec for your audio file uploads: See examples of winning work here: AmEx Small Business
o File type: .mp3 Saturday
o Sampling rate: 44 KHz (44,100 Hz) o New approaches to tackling challenging obstacles See
o Bit rate: 196 KB/s (maximum) examples of winning work here: Guide Dogs Australia -
o Sound: Stereo
Support Scent VicRoads City GT
o File size: up to 7 MB
• Upload the commercial ONLY. Do NOT include tones or slate. o The ability to interact or experience the brand in a new
way See examples of winning work here: Jay-Z’s Decoded
BRANDED ENTERTAINMENT CONTENT
Entries shy away from single medium executions and
• Entries in this medium are for the non-traditional delivery of
traditional media used in a traditional manner. Ultimately,
a brand’s marketing message through the creation of original
content for the purpose of entertainment. CC seeks groundbreaking work where it shatters consumer
• All Branded Entertainment Content entries, including any expectations of a “typical campaign.”
with an Digital/Mobile component, MUST be made into a • An Executive Jury comprised of strategic media directors and
video presentation no longer than 3 minutes and submitted creative directors will judge entries in this medium.
digitally via upload through this website.
• Entrants must submit all the creative executions as a 2-3
• This requirement also includes a digital image of a
“presentation board” for use on the web, publications, etc. minute video presentation as well as a short narrative for
• CD’s/DVD’s will NOT be accepted. the strategy and synopsis (approximately 200 - 300 words)
• For judging purposes, submitting your entry in English is describing the media plan/strategy.
strongly recommended. Non-English entries must be dubbed • In addition, a brief overview in less than 100 words should be
in English. In addition, you must also provide an English
supplied as a précis of the strategy.
translation in the box under the “Foreign Language Entry”
section of the entry form. We strongly suggest dubbing in • This requirement also includes a digital image screen grab
English. representative of the video content for use on the web,
publications, etc.
Digital Video Requirements: • CD’s/DVD’s will NOT be accepted.
• You MUST upload your digital video(s) through this website.
• For judging purposes, submitting your entry in English is
• This is the preferred spec for your movie file uploads:
November 28th, 2012 Page 2/10

3. strongly recommended. If your entry is not in English, you 3000 pixels.
must also provide an English translation in the box under the • File size: up to 7 MB.
• If the work requires multiple images, please upload each
“Foreign Language Entry” section of the entry form.
image as a separate JPG.
• You MUST upload your digital image(s) through this website
Digital Video Requirements: (BEFORE submitting your payment) and send the physical
• You MUST upload your digital video(s) through this website. item(s) separately.
• This is the preferred spec for your movie file uploads: • Still images must be submitted by UPLOAD ONLY. Do NOT
send still images on CD, DVD, etc.
o Resolution: 640 x 480 pixels (minimum)
o File type: .mov
DIGTIAL/MOBILE / DIGITAL/MOBILE TECHNIQUE
o Compression: H264
o Sound: AAC 44khz • Entries in these media types include any digital/mobile media
o File size: up to 60 MB that is connected to a user or gives the user the ability to
interact through technology.
• Upload the video ONLY. Do NOT include bars, slate or black at
• Submit the URL to be judged along with the live URL (if it
the beginning or end of the video.
still exists) and any required usernames and/or passwords as
well as 1 digital image screenshot of the entry.
Digital Image Requirements: • If multiple screenshots are necessary, a higher resolution
• High resolution RGB JPG with a minimum size of 640 x 480 composite image of multiple screenshots may be submitted,
but ideally each screenshot in the composite image should
pixels.
be at least 800 x 600 pixels. (Only one digital image can be
• File size: up to 7 MB.
uploaded for Digital/Mobile entries.)
• You MUST upload your digital image through this website • Additionally, a “case study” video of no longer than 2
(BEFORE submitting your payment information) and send the minutes is required for all categories except Banners Rich
board separately. Media Advertising. (This video is optional for this category.)
• Digital/Mobile campaigns consist of 2 or more
• Still images must be submitted by upload ONLY. Do NOT send
elements. There are no campaigns in the Digital/Mobile
still images on CD, DVD, etc.
