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The Marcus Graham Project is a 501 ( c ) 3 non-profit organization and national network of
diverse professionals that have purposed themselves in developing the next generation of thought
leadership within the advertising, media and marketing industry.
Our mission is to identify, expose, mentor and train ethnically diverse men and women in all
aspects of the media industry, including advertising, entertainment and marketing.
The vision of the Marcus Graham Project (MGP) is to provide long-term access to information,
technology, financial and people resources that will strategically develop a viable pool of talent
and leadership within the industry.
Founded in 2007 / Incorporated 2009
HQ in Dallas, TX with over 800 members nationally
Additional information about MGP can be found at www.marcusgrahamproject.org.


 
	

the cause
2
our board
•  Bill Sharp, former VP/Advertising Manager, Coca-Cola USA; former SVP & General Manager,
Burrell Advertising; Retired President & Founder, Sharp Advertising
•  Calvin W. Stephens, Chairman and President of SSP Consulting, L.C.
•  Cathy Brown, SVP, Director of Client Services at TPN
•  Cynthia Nevels,  President of CynthiaNevels.com
•  Gina Bianchini, Co-Founder and Former CEO of Ning.com
•  Dr. Jason Chambers, Associate Professor in the Department of Advertising at the University
of Illinois at Urbana-Champaign
•  Jonathan P. Hicks, Senior Fellow at the DuBois Bunche Center for Public Policy at Medgar
Evers College
•  Larry Powell, VP Account Director at Sanders Wingo Advertising
•  Nancy Hill, President and CEO of the American Association of Advertising Agencies (AAAA)
 
OUR PROGRAMS
•  The Network - Online Resource Database	

•  iCR8 Boot Camp – SummerTraining Program	

•  The Drum - Online Radio Show	

•  Sound Bite - Speaker’s Bureau 	

•  The GO Fund - Seminar,Training &Travel Stipend	

•  Locomotus –Year LongTraining Program	

	
  
2011 – 2013 advisory board

•  Rick Boyko, VCU Brandcenter / Director/Professor 
•  Tracey D. Brown, EVP, Managing Director at RAPP
•  Nakeisha S. Ferguson, Ph.D Assistant Professor of Marketing at University of St.
Thomas
•  Malcolm Gillian, Partner, Second Button 
•  Heather James, Former Senior Vice President, Chief Marketing Officer at The
Advertising Research Foundation
•  Howard R. Jean, Executive Director, SEIL
•  George Medland, Resource Allocation Manager, JWT
•  Buff Parham, Former Senior Vice President – Sales, Univision Communications 
•  Scott Perkins, Assistant Vice President – Policy Advertising at AT&T
•  Kevin Swanepoel, President of The One Club
•  Tiffany R. Warren, SVP, Chief Diversity Officer at Omnicom Group and Founder of
ADCOLOR® and The ADCOLOR® Awards
•  Jason White, Managing Director, Wieden + Kennedy Shanghai

 
the celebration
LAVENDER HILL is our annual anniversary gala that celebrates an idea inspired by a film
that has now emerged into a non-profit social enterprise seeking to change the face of the
media, marketing and advertising industry. 

The aim of this exclusive and unique affair is to bring further exposure to the ever-growing,
powerful evolution of a new generation of advertising, marketing, and media professionals.
Additionally, the event will invite all of our students over the past few years for a reunion
luncheon with board members and special invited guests. 

In August 2007 in the city of Chicago, MGP was created. Five years later, the Dallas-based
organization has evolved to a membership base of over 800 around the country, a
successful summer training program that has landed a majority of its graduates their first
jobs at some of the country’s top companies.
WHAT:	

• The evening affair will include the
following:
– Seated Dinner & Auction
– Live Music
– Featured Speaker
– Board & Alumni Awards
– Expected Attendees:250
WHEN: 
Saturday August 17, 2013	

7pm – 11pm 	

WHERE: 	

129 Leslie
(Dallas, TX)
the details
7
For your partnership, the Marcus Graham Project would like to offer:
• Marquee Sponsorship: “Your Company and the Marcus Graham Project
present”
• Prominent Sponsor designation and logo inclusion on all event elements,
marketing and publicity materials (e.g. signage, press releases, step-n-repeat
and program)
• Mention in Dinner with Special Recognition Award
• Category Exclusivity
• 30 Tickets to event (3 Tables)
• Branding and inclusion in the event gift bag
• Mention in Social Media Promotion
• Logo Inclusion on Marcus Graham Project Website
• First right of refusal for annual event
Investment: $35,000
INVESTMENT: $100,000	

