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LinkedIn Media Solutions help you build an ongoing
rapport with passive candidates and warm members
up to your brand across multiple touchpoints on
LinkedIn. Most passive candidates and hiring
managers use LinkedIn daily to network with peers,
check status updates, and keep up with news related
to their current job.
Media Solutions allow you to insert your agency’s name,
brand, and value proposition into the conversation at
four key touchpoints on LinkedIn: the LinkedIn home
page, employee profile page, the personal inbox and
on your LinkedIn Career Page.
Targeted Ads — Make a strong first
impression on members’ home pages
When members visit their LinkedIn home page, they can
be exposed to key messages about your company to
warm them up to your value proposition. Relevant jobs
are also automatically targeted to each candidate in
Jobs You May Be Interested In. Passive candidates may
not be actively looking for a position, but they’ll see
these matching jobs front and center on their home
page. This will drive a new pool of candidates and
customers to learn more about your company’s
recruiting services.
Career Pages — Build your agency brand
Many agencies compete for the same open
requirements in a highly competitive industry. Career
Pages give you a voice to differentiate yourself from the
competition and speak directly to your candidates and
hiring managers.
Your agency’s Career Page features career opportunities
that match each candidate’s background, testimonials
from your satisfied candidates and hiring managers,
and other assets like video tours and client or candidate
interviews. Customize your own dynamic content
tailored for each individual, showing clients and
prospective clients alike insight into your agency’s brand,
focus, and success stories.
Employee Branding Ads — Own the ad
space on your employee profile pages
The #1 activity on LinkedIn is members visiting the
profiles of other members. With LinkedIn Employee
Branding Ads, you can own the ad space on your
employee profile pages, to better engage with anyone
that checks out one of your employees. You can use
these ads as both an offensive and defensive tactic to
improve interaction with your company. This message is
visible right when a candidate is networking with your
employees and may be interested in learning more
about your agency and your services.
Targeted InMail — Send a “Call to Action”
to receive fast, hot leads
After you have warmed up a target audience with ads,
send them a “Call to Action” so that they can request
additional information with a single click of a button:
“I’m Interested.” People who click are incredibly hot
leads that are delivered in real time to your recruiting or
sales team.
LinkedIn Recruiter for
Search and Staffing Firms
Influence your target audience at multiple touchpoints on LinkedIn
Talent Solutions
Media Solutions
talent.linkedin.com | sales@linkedin.com
Please contact your sales manager or account manager for more information.
Copyright © 2013 LinkedIn Corporation. LinkedIn, the LinkedIn logo, and InMail are registered trademarks of LinkedIn Corporation in
the United States and/or other countries. All other brands and names are the property of their respective owners. All rights reserved.
10-LCS-119-G 0113
Staffing Agency Media Solutions Packages
Package #1 — Engagement Media Package
You may be generating a lot of interest and visits to
your Company Page, Job Slots and your employees'
profile pages, but the key measure of success is
converting these visitors to applicants or customers.
The Engagement Media Package is designed to capture
the interest of the people already investigating and
researching your business and your clients, and keep
them engaged and interested in learning more.
Package Includes:
• LinkedIn Career Page
• Employee Branding Ads
Package #2 — Branding & Marketing Media
Package
Building a strong agency brand helps you showcase
your unique value to generate awareness across
LinkedIn with prospective clients and candidates. The
Branding & Marketing Media Package gives you all the
tools to develop and promote your most valuable assets
– your agency's brand – and stay engaged with clients
and candidates over the long haul.
Package Includes:
• LinkedIn Career Page
• Ads on Product and Services Tab on
Company Page
• Targeted Ads
• Employee Branding Ads
Package #3 — Active Job Seekers Media
Package
The Active Job Seekers Media Package is designed for
agencies that need to quickly identify, target, and
engage qualified new candidates for immediate job
placement – without having to start a new search for
each new requisition from scratch. LinkedIn combines
several solutions to help you build an ongoing pipeline
of candidates for both permanent and contract
positions, keep them engaged at multiple touchpoints
on LinkedIn, and lock down the right candidates quickly
when the right position becomes available.
Package Includes:
• LinkedIn Career Page
• Employee Branding Ads
• Job Slots (50, 75, or 100)
• Jobs Wrapping
• Jobs Manager License
Package #4 — Business Development
Media Package
The Business Development Media Package is designed for
agencies looking to expand their staffing business and
generate a whole new wave of client companies.
LinkedIn helps you target potential hiring managers
with Targeted Ads and Targeted InMail campaigns,
while building your agency's brand to put your best
foot forward to new prospective clients.
Package Includes:
• LinkedIn Career Page
• Employee Branding Ads
• Targeted Ads
• Targeted InMails
• Ads on Product and Services Tab on
Company Page
Package #5 — Candidate and Customer
Media Package
Combine all the benefits of LinkedIn Staffing Agency
Packages and take advantage of media solutions to
place candidates rapidly, convert visitors into applicants,
build your brand awareness, and expand your business
by generating a new wave of clients.
Package Includes:
• LinkedIn Career Page
• Employee Branding Ads
• Targeted Ads
• Targeted InMails
• Ads on Product and Services Tab on
Company Page
• Job Slots (50, 75 or 100)
• Job Wrapping
Packages are customizable based on your agency's
business objectives. Please contact your account manager
for additional details.

