Siso Conference

Social Media How Major Events are Utilizing the latest Tools to Drive Success

Lance Fensterman VP of Publishing & Pop Culture Reed Exhibitions Michelle Kelly Senior Vice President, Convention Marketing National Association of Broadcasters Tara Gibb Vice President of Marketing Think-Services, a United Business Media company Moderated by Susan McPherson Vice President, Global Events PR Newswire

How Can Your Event Afford NOT to join in.... ,[object Object],[object Object],[object Object],[object Object],[object Object]

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ComicCon ,[object Object],[object Object],[object Object],[object Object],[object Object]

The Spaghetti Approach – See What Sticks ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

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Video Interactivity ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Stan Lee Answers Your Phone ,[object Object],[object Object]

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National Association of Broadcasters NAB

Event Overview ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Social Media Strategy ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Social Media Tactics ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Social Media Promotion on Event Site www.nabshow.com

Results ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Successes and Best Practices ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Opportunities and Challenges ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Impact on Marketing Mix ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Who Is Think Services? ,[object Object],[object Object],[object Object],[object Object],[object Object]

Game Events ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],March 9-13, 2010 Moscone Convention Center San Francisco, CA www.GDConf.com Game Design Programming Business/Mgmt. Production Audio Visual Arts Theme: Learn, Network, Inspire

HDI Events ,[object Object],[object Object],[object Object],[object Object]

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Evolving Our Spaghetti Throwing ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

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