Technique medium.
• It is recommended that the judging URL should bring the
DESIGN
user to a “landing page” that contains a short synopsis of
the entry for the judges to read and a link to the entry itself.
• Entries in this medium are for the visual craft that conveys
• A landing page is REQUIRED for Digital/Mobile campaigns.
brand and product messages to the consumer in a stunning
All pieces of the campaign should be clearly visible on AND/
way. It is the artwork that is molded to not only function for
OR linkable from the landing page.
the client, but compels and inspires the consumer through
• CD’s/DVD’s will NOT be accepted.
its design.
• Entrants must keep their submissions accessible online for
• A physical sample of the work is STRONGLY recommended
judging and festival through May 31, 2013.
for judging (understandably, this will not be possible in
• For judging purposes, English-language versions of sites and
some cases, such as large outdoor installations).
banners are strongly recommended. In the event of an entry
• In addition, at least one supporting digital image represen-
being in a language other than English, a simple, accurate
tative of the entry is required. (You may upload up to ten
English-language translation and/or site map is required.
images for Design entries.)
• NOTE: If a Digital/Mobile entry is taken off its original site,
• Entries may contain multiple related components or varia-
it must be transferred to an alternate URL for viewing.
tions.
The CLIO office MUST be notified immediately of any such
• For judging purposes, submitting your entry in English is
change(s).
strongly recommended. If your entry is not in English, you
• IMPORTANT: Statue recipients will be required to submit
must also provide an English translation in the box under
a self-contained, high-resolution, digital presentation of
the “Foreign Language Entry”
the site (no more than 2 minutes in length) upon receipt of
section of the entry form.
official winner’s notification.
Physical Item Requirements:
Digital Image Requirements:
• An actual sample of the work, preferably intact as the con-
• High-resolution RGB JPG with a minimum size of 800 x 600
sumer would have seen it.
pixels.
• Posters and other large applications (such as large outdoor
• File size: up to 7 MB.
installations) can be submitted as digital images.
• If the work requires multiple images, please create a
single composite image in which each screenshot is (ideally)
Digital Image Requirements:
at least 800 x 600 pixels.
• High-resolution RGB JPG with a minimum size of 2400 x
• You MUST upload your digital image through this website
November 28th, 2012 Page 3/10

4. (BEFORE submitting your payment). ENGAGEMENT
• Still images must be submitted by upload ONLY. Do NOT
send still images on CD, DVD, etc. • Entries in this medium are specific to the physical interaction
or “engagement” between a brand and its target audience.
Digital Video Requirements: The goal of engagement is to elicit an emotion, action or
• You MUST upload your digital video(s) through this website. response from the target audience. Entries in this medium,
• This is the preferred spec for your movie file uploads: such as activations promos must demonstrate the ability of
o Resolution: 640 x 480 pixels (minimum) the physical engagement to effectively achieve the brand’s
o File type: .mov goals and measure achievable results.
o Compression: H264 • Entries require BOTH a 2-3 minute video case study via digital
o Sound: AAC 44khz upload to this website AND a hi-res RGB JPG upload of a
o File size: up to 60 MB “presentation board”.
• Upload the video ONLY. Do NOT include bars, slate or black • All digital videos and images MUST be uploaded through this
at the beginning or end of the video. website.
• CD’s/DVD’s will NOT be accepted.
DIRECT • For judging purposes, submitting your entry in English is
strongly recommended. If your entry is not in English, you
• Entries in this medium are specific to the one-to-one must also provide an English translation in the box under the
communication between a brand and its target audience. “Foreign Language Entry” section of the entry form.
The goal of direct is to generate a specific action or
“response” from the target audience and entries in this Digital Image Requirements:
medium must demonstrate the ability of the direct campaign • High resolution RGB JPG of a “presentation board” with a
to effectively achieve the brand’s goals. minimum size of approximately 3000 x 2400 pixels.