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LinkedIn Media Packages - Search & Recruitment Firms

  • 1. LinkedIn Media Solutions help you build an ongoing rapport with passive candidates and warm members up to your brand across multiple touchpoints on LinkedIn. Most passive candidates and hiring managers use LinkedIn daily to network with peers, check status updates, and keep up with news related to their current job. Media Solutions allow you to insert your agency’s name, brand, and value proposition into the conversation at four key touchpoints on LinkedIn: the LinkedIn home page, employee profile page, the personal inbox and on your LinkedIn Career Page. Targeted Ads — Make a strong first impression on members’ home pages When members visit their LinkedIn home page, they can be exposed to key messages about your company to warm them up to your value proposition. Relevant jobs are also automatically targeted to each candidate in Jobs You May Be Interested In. Passive candidates may not be actively looking for a position, but they’ll see these matching jobs front and center on their home page. This will drive a new pool of candidates and customers to learn more about your company’s recruiting services. Career Pages — Build your agency brand Many agencies compete for the same open requirements in a highly competitive industry. Career Pages give you a voice to differentiate yourself from the competition and speak directly to your candidates and hiring managers. Your agency’s Career Page features career opportunities that match each candidate’s background, testimonials from your satisfied candidates and hiring managers, and other assets like video tours and client or candidate interviews. Customize your own dynamic content tailored for each individual, showing clients and prospective clients alike insight into your agency’s brand, focus, and success stories. Employee Branding Ads — Own the ad space on your employee profile pages The #1 activity on LinkedIn is members visiting the profiles of other members. With LinkedIn Employee Branding Ads, you can own the ad space on your employee profile pages, to better engage with anyone that checks out one of your employees. You can use these ads as both an offensive and defensive tactic to improve interaction with your company. This message is visible right when a candidate is networking with your employees and may be interested in learning more about your agency and your services. Targeted InMail — Send a “Call to Action” to receive fast, hot leads After you have warmed up a target audience with ads, send them a “Call to Action” so that they can request additional information with a single click of a button: “I’m Interested.” People who click are incredibly hot leads that are delivered in real time to your recruiting or sales team. LinkedIn Recruiter for Search and Staffing Firms Influence your target audience at multiple touchpoints on LinkedIn Talent Solutions Media Solutions
  • 2. talent.linkedin.com | sales@linkedin.com Please contact your sales manager or account manager for more information. Copyright © 2013 LinkedIn Corporation. LinkedIn, the LinkedIn logo, and InMail are registered trademarks of LinkedIn Corporation in the United States and/or other countries. All other brands and names are the property of their respective owners. All rights reserved. 10-LCS-119-G 0113 Staffing Agency Media Solutions Packages Package #1 — Engagement Media Package You may be generating a lot of interest and visits to your Company Page, Job Slots and your employees' profile pages, but the key measure of success is converting these visitors to applicants or customers. The Engagement Media Package is designed to capture the interest of the people already investigating and researching your business and your clients, and keep them engaged and interested in learning more. Package Includes: • LinkedIn Career Page • Employee Branding Ads Package #2 — Branding & Marketing Media Package Building a strong agency brand helps you showcase your unique value to generate awareness across LinkedIn with prospective clients and candidates. The Branding & Marketing Media Package gives you all the tools to develop and promote your most valuable assets – your agency's brand – and stay engaged with clients and candidates over the long haul. Package Includes: • LinkedIn Career Page • Ads on Product and Services Tab on Company Page • Targeted Ads • Employee Branding Ads Package #3 — Active Job Seekers Media Package The Active Job Seekers Media Package is designed for agencies that need to quickly identify, target, and engage qualified new candidates for immediate job placement – without having to start a new search for each new requisition from scratch. LinkedIn combines several solutions to help you build an ongoing pipeline of candidates for both permanent and contract positions, keep them engaged at multiple touchpoints on LinkedIn, and lock down the right candidates quickly when the right position becomes available. Package Includes: • LinkedIn Career Page • Employee Branding Ads • Job Slots (50, 75, or 100) • Jobs Wrapping • Jobs Manager License Package #4 — Business Development Media Package The Business Development Media Package is designed for agencies looking to expand their staffing business and generate a whole new wave of client companies. LinkedIn helps you target potential hiring managers with Targeted Ads and Targeted InMail campaigns, while building your agency's brand to put your best foot forward to new prospective clients. Package Includes: • LinkedIn Career Page • Employee Branding Ads • Targeted Ads • Targeted InMails • Ads on Product and Services Tab on Company Page Package #5 — Candidate and Customer Media Package Combine all the benefits of LinkedIn Staffing Agency Packages and take advantage of media solutions to place candidates rapidly, convert visitors into applicants, build your brand awareness, and expand your business by generating a new wave of clients. Package Includes: • LinkedIn Career Page • Employee Branding Ads • Targeted Ads • Targeted InMails • Ads on Product and Services Tab on Company Page • Job Slots (50, 75 or 100) • Job Wrapping Packages are customizable based on your agency's business objectives. Please contact your account manager for additional details.