Concert attendees are engaging more with social media platforms like Facebook and Twitter compared to last year. 63% of concert attendees use Facebook daily, up from 51% last year, and 67% use Twitter daily, up from 55% last year. More concert attendees are influenced to attend concerts through Facebook posts (32% vs 30% last year) and interact more on these platforms before, during and after concerts. Many concert attendees are interested in using interactive seat maps that integrate with Facebook to see and share where their friends are sitting.