• Entries require BOTH a 2-3 minute video case study via • File size: up to 7 MB.
digital upload to this website AND a hi-res RGB JPG upload • You MUST upload your digital image(s) through this website
of a “presentation board”. (BEFORE submitting your payment information).
• All digital videos and images MUST be uploaded through • Still images must be submitted by upload ONLY. Do NOT send
this website. still images on CD, DVD, etc.
• CD’s/DVD’s will NOT be accepted.
• For judging purposes, submitting your entry in English is Digital Video Requirements:
strongly recommended. If your entry is not in English, you • You MUST upload your digital video(s) through this website.
must also provide an English translation in the box under • This is the preferred spec for your movie file uploads:
the “Foreign Language Entry” section of the entry form. o Resolution: 640 x 480 pixels (minimum)
o File type: .mov
Digital Image Requirements: o Compression: H264
• High resolution RGB JPG of a “presentation board” with a o Sound: AAC 44khz
minimum size of approximately 3000 x 2400 pixels. o File size: up to 60 MB
• File size: up to 7 MB. • Upload the video ONLY. Do NOT include bars, slate or black at
• You MUST upload your digital image(s) through this website the beginning or end of the video.
(BEFORE submitting your payment information).
• Still images must be submitted by upload ONLY. Do NOT FILM / FILM TECHNIQUE
send still images on CD, DVD, etc.
• Entries in these media types include all moving image
Digital Video Requirements: advertising. This includes, but is not limited to: commercial
• You MUST upload your digital video(s) through this website. television, cinema, online, mobile, outdoor, in-store or point-
• This is the preferred spec for your movie file uploads: of-purchase advertising.
o Resolution: 640 x 480 pixels (minimum) • Film campaigns consist of 2 or more ads. There are no
o File type: .mov campaigns in the Film Technique medium.
o Compression: H264 • Each piece in a campaign requires a separate entry form,
o Sound: AAC 44khz upload and fee.
o File size: up to 60 MB • Film and Film Technique entries should be submitted digitally
• Upload the video ONLY. Do NOT include bars, slate or black via upload through this website.
at the beginning or end of the video. • This requirement also includes a digital image screen grab for
use on the web, publications, etc.
• CD’s/DVD’s will NOT be accepted.
• For judging purposes, submitting your entry in English is
strongly recommended. Non-English entries must be dubbed
or subtitled in English. In addition, you must also provide an
English translation in the box under the “Foreign Language
November 28th, 2012 Page 4/10

5. Entry” section of the entry form. We strongly suggest submitted digitally via upload through this website.
dubbing or subtitling in English. • IN ALL CASES, at least one supporting digital image of a
“presentation board” is required. (You may upload up to ten
Digital Video Requirements: images for Innovative Media entries.)
• You MUST upload your digital video(s) through this website • CD’s/DVD’s will NOT be accepted.
• This is the preferred spec for your movie file uploads: • For judging purposes, submitting your entry in English is
o Resolution: 640 x 480 pixels (minimum) strongly recommended. If your entry is not in English, you
o File type: .mov must also provide an English translation in the box under the
o Compression: H264 “Foreign Language Entry” section of the entry form.
o Sound: AAC 44khz
o File size: up to 60 MB Physical Board Requirements:
• Upload the commercial ONLY. Do NOT include bars, slate or • Provide a representation of the entry mounted on a board
black. with a 1” (2.5cm) margin. The board should be no larger than
24” (60cm) on its longest side.
Digital Image Requirements: • Attach the appropriate individual entry form to its
• High resolution RGB JPG with a minimum size of 640 x 480 accompanying board(s) using binder clips or similar fasteners.
pixels. (Please DO NOT glue, tape or otherwise permanently attach
• File size: up to 7 MB. entry forms to the board(s).)
• You MUST upload your digital image through this website
(BEFORE submitting your payment information) and send the Digital Image Requirements:
board separately. • High resolution RGB JPG of a “presentation board” with a
• Still images must be submitted by upload ONLY. Do NOT send minimum size of approximately 3000 x 2400 pixels. (If more
still images on CD, DVD, etc. than one image is uploaded, this should be the first image
uploaded during the entry process.)
