Expert marketing presenter Mike Sansone discussed why every business needs to go mobile now. This webinar is just another example of how LogMyCalls is delivering expert content to its audience. LogMyCalls=marketing knowledge.

1. 8 Reasons Your Business Needs to
Go Mobile
Mike Sansone, Social Mediatician, ConverStations

2. Mobile Use - It’s Where Your Customers Are

3. #1 – Convenience: At Their Fingertips

4. #2 – Productivity: User’s Choice

5. #3 – Findability: Power of Discovery

6. #4 – Readability: Make it Easy for Them

7. #5 – Profitability: Will They Invest in You?

8. #6 – Share-ability: Empower Them to Share

9. Call-to-Action
• Click-to-Call
• Appointment/Reservation
• Make Purchase
• Check In
• Share w/ Friends
#7 – Connectability: What’s Their Next Step?

10. #8 – Trackability: Measuring Your Efforts

11. Mobile Use - It’s Where Your Customers Are

14. The Train Has Already Left – Get Started

15. Build an App Device Responsive
Site

16. Looking Ahead – Who Knows?

17. Mobile web use is exploding.
By 2015, more Americans will access the
web via mobile than desktop.
Building a mobile-friendly site is essential
for businesses to prepare for the mobile
movement
Source: http://www.howtogomo.com

18. Thank You

19. Track Your Marketing

@logmycalls

20. Next Webinar
 Thursday, August 23 – 2 PM EDT
 Title: Dynamic Number Insertion: The Missing Ingredient
for Tracking and Optimizing Digital Marketing
• How to use DNI to track your digital marketing campaigns
• How top marketers are using DNI to optimize PPC campaigns
• How DNI empowers marketers to generate better leads
• Step-by-step how to set up and use the LogMyCalls DNI feature
• Sign up LogMyCalls/webinar
Carlton van Putten, VP Marketing & Sales, ContactPoint
Carlton brings more than 15 years of executive leadership in technology
sales and marketing, including the launch of software services from Blue
Sky Network and Rivus Internet Group.
His first executive role was Vice President of Marketing for FOCUS
Enhancements, Inc. There he played a key role in redirecting their product
strategy and helping to more than double the size of the business from $12
million to $25 million in just two years. He later joined Stream International,
as Vice President of Marketing. He helped the company fast track their
growth from $168 million to $320 million in 36 months.
@logmycalls