presenting sponsor
8
For your partnership, the Marcus Graham Project would like to offer:
• Platinum Sponsor designation and logo inclusion on all event elements,
marketing and publicity materials (e.g., signage, press releases, step-n-
repeat  program)
• Live Mention during the Dinner
• 20 Tickets to event (2 Tables)
• Branding and inclusion in the event gift bag
• Mention in Social Media Promotion
Investment: $20,000
INVESTMENT: $100,000	

platinum sponsor
9
For your partnership, the Marcus Graham Project would like to offer:
• Gold Sponsor designation and logo inclusion on all event elements,
marketing and publicity materials (e.g., signage, press releases, step-n-
repeat and program)
• Live Mention during the Dinner
• 10 Tickets to event (1 Table)
• Branding and inclusion in the event gift bag
• Mention in Social Media Promotion
Investment: $10,000
INVESTMENT: $100,000	

gold sponsor
10
For your partnership, the Marcus Graham Project would like to offer:
• Silver Sponsor designation and logo inclusion on all event elements,
marketing and publicity materials (e.g., signage, press releases, step-n-
repeat and program)
• Live Mention during the Dinner
• 10 Tickets to event
• Branding and inclusion in the event gift bag
Investment: $7,500
INVESTMENT: $100,000	

silver sponsor
11
For your partnership, the Marcus Graham Project would like to offer:
• Company or individual listing in event program
• Live Mention during the Dinner
• Sponsorship of 10 Boot Camp Alumni to event (includes travel expense)
Investment: $3,500
INVESTMENT: $100,000	

boot camp alumni table sponsor
12
For your partnership, the Marcus Graham Project would like to offer:
• Company or individual listing in event program
• Live Mention during the Dinner
• 10 Tickets to event
Investment: $2,000
INVESTMENT: $100,000	

table sponsor
13
We are also currently seeking in-kind sponsors in the following categories:
-  Floral  Decor
-  Media 
-  Photography  Video
- Gift Bag Items
For your partnership, the Marcus Graham Project would like to offer:
• Company or individual listing in event program
• Event Category Exclusivity
• 2 Tickets to event
• Branding and inclusion in the event gift bag
• Mention in Social Media Promotion
INVESTMENT: $100,000	

sponsor opportunities
14
Click	
  here	
  for	
  video	
  
recap	
  
EVENT MANAGEMENT TEAM
•  Lincoln Stephens (Sponsorship) 
•  972-897-9985 
•  Lincoln@marcusgrahamproject.org
•  Larry Yarrell (Sponsorship) 
•  214-918-0302
•  Larry@marcusgrahamproject.org 	

	