HALL OF FAME • File size: up to 7 MB.
• If the work requires multiple images, please upload each
• Entries in this medium are for outstanding work from the past image as a separate JPG.
that has stood the test of time and cemented a place of honor • You MUST upload your digital image(s) through this website
and respect in the hearts and memories of consumers and (BEFORE submitting your payment).
advertising professionals alike. • Still images must be submitted by UPLOAD ONLY. Do NOT
• To be considered, entries must have received at least one gold send still images on CD, DVD, etc.
award in either Audio, Design, Film, Print or Out of Home, in
a major international advertising competition. In addition, the Digital Video Requirements:
entry must be at least five years old with a first appearance • You MUST upload your digital video(s) through this website.
date prior to January 1, 2008. • This is the preferred spec for your movie file uploads:
• For judging purposes, submitting your entry in English is o Resolution: 640 x 480 pixels (minimum)
strongly recommended. Non-English entries must be dubbed o File type: .mov
in English. In addition, you must also provide an English o Compression: H264
translation in the box under the “Foreign Language Entry” o Sound: AAC 44khz
section of the entry form. We strongly suggest dubbing in o File size: up to 60 MB
English. • Upload the video ONLY. Do NOT include bars, slate or black at
• Please check the specific entry requirements for the media the beginning or end of the video.
type you are entering in.
INTEGRATED CAMPAIGN
INNOVATIVE MEDIA
• Entries in this medium consist of a minimum of at least one ad
• Innovative Media includes work that uses a medium in a from each of at least three different media types (e.g. Audio,
unique or especially creative manner. Design, Digital/Mobile, Direct, Film, Innovative Media, Out of
• Entries are submitted as EITHER: Home, Print).
o An RGB JPG “presentation board” or MP3 upload • All Integrated Campaign entries, including any with a Digital/
o A physical sample or mounted “presentation board” Mobile component, MUST be made into a video presentation
(or both) (RGB JPG of “presentation board” also no longer than 3 minutes and submitted digitally via upload
required in this case) through this website.
o A “case study” video presentation via digital upload • This requirement also includes a digital image screen grab for
to this website (RGB JPG of “presentation board” also use on the web, publications, etc.
required in this case) • CD’s/DVD’s will NOT be accepted.
• Moving and live action executions and multiple element • For judging purposes, submitting your entry in English is
entries (moving and still) MUST be submitted as a video strongly recommended. If your entry is not in English, you
presentation no longer than 3 minutes in length and must also provide an English translation in the box under the
November 28th, 2012 Page 5/10

6. “Foreign Language Entry” section of this form. Digital Video Requirements:
• You MUST upload your digital video(s) through this website.
Digital Video Requirements: • This is the preferred spec for your movie file uploads:
• You MUST upload your digital video(s) through this o Resolution: 640 x 480 pixels (minimum)
website. o File type: .mov
• This is the preferred spec for your movie file uploads: o Compression: H264
o Resolution: 640 x 480 pixels (minimum) o Sound: AAC 44khz
o File type: .mov o File size: up to 60 MB
o Compression: H264 • Upload the video ONLY. Do NOT include bars, slate or black at
o Sound: AAC 44khz the beginning or end of the video.
o File size: up to 60 MB
• Upload the video ONLY. Do NOT include bars, slate or black at PRINT / PRINT TECHNIQUE
the beginning or end of the video.
• Print and Print Technique entries include work appearing in
Digital Image Requirements: newspapers, magazines and similar press. (Larger format items
• High resolution RGB JPG with a minimum size of 640 x 480 should go in the Out of Home medium.)
pixels. • Print campaigns consist of 2 or more ads. There are no
• File size: up to 7 MB. campaigns in the Print Technique medium.
• If the work requires multiple images, please upload each • Each piece in a campaign requires a separate entry form,
image as a separate JPG. upload and fee.
