Find out about Linnworks' new partnership with eBay, and learn how you can take advantage of the tools and opportunities for growing your business on this marketplace. To watch the full talk from this Linn Academy 2016, visit https://youtu.be/ky6Tog8sFPA

1. Growing your
eBay sales

2. Having worked at Linn Systems since January 2012 within the Support, Development and Implementation teams, the
knowledge I have gained allows me to provide advice to team members, partners and clients alike on best practices for
setting up the system, ensuring each client has the opportunity to reap the benefits that can be achieved through using
Linnworks for inventory, order and listing management.
Mark Aldous

3. Agenda
eBay Growth Project
What to Advertise
Listing Optimisation
Q & A
I.
II.
III.
IV.

4. eBay Growth Project
Partnership
Linn Systems are working with eBay to
bring you information that will assist you
in growing your business on eBay.
Better Seller
By working towards becoming a Top rated
Seller on eBay, potential buyers are more
likely to want to purchase from you.
Increase GMV
Improving your business and increasing
your GMV is the overall goal.
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100
Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec
Sales

5. Advertise What Buyers Are Looking For
SALES HISTORY
Analyse your own sales history
eBay Sales
Other Channels
RESEARCH
Analyse trends from your competitors
Terapeak
Google trends
eBay Growth webinar
LINNWORKS
How Linnworks will help you to choose
Reporting
Notifications
eBay Stats Application

6. A new way to keep you informed about what is going on
Linnworks Notification Services

7. Listing Optimisation
IDENTIFY
Analyse listings
Titles
Product identifiers
Mobile friendly
Photo count
Free shipping
Returns policy
Variations
UPDATE
Adjust listings
Data import
Template redesign
Update configurators
Revise live listings
CONVERSION
Analyse results
Increased Traffic
Increased sales
Reporting

8. brown mens shoes
321, 630 results
Get it right and your listing can become a sale
Item Specifics
brown mens shoes
77,777 results
brown mens shoes
8,535 results
brown mens shoes
8,005 results
brown mens shoes
4,851 results
brown mens shoes
1,779 results
brown mens shoes
Formal Shoes
Size
Main colour
Upper Material
Style
Toe
112 results

9. Identifying ways to improve your eBay listings
eBay Pricing Stats Application
IDENTIFY
Analyse listings

10. Identifying ways to improve your eBay listings
eBay Stats Application
EXAMINE
Inspect listings

11. Identifying ways to improve your eBay listings
eBay Pricing Stats Application
REPORT
Decision time

12. CONVERSION
Analyse results
UPDATE
Adjust listings
IDENTIFY
Analyse listings
eBay Growth Project
Partnership Better Seller Increase GMV
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Sales

13. Q & A
Please ask any questions you may have
relating to growing your sales on eBay