contact us
16

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Lavender Hill Overview

  • 1.
  • 2.     The Marcus Graham Project is a 501 ( c ) 3 non-profit organization and national network of diverse professionals that have purposed themselves in developing the next generation of thought leadership within the advertising, media and marketing industry. Our mission is to identify, expose, mentor and train ethnically diverse men and women in all aspects of the media industry, including advertising, entertainment and marketing. The vision of the Marcus Graham Project (MGP) is to provide long-term access to information, technology, financial and people resources that will strategically develop a viable pool of talent and leadership within the industry. Founded in 2007 / Incorporated 2009 HQ in Dallas, TX with over 800 members nationally Additional information about MGP can be found at www.marcusgrahamproject.org. the cause 2
  • 3. our board •  Bill Sharp, former VP/Advertising Manager, Coca-Cola USA; former SVP & General Manager, Burrell Advertising; Retired President & Founder, Sharp Advertising •  Calvin W. Stephens, Chairman and President of SSP Consulting, L.C. •  Cathy Brown, SVP, Director of Client Services at TPN •  Cynthia Nevels,  President of CynthiaNevels.com •  Gina Bianchini, Co-Founder and Former CEO of Ning.com •  Dr. Jason Chambers, Associate Professor in the Department of Advertising at the University of Illinois at Urbana-Champaign •  Jonathan P. Hicks, Senior Fellow at the DuBois Bunche Center for Public Policy at Medgar Evers College •  Larry Powell, VP Account Director at Sanders Wingo Advertising •  Nancy Hill, President and CEO of the American Association of Advertising Agencies (AAAA)  
  • 4. OUR PROGRAMS •  The Network - Online Resource Database •  iCR8 Boot Camp – SummerTraining Program •  The Drum - Online Radio Show •  Sound Bite - Speaker’s Bureau •  The GO Fund - Seminar,Training &Travel Stipend •  Locomotus –Year LongTraining Program  
  • 5. 2011 – 2013 advisory board •  Rick Boyko, VCU Brandcenter / Director/Professor •  Tracey D. Brown, EVP, Managing Director at RAPP •  Nakeisha S. Ferguson, Ph.D Assistant Professor of Marketing at University of St. Thomas •  Malcolm Gillian, Partner, Second Button •  Heather James, Former Senior Vice President, Chief Marketing Officer at The Advertising Research Foundation •  Howard R. Jean, Executive Director, SEIL •  George Medland, Resource Allocation Manager, JWT •  Buff Parham, Former Senior Vice President – Sales, Univision Communications •  Scott Perkins, Assistant Vice President – Policy Advertising at AT&T •  Kevin Swanepoel, President of The One Club •  Tiffany R. Warren, SVP, Chief Diversity Officer at Omnicom Group and Founder of ADCOLOR® and The ADCOLOR® Awards •  Jason White, Managing Director, Wieden + Kennedy Shanghai  
  • 6. the celebration LAVENDER HILL is our annual anniversary gala that celebrates an idea inspired by a film that has now emerged into a non-profit social enterprise seeking to change the face of the media, marketing and advertising industry. The aim of this exclusive and unique affair is to bring further exposure to the ever-growing, powerful evolution of a new generation of advertising, marketing, and media professionals. Additionally, the event will invite all of our students over the past few years for a reunion luncheon with board members and special invited guests. In August 2007 in the city of Chicago, MGP was created. Five years later, the Dallas-based organization has evolved to a membership base of over 800 around the country, a successful summer training program that has landed a majority of its graduates their first jobs at some of the country’s top companies.
  • 7. WHAT: • The evening affair will include the following: – Seated Dinner & Auction – Live Music – Featured Speaker – Board & Alumni Awards – Expected Attendees:250 WHEN: Saturday August 17, 2013 7pm – 11pm WHERE: 129 Leslie (Dallas, TX) the details 7
  • 8. For your partnership, the Marcus Graham Project would like to offer: • Marquee Sponsorship: “Your Company and the Marcus Graham Project present” • Prominent Sponsor designation and logo inclusion on all event elements, marketing and publicity materials (e.g. signage, press releases, step-n-repeat and program) • Mention in Dinner with Special Recognition Award • Category Exclusivity • 30 Tickets to event (3 Tables) • Branding and inclusion in the event gift bag • Mention in Social Media Promotion • Logo Inclusion on Marcus Graham Project Website • First right of refusal for annual event Investment: $35,000 INVESTMENT: $100,000 presenting sponsor 8
  • 9. For your partnership, the Marcus Graham Project would like to offer: • Platinum Sponsor designation and logo inclusion on all event elements, marketing and publicity materials (e.g., signage, press releases, step-n- repeat program) • Live Mention during the Dinner • 20 Tickets to event (2 Tables) • Branding and inclusion in the event gift bag • Mention in Social Media Promotion Investment: $20,000 INVESTMENT: $100,000 platinum sponsor 9
  • 10. For your partnership, the Marcus Graham Project would like to offer: • Gold Sponsor designation and logo inclusion on all event elements, marketing and publicity materials (e.g., signage, press releases, step-n- repeat and program) • Live Mention during the Dinner • 10 Tickets to event (1 Table) • Branding and inclusion in the event gift bag • Mention in Social Media Promotion Investment: $10,000 INVESTMENT: $100,000 gold sponsor 10
  • 11. For your partnership, the Marcus Graham Project would like to offer: • Silver Sponsor designation and logo inclusion on all event elements, marketing and publicity materials (e.g., signage, press releases, step-n- repeat and program) • Live Mention during the Dinner • 10 Tickets to event • Branding and inclusion in the event gift bag Investment: $7,500 INVESTMENT: $100,000 silver sponsor 11
  • 12. For your partnership, the Marcus Graham Project would like to offer: • Company or individual listing in event program • Live Mention during the Dinner • Sponsorship of 10 Boot Camp Alumni to event (includes travel expense) Investment: $3,500 INVESTMENT: $100,000 boot camp alumni table sponsor 12
  • 13. For your partnership, the Marcus Graham Project would like to offer: • Company or individual listing in event program • Live Mention during the Dinner • 10 Tickets to event Investment: $2,000 INVESTMENT: $100,000 table sponsor 13
  • 14. We are also currently seeking in-kind sponsors in the following categories: -  Floral Decor -  Media -  Photography Video - Gift Bag Items For your partnership, the Marcus Graham Project would like to offer: • Company or individual listing in event program • Event Category Exclusivity • 2 Tickets to event • Branding and inclusion in the event gift bag • Mention in Social Media Promotion INVESTMENT: $100,000 sponsor opportunities 14
  • 15. Click  here  for  video   recap  
  • 16. EVENT MANAGEMENT TEAM •  Lincoln Stephens (Sponsorship) •  972-897-9985 •  Lincoln@marcusgrahamproject.org •  Larry Yarrell (Sponsorship) •  214-918-0302 •  Larry@marcusgrahamproject.org contact us 16