• You MUST upload your digital image(s) through this website • Print and Print Technique entries must be submitted mounted
(BEFORE submitting your payment). on a board and include a digital image (uploaded to this
• Still images must be submitted by UPLOAD ONLY. Do NOT website).
send still images on CD, DVD, etc. • For judging purposes, submitting your entry in English is
strongly recommended. If your entry is not in English, you
OUT OF HOME must also provide an English translation in the box under the
“Foreign Language Entry” section of the entry form.
• Entries in this medium consist of any large-format advertising
that reaches the consumer while they are outside of the Physical Board Requirements:
home. This includes, but is not limited to, billboards, posters, • Provide a copy of the advertisement mounted on a board with
transit and ambient advertising. a 1” (2.5cm) margin. The board should be no larger than 24”
• Out of Home campaigns consist of 2 or more ads. (60cm) on its longest side.
• Each piece in a campaign requires a separate entry form, • Attach the appropriate individual entry form to its
upload and fee. accompanying board(s) using binder clips or similar fasteners.
• All Out of Home entries are to be submitted as a digital image (Please DO NOT glue, tape or otherwise permanently attach
upload ONLY. Please do NOT send boards, CD’s, DVD’s, or any entry forms to the board(s).)
other physical items for entries in the Out of Home medium.
• Additionally, you can optionally submit a “case study” video Digital Image Requirements:
of no longer than 2 minutes (NOTE: PLEASE only use this for • High resolution RGB JPG with a minimum size of 2400 x 3000
entries that truly require more than a static image to convey pixels.
the idea behind the entry). This video can be submitted during • File size: up to 7 MB.
the entry process by digital upload via this website ONLY • You MUST upload your digital image through this website
(BEFORE submitting your payment). (BEFORE submitting your payment information) and send the
• CD’s/DVD’s will NOT be accepted. board separately.
• For judging purposes, submitting your entry in English is • Still images must be submitted by upload ONLY. Do NOT send
strongly recommended. If your entry is not in English, you still images on CD, DVD, etc.
must also provide an English translation in the box under the
“Foreign Language Entry” section of the entry form.
Digital Image Requirements:
• High-resolution RGB JPG with a minimum size of 2400 x 3000
pixels.
• File size: up to 7 MB.
• You MUST upload your digital image(s) through this website
(BEFORE submitting your payment).
• Still images must be submitted by UPLOAD ONLY. Do NOT
send still images on CD, DVD, etc.
November 28th, 2012 Page 6/10

7. PUBLIC RELATIONS Public Relations Planning Documents, Speeches and
Surveys.
• Entries are open to for-profit and non-profit organizations o The PDF should contain a table of contents (preferably
that are involved in the management of information hyperlinked to allow the jurors to easily navigate to the
exchange between an organization and its public. These sections).
would include but are not limited to companies and o NOT SEND PRINTED COPIES, DVDs, CDs OR
DO
organizations that practice in the following disciplines: public VIDEOTAPES
relations, public affairs, publicity, associations, government, • In addition, please include a short, 100 to 300 word synopsis
and non-government organizations. in the space provided on the entry form. Portions of this may
• An Executive Jury comprised of Public Relations executives will be used to describe your entry at the Awards Gala if it wins a
judge this medium. CLIO.
• Entries MUST be submitted via upload ONLY as 2 separate PDF • Additionally, you can optionally submit a “case study” video
files (described below) BEFORE payment, through this website. of no longer than 3 minutes in addition to the PDFs described
• All entries MUST include a 2-page PDF entry summary and a above. This video can be submitted during the entry process
larger PDF containing any supporting collateral material. The by digital upload via this website ONLY (BEFORE submitting
PDFs should be anonymized so as not to identify the entrant. your payment).
(See specifications below): • CD’s/DVD’s will NOT be accepted.
