1. Lida Gheshlag (MBA)
Tel: 905-882-7923 Cell: 647-393-6860
Email: lida.gheshlag@gmail.com Lida.Gheshlaghchai@humber.ca
PROFILE
 Work experience as a Humber College instructor and professor assistant
 Has a wide range of experience in planning, implementing, and monitoring progress of
different type of projects, including training, software, business process improvement,
and marketing
 Able to set priorities and manage multi-tasks
 Self-directed, organized, results-oriented team player
 Has interpersonal and relationship-building skills
 Has related education and work experience in business administration, and marketing
 Proficient in MS Office Applications; Word, Excel, Power Point, Outlook, Access, and able
to develop and maintain databases
 Provides solutions to improve performance, and efficiency of business processes
VALUE OFFERED
Project Management: PMBOK training, Project initiation, Planning, Scheduling, Presentation
Technical Expertise: MS Office Applications; Word, Excel, Power Point, Outlook, Access. Web
Development/ Maintenance, Database Development, Photoshop, Technology Integration,
Search Engine Optimization.
Marketing: Marketing Strategy, Internet Marketing Strategies, Online Media planning,
Marketing Research, Market Development, and Client Relationship Management.
WORK EXPERIENCE
Coordinator and trainer of Microsoft Office skills Humber College, Toronto, ON
May 2015
 Organized, and developed training programs to meet students’ training needs
 Liaised with College Professors and External experts regarding instructional design
 Developed training aids such as manuals and handbooks
 Mapped out training objects for class
 Presented training programs using recognized training techniques
 Facilitated learning through a variety of delivery methods including classroom
instruction, virtual training
 Designed and applied assessment tools to measure training effectiveness
 Provided feedback to program participants and management
 Provided solutions for students’ concerns
 Evaluated and make recommendations on training material and methodology

2. Lida Gheshlag (MBA)
Tel: 905-882-7923 Cell: 647-393-6860
Email: lida.gheshlag@gmail.com Lida.Gheshlaghchai@humber.ca
 Maintained students training records
 Established and maintained relationships with external training suppliers including
Pearson Publisher
 Kept current on training design and methodology
 Conducted training in a professional manner, according to established training
standards and procedures.
Marketing Coordinator RJBDiamonds, Toronto, ON
May 2015
 Managed Client Relationship Management (CRM) system (ACT), involving:
- Installation of the software, creating database, exporting Excel files to the database
- Responsible forinputtingdataandupdatestothe ClientRelationshipManagement(CRM)
system(ACT)
- Generatingdifferentreports,letters
- AddingContactsto the Database
- SettingPreferencesforEmail
- Trackingthe schedule andmanagingappointments
- Communicatingwiththe Contacts,includingemail
- OrganizingcontactsintoGroups
- Keepingmore detailsaboutthe Contacts
- Searchingforcontacts inviable directories
 Managed contentupdatesonthe companywebsite
 Assisted withmarketingcampaignsandmanage marketingmaterials
 Assisted with Sales, involving:
- Applying selling skills techniques to inform potential clients of the benefits of company
products
- Collecting sales leads to gain new corporate accounts
 Assisted with administrative tasks, involving:
- Answering telephone and effectively handling inquires and requests
BusinessPlanner,WebPresence Solutions,MarketingAdvisor Tensor Innovations Inc., Toronto, ON
2014
 Providedstrategicandcreative insight,direction,andexecutable recommendationsthatalign
withthe businessobjectives
 Providedoversightof the brandincludingbrandpromise,brandarchitecture andpositioning.
 Supportedbusinessdevelopmenteffortswithstrategicthinking,researchandanalysisas
needed.
Professor Assistant, Research Technician Royal Military College of Canada, Kingston, ON
2009-2010

3. Lida Gheshlag (MBA)
Tel: 905-882-7923 Cell: 647-393-6860
Email: lida.gheshlag@gmail.com Lida.Gheshlaghchai@humber.ca
 Wrote 14 analytical reports applying Social Network Analysis techniques and Bayesian Network
concepts
 Design, develop and implement web-based applications to meet business requirements and
goals
 Kept current on knowledge of emerging technologies by reading professional publications, and
participating in educational and training opportunities
EDUCATION AND RELEVANT TRAINING
Seneca College Toronto, ON
Recent Post-Graduate in Brand Management 2013-2014
Humber College Toronto, ON
Post Graduate in Web Development 2011-2012
Royal Military College of Canada Kingston, ON
Master of Business Administration (MBA) 2007-2009
Humber College Toronto, ON
Post Graduate Certificate in Project Management 2006-2007