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www.losangeleswebstrategies.com
www.losangeleswebstrategies.com
Who cares?
• 97 percent of U.S. consumers search
online for local business information
• Google is still king of search
Benefits? Check.
• Pay nothing
• Get found on Google, increase website/store
traffic
• Help your business stand out amongst the
competition
• Boost engagement with images and videos
• Increase sales with special offers and
coupons
• Pocket bigger profits than the competition
www.losangeleswebstrategies.com
What Is Google+ Local?
What Is Google+ Local?
www.losangeleswebstrategies.com
What Is Google+ Local?
What Is Google+ Local?
www.losangeleswebstrategies.com
How To Do It
1. Submit your information, from basic
contact info to photos
2. Verify your listing by phone or postcard
3. Wait for your listing to appear on
Google…
www.losangeleswebstrategies.com
www.losangeleswebstrategies.com
How To Optimize Your Listing
Make sure your page is 100 percent
complete.
“Think about it like being back in in school and
writing a paper; you'll pass doing the minimum
set forth but a little extra effort can go a long
way. Don't fill out some of the extra details, fill
them all out; and don't just add one photo, add
several photos.”
– SEOmoz
www.losangeleswebstrategies.com
Acquire citations from other
directories.
www.losangeleswebstrategies.com
Encourage customers to write
reviews.
Add a ton of images to your page.
Create offers.
www.losangeleswebstrategies.com
Stop! Don’t Do This
www.losangeleswebstrategies.com
Leave gaps in your page.
• Fill out all text fields, even the ones that
aren’t required
• Don’t just do the bare minimum
• Page completeness is considered the
MOST important ranking factor
www.losangeleswebstrategies.com
“Set it and forget it”
Stuff your
name, description, and/or
categories with keywords
www.losangeleswebstrategies.com
Frequently Asked Questions
How can I make the most of my
listing on Google?
www.losangeleswebstrategies.com
What if I get a bad review? Can I
take it down?
www.losangeleswebstrategies.com
Why isn’t my listing showing up
in the search results?
Why is there already a listing for
my business?
Why do I need to claim my listing?
There Will Be Challenges …
• Building a complete listing (100% score)
• Keeping your listing fresh and up to date
• Acquiring citations from third-party sites
• Soliciting customer reviews
• Getting your listing to appear (in a
competitive vertical)
www.losangeleswebstrategies.com
Benefits? Check.
• Pay nothing
• Get found on
Google, increase
website/store traffic
• Help your business
stand out amongst
the competition
• Learn more about
your customers
• Boost engagement
with images and
videos
• Increase sales with
special offers and
coupons
• Pocket bigger
profits than the
competition
You Can Do It!
• And we can help you
• Please contact us for assistance
www.losangeleswebstrategies.com
Questions?
We’d love to help.
• Just get in touch!
www.losangeleswebstrategies.com
(213) 607-9100

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Turn Your Google+ Local Page into a New Customers Magnet

  • 3. Who cares? • 97 percent of U.S. consumers search online for local business information • Google is still king of search
  • 4. Benefits? Check. • Pay nothing • Get found on Google, increase website/store traffic • Help your business stand out amongst the competition • Boost engagement with images and videos • Increase sales with special offers and coupons • Pocket bigger profits than the competition www.losangeleswebstrategies.com
  • 6. What Is Google+ Local? www.losangeleswebstrategies.com
  • 8. What Is Google+ Local? www.losangeleswebstrategies.com
  • 9. How To Do It 1. Submit your information, from basic contact info to photos 2. Verify your listing by phone or postcard 3. Wait for your listing to appear on Google… www.losangeleswebstrategies.com
  • 11. How To Optimize Your Listing
  • 12. Make sure your page is 100 percent complete.
  • 13. “Think about it like being back in in school and writing a paper; you'll pass doing the minimum set forth but a little extra effort can go a long way. Don't fill out some of the extra details, fill them all out; and don't just add one photo, add several photos.” – SEOmoz www.losangeleswebstrategies.com
  • 14. Acquire citations from other directories. www.losangeleswebstrategies.com
  • 15. Encourage customers to write reviews.
  • 16. Add a ton of images to your page.
  • 18. Stop! Don’t Do This www.losangeleswebstrategies.com
  • 19. Leave gaps in your page. • Fill out all text fields, even the ones that aren’t required • Don’t just do the bare minimum • Page completeness is considered the MOST important ranking factor www.losangeleswebstrategies.com
  • 20. “Set it and forget it”
  • 21. Stuff your name, description, and/or categories with keywords www.losangeleswebstrategies.com
  • 23. How can I make the most of my listing on Google? www.losangeleswebstrategies.com
  • 24. What if I get a bad review? Can I take it down? www.losangeleswebstrategies.com
  • 25. Why isn’t my listing showing up in the search results?
  • 26. Why is there already a listing for my business?
  • 27. Why do I need to claim my listing?
  • 28. There Will Be Challenges … • Building a complete listing (100% score) • Keeping your listing fresh and up to date • Acquiring citations from third-party sites • Soliciting customer reviews • Getting your listing to appear (in a competitive vertical) www.losangeleswebstrategies.com
  • 29. Benefits? Check. • Pay nothing • Get found on Google, increase website/store traffic • Help your business stand out amongst the competition • Learn more about your customers • Boost engagement with images and videos • Increase sales with special offers and coupons • Pocket bigger profits than the competition
  • 30. You Can Do It! • And we can help you • Please contact us for assistance www.losangeleswebstrategies.com
  • 32. We’d love to help. • Just get in touch! www.losangeleswebstrategies.com (213) 607-9100