• The entry summary PDF should be no more than two pages in • For judging purposes, submitting your entry in English is
length. strongly recommended. If your entry is not in English, you
All entry summaries MUST be submitted in English. must also provide an English translation in the box under the
o The entry summary should contain the following five “Foreign Language Entry” section of the entry form.
sections:
1. Project Overview Digital Video Requirements:
2. Research/Planning • You MUST upload your digital video(s) through this website.
3. Strategy Statement • This is the preferred spec for your movie file uploads:
4. Execution Synopsis o Resolution: 640 x 480 pixels (minimum)
5. Results o File type: .mov
• It is recommended that the PDF containing the supporting o Compression: H264
collateral material be no more than 50 pages in length. o Sound: AAC 44khz
o The PDF should contain any supporting components that o File size: up to 60 MB
best represent the campaign. This might include, but is • Upload the video ONLY. Do NOT include bars, slate or black at
not limited to: Annual Reports, Brochures, Corporate the beginning or end of the video.
Identity Publications, Press Clippings, Press Releases,
Awards Notices
All shortlisted entries will be posted on www.clioawards.com in late April 2013. This information will not be made available to
entrants or to the general public before that time. All statue winners will be posted on www.clioawards.com on the evening of
each corresponding award show. The Agency of the Year, Production Company of the Year, and Agency Network of the Year awards
are given to those scoring the most CLIO statue points. To receive points, contenders must have entered the work themselves or be
listed within the credits of winning entries submitted by other entrants. Points for these distinctions are as follows:
Award Points
Award Points
CLIO Hall of Fame 4
Silver CLIO 2
Grand CLIO 4
Bronze CLIO 1
Gold CLIO 3
Disclaimer: Once received, all entries become the property of CLIO and cannot be returned. In select cases, such as a rare bottle of wine which is submitted so that the
design jury can judge its label or product design, entrants may request that CLIO return the piece after the awards show. In such instances, CLIO will make every effort to
do so, providing that the entrant assumes all costs for storing and shipping. CLIO will not be held responsible if after judging such entries are lost or damaged.
Requests for the return of entries MUST be received by March 1, 2013.
Copyright Rebroadcast Issues: Entries submitted become the property of CLIO and cannot be returned. Each entrant, by clicking the box to enter the contest, grants a non-
exclusive, perpetual, irrevocable, worldwide, transferable, royalty-free, paid up right to CLIO to reproduce, perform and display the entries (including, without limitation, in
edited form or as part of compilations of entries) at the CLIO Awards, on CLIO’s website and social media pages, and otherwise for educational and editorial purposes and for
marketing and promoting the CLIO Awards on any platform in any media now or hereafter known.
Entrant represents and warrants that it has all necessary rights to grant the rights granted herein. Without limiting the generality of the preceding sentence, entrant
represents and warrants it has secured all clearances and permissions for any third party intellectual property embodied within the entry (including without limitation,
clearances/licenses for music and music publishing and trademarks) and any rights of privacy or publicity. Entrant will fully defend, indemnify and hold CLIO Entities harmless
from any costs, expenses and claims incurred by or made against CLIO, its parents, affiliated entities, subsidiaries, licensees and assigns resulting from the use of the entries as
set forth herein. The person submitting this entry form(s) represents and warrants that he or she has full authority to enter this contest, submit the entry media and grants
the rights granted herein. This entry form constitutes the entire agreement of the parties and the entrant warrants and represents that he or she has not relied on any
promise or statement not expressly set forth herein.
November 28th, 2012 Page 7/10

8. Eligibility Fees
AUDIO (Including AUDIO TECHNIQUE) o Audio
• Entries first appearing between January 1, 2012 - March o Design
31, 2013 MUST be submitted online NO LATER than January o Digital/Mobile
18th, 2013. o Direct
o Film
BRANDED ENTERTAINMENT o Innovative Media
• Entries first appearing between January 1, 2012 - March 31, o Out of Home
2013 MUST be submitted online NO LATER than January o Print
18th, 2013.
• Entries first appearing between January 1, 2012 - March 31,
CONTENT CONTACT 2013 MUST be submitted online NO LATER than January
• Entries first appearing between January 1, 2012 - March 31, 18th, 2013.
2013 MUST be submitted online NO LATER than January
18th, 2013. OUT OF HOME
• Entries first appearing between January 1, 2012 - March 31,
DESIGN 2013 MUST be submitted online NO LATER than January
• Entries first appearing between January 1, 2012 - March 31, 18th, 2013.
2013 MUST be submitted online AND (if you choose to send
a physical example) arrive at the CLIO Awards offices in New PRINT (Including PRINT TECHNIQUE)
York NO LATER than January 18th, 2013. • Entries first appearing between January 1, 2012 - March
31, 2013 MUST be submitted online AND arrive at the CLIO
DIGITAL/MOBILE (Including DIGITAL/MOBILE TECHNIQUE) Awards offices in New York NO LATER than January 18th,
• Entries first appearing between January 1, 2012 - March 31, 2013.
2013 MUST be submitted online NO LATER than January
18th, 2013. PUBLIC RELATIONS
• Entries first appearing between January 1, 2012 - March 31,
DIRECT 2013 MUST be submitted online NO LATER than January
• Entries first appearing between January 1, 2012 - March 31, 18th, 2013.
2013 MUST be submitted online NO LATER than January
18th, 2013. STUDENT WORK
• Students may enter the CLIO Awards in the following media
FILM (Including FILM TECHNIQUE) types:
• Entries first appearing between January 1, 2012 - March 31, o Design
2013 MUST be submitted online NO LATER than January o Digital/Mobile
18th, 2013. o Film
o Innovative Media
HALL OF FAME o Integrated Campaign
• Entries must have won a gold award for Audio, Design, Film, o Out of Home
Out of Home or Print in a major international advertising o Print
show. • A student is defined as someone who is enrolled in a
• Entries must be at least five years old with a first appearance recognized portfolio advertising or film school program, or
date PRIOR to January 1, 2008. in an accredited college or university.
• Entries MUST be submitted online NO LATER than January • The work must have been produced during their enroll-
18th, 2013. ment, and within the period of January 1, 2012 - March 31,
• Hall of Fame entries are not eligible to be submitted into 2013.
any other media types or categories. • Entries MUST be submitted online AND (for media types
where physical examples are required) arrive at the CLIO
INNOVATIVE MEDIA Awards offices in New York NO LATER than January 18th,
• Entries first appearing between January 1, 2012 - March 31, 2013.
2013 MUST be submitted online AND (if you choose to send
a physical example) arrive at the CLIO Awards offices in New
York NO LATER than January 18th, 2013.
INTEGRATED CAMPAIGN
• Entries must combine at least one ad from each of at least
three different media types:
November 28th, 2012 Page 8/10

9. PAYMENT METHODS
Entry Fees and Charges* - US Dollars ONLY
Credit Card
You can pay for your entries online using a VISA, Master Card, or Audio $325
American Express credit card. The Online Entry System will process Audio Technique $325
the payment in real time at the checkout. You will be sent a con- Branded Entertainment** $675
firmation email with an attached PDF document containing your Content Contact** $1,000
entry forms as well as an Invoice/Receipt for your records. Design $400
Digital/Mobile** $425
Bank Transfer Digital/Mobile Technique** $425
To pay for your entries by bank transfer please complete your Direct** $400
entry forms, proceed to pay for your entries, and select “Bank Engagement** $400
Transfer” as your payment method. The bank details including the Film** $625
account number will be displayed on the following page, and you Film Technique** $625
will be asked to provide your bank name and the approximate Hall of Fame** $200
date of your transfer to help us identify your payment correctly. Innovative Media** $525
Our bank details are as follows: Integrated Campaign** $1,000
(Minimum of at least
Name on Account: CLIO Awards one ad from each of at
JPMorgan Chase least three different media types)
One Chase Manhattan Plaza Out of Home** $400
New York, NY 10005 Print $400
U.S.A. Print Technique $400
Account Number: Will be provided on your order confirmation Public Relations** $400
page and PDF Student $150
ABA Routing Number: 021-000-021 (Design, Digital/Mobile**,
Swift Code: CHASUS33 Film**, Innovative Media**,
Integrated Campaign**,
Please include the Order ID number in the reference line of your Out of Home**, Print)
transfer. The Order ID is assigned to your entries at the end of the
entry process by the Entry System, and is included in the confirma- * Fees are non-refundable, once the entries have been processed.
tion email you will receive.
** All Branded Entertainment, Content Contact, Digital/Mobile
Cheque (except for Banners and E-Mail), Direct, Engagement, Film, Film
Please make the cheque payable to “CLIO Awards” and mail it to Technique, Hall of Fame (Film only), Integrated Campaign and
our New York office: Public Relations entries are subject to a $25 media handling charge.
Additionally, any Innovative Media or Out of Home entries making
CLIO Awards use of the optional video upload are also subject to a $25 media
770 Broadway handling charge.
7th Floor
New York, NY 10003 Note: Campaign prices are determined by multiplying the
U.S.A. single entry fee in the respective medium by the number of
ads in the campaign. (i.e.: Print Campaign - 2 ads, $800; Film
Phone: 212-683-4300 Campaign - 3 ads (plus 3 media handling charges), $1,950)
Fax: 212-683-4796
Invoice
Regardless of the payment method you choose, the confirmation
email will contain a PDF file with your entry forms and an invoice
for your financial records.
November 28th, 2012 Page 9/10

10. About CLIO
CLIO Mission understanding of the global market’s ever-evolving dynamics
Our mission is to honor the groundbreaking work and talent and industry innovations.
that push the boundaries of creativity.
Everything we do is fueled by our passion for celebrating the CLIO’s judging process is known for its democratic and
power of creativity, provoking action and nurturing your vision. nonpolitical approach to recognizing creative excellence.
As the standard bearer for visionary communications, we award Fewer than 10% of submissions survive the first round to make
those creators whose work exemplifies inventive thinking. the CLIO Shortlist, from which juries re-evaluate the work to
Celebrating Inspiration. Honoring Imagination. Fostering determine Gold, Silver and Bronze statue winners. Less than
Creativity. This is the very essence of the CLIO Awards. 3% of all entries receive a statue, and less than 1% receive the
coveted Gold CLIO. Each jury also has the option of awarding
About Us CLIO’s highest honor, the Grand CLIO, to one truly exceptional
The CLIO Awards is the world’s most recognized international piece of work in each medium from the chosen Gold statue
awards competition for advertising, design, interactive and winners.
communications. CLIO maintains its original commitment to
celebrate and reward creative excellence, while continuing Our History
to evolve with the industry to acknowledge the most current, Founded by Wallace A. Ross in 1959, the program’s name
breakthrough work. On May 15, 2013, the 54th Annual CLIO originates in Greek mythology, where CLIO was the muse
Awards will honor the best of the year’s work with a Winner’s of history, the recorder of great deeds, the proclaimer and
Gallery and Awards Ceremony at the American Museum of celebrator of accomplishments, and a source of inspiration and
Natural History. genius. Originally conceived to honor American advertising, the
CLIO Awards expanded in 1965 to include international work
The CLIO Awards honors work in a broad range of media types and today receives more than 10,000 entries annually, 65% of
including, but not limited to: which come from outside the US.
• Content Contact
• Branded Entertainment Content
• Digital Mobile
• Direct
• Engagement
• Film
• Print
• Design
• Audio
• Public Relations
• Out of Home
• Innovative Media
• Integrated Campaign
In addition to honoring specific work, CLIO also bestows
its annual Lifetime Achievement Award in recognition of
outstanding and ongoing contribution by an individual who
leads the industry forward, as well as Network, Agency,
Production Company and Advertiser of the Year awards.
Honorary CLIO awards will be presented to two individuals in
recognition of their distinguished bodies of work and creative
contributions to their respective industries.
In 2013, CLIO will present its inaugural Brand Icon award to a
globally recognized brand that has demonstrated their ability
to create impactful connections with consumers while leaving
behind meaningful messages.
Each year, the CLIO Awards appoints top creatives from around
the world to ten distinct CLIO Juries. Juries are comprised of
individuals whose own work epitomizes the vanguard in their
respective fields, thus ensuring that each juror has a profound
November 28th, 2012 